At a Glance
- Tasks: Manage and optimise paid search campaigns while collaborating with a dynamic team.
- Company: Join WPP Media, a leader in creative transformation and AI-driven media.
- Benefits: Enjoy competitive pay, health benefits, and ample opportunities for personal growth.
- Other info: Experience a supportive culture that values creativity, collaboration, and continuous learning.
- Why this job: Make a real impact in the media landscape while developing your digital marketing skills.
- Qualifications: Passion for digital marketing and basic knowledge of PPC platforms required.
The predicted salary is between 30000 - 40000 € per year.
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
As a Paid Search Account Executive, you will develop excellent platform knowledge and support the management and optimization of paid search campaigns. You will perform keyword research, campaign building, daily monitoring, and data analysis to generate insightful commentary for performance reporting. Working closely with the Paid Search Account Manager, you will contribute to executing best-in-class Paid Search strategies, continuously seeking new opportunities through personal research and cross-team collaboration.
Role Summary and Impact:
- Campaign Management: Effectively manage designated paid search campaigns, ensuring ongoing and timely optimization and continuously looking for opportunities to improve performance. Assist with performance analysis, internal data maintenance, issue identification, and solution development. Contribute to client testing plans, including supporting the planning, execution, and evaluation of tests with methodical accuracy. Carry out regular campaign and budget management checks.
- Client & Partner Support: Collaborate with and support other team members in the implementation, optimization, and paid search activation for clients. Contribute to client meetings and participate in ongoing client engagement. Communicate effectively with your Manager, client team, and client contacts regarding deadlines and delivery of work. Work with partners and attend regular platform training to develop paid search skillset and industry knowledge.
- Operational Excellence: Identify gaps in achievement of goals, objectives, and/or processes, and work with the line manager to improve performance and drive efficiencies. Ensure financial accuracy, integrating the planning and buying process, and reconciliation of spends. Support on the day-to-day QA process across activation, minimizing error and risk, and ensuring consistent and accurate adherence to process.
Skills and Experience:
- Paid Search Aptitude: Passion for digital marketing, particularly Paid Search. Demonstrating developing proficiency in core PPC technology platforms (e.g., Google Analytics, SA360, Skai). Current certifications (Google and Microsoft Ads) are a plus.
- Analytical & Technical: Affinity for numbers and an analytical thought process, with basic data analysis knowledge and keenness to identify trends and actionable insights.
- Foundational Knowledge: Solid understanding of media planning fundamentals (e.g., reach, frequency, channels, formats) relevant to Paid Search.
- Organisational & Proactive: Ability to manage time effectively, work as part of a group, proactive and self-motivated, always looking to expand knowledge and capabilities.
- Communication: Attention to detail and excellent communication skills, both written and verbal.
At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: Be Extraordinary by Leading Collectively to Inspire transformational Creativity. Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. Lead Optimistically by Championing Growth and Development to Mobilise the Enterprise.
Life at WPP Media & Benefits:
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
Please note this is a UK based role and requires individuals to have the right to work in this location.
Executive in London employer: WPP Media
WPP Media is an exceptional employer that prioritises employee growth and well-being, offering a collaborative and supportive work culture where creativity thrives. With access to global networks and resources, employees can pursue their passions while enjoying competitive benefits, including generous paid time off and mental health awareness days. Located in the heart of the UK, WPP Media provides meaningful work that has a real-world impact, making it an attractive place for those seeking a rewarding career in media and marketing.
StudySmarter Expert Advice🤫
We think this is how you could land Executive in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their values and how they align with yours. This will help you stand out and show that you're genuinely interested in being part of their team.
✨Tip Number 3
Practice your pitch! Be ready to talk about your skills and experiences confidently. Tailor your responses to highlight how you can contribute to the specific role and the company's goals.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining our awesome team at WPP Media.
We think you need these skills to ace Executive in London
Some tips for your application 🫡
Show Your Passion for Paid Search:Let us see your enthusiasm for digital marketing, especially in paid search. Share any relevant experiences or projects that highlight your skills and knowledge in this area.
Tailor Your Application:Make sure to customise your CV and cover letter to reflect the specific requirements of the Paid Search Account Executive role. Use keywords from the job description to demonstrate that you understand what we're looking for.
Be Clear and Concise:When writing your application, keep it straightforward and to the point. We appreciate clarity, so avoid jargon and ensure your key points stand out.
Apply Through Our Website:We encourage you to submit your application directly through our website. It’s the best way for us to receive your details and ensures you’re considered for the role!
How to prepare for a job interview at WPP Media
✨Know Your Stuff
Before the interview, dive deep into WPP Media's services and their approach to paid search. Familiarise yourself with their AI-driven media platform and how it integrates with client strategies. This knowledge will help you demonstrate your genuine interest and understanding of the role.
✨Showcase Your Analytical Skills
Since the role involves data analysis and performance reporting, be prepared to discuss your experience with PPC technology platforms like Google Analytics. Bring examples of how you've used data to drive decisions in past roles, and be ready to talk about trends you've identified.
✨Be Proactive and Collaborative
WPP Media values teamwork and collaboration. During the interview, highlight instances where you've worked effectively in a team or taken the initiative to solve problems. Emphasise your ability to communicate clearly and support colleagues, as this aligns with their culture.
✨Ask Insightful Questions
Prepare thoughtful questions that show your curiosity about the company and the role. Inquire about their approach to campaign optimisation or how they measure success in paid search. This not only demonstrates your interest but also helps you gauge if the company is the right fit for you.
