At a Glance
- Tasks: Lead global Programmatic marketing strategies and innovative solutions for top clients.
- Company: Join WPP Media, a leader in AI-driven media solutions.
- Benefits: Enjoy competitive pay, health benefits, and generous time off.
- Other info: Collaborative culture with opportunities for personal and professional growth.
- Why this job: Make an impact in the fast-paced world of digital marketing.
- Qualifications: Proven experience in programmatic planning and strong communication skills.
The predicted salary is between 63000 - 77000 £ per year.
About WPP Media
WPP is the trusted growth partner for the world’s leading brands.
With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale.
Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
For more information, visit wppmedia. com .
3528 - Director, Programmatic, Global Client Solutions
Role Summary and Impact
This is a senior role that requires delivery of best-in-class global Programmatic marketing strategic direction, and best practice on the ground media solutions for key global clients.
Our clients are embarking on a socially rich, insight-fuelled approach to global media strategy, and this role is designed to bring expertise in how to tap into culture and communities through Programmatic avenues, and how that fits into the wider media mix.
Additionally, the role is expected to drive best practice planning and activation frameworks to elevate all global delivery.
You will work to drive digital acceleration and bigger picture digital leadership.
Acting as an aspirational figurehead this leader will be responsible for the development of our Programmatic and Open-web offering, providing leadership internally and collaborating closely with WPP Media services.
You will work alongside other Digital and Channel Business Directors, Client Strategy teams, along with other agency teams (ie.
Analytics, Business Planning, Insights).
- Role Responsibilities
- Acting as a thought a thought leader, developing programmatic strategy and innovative solutions to position WPP Media as industry leaders
- Working with key markets to develop new test and learn opportunities – collating results and scaling those to drive further growth
- Identifying opportunities for expanding our expertise, by understanding the needs of our clients and the direction of the industry.
- Acting as go-to expert on key industry topics (within your field of expertise), able to create points of view in line with our business values.
- Continued development of our client’s key partnerships with DSPs and valued premium inventory partners
- A key day to day contact for senior clients, you will be the go-to for all Programmatic platform and utilisation queries
- Ensuring we stay market-leading in the programmatic media space, with development of case studies and thought leadership articles.
- Representing WPP Media in new business pitches, contributes to pricing structures and attending sales meetings when needed to actively contribute to product and business strategy.
- Maximising internal knowledge-sharing, aligning goals with the direction of the wider company to capitalise on competitive advantages
- Building relationships and strong ways of working with all key market local social specialists to enable better global to local collaboration
- Investigate and develop POVs on emerging platform capabilities, formats, and general industry developments
Skills and Experience
At WPP Media, we believe in the power of our culture and our people.
It’s what elevates us to deliver exceptional experiences for both our clients and each other.
- In this role it will be critical to embrace WPP & WPP Media’s shared core values:
- Be
- Extraordinary by
- Leading Collectively to
Inspire transformational Creativity.
- Create an
- Open environment by
- Balancing People and Client Experiences by
Cultivating Trust .
- Lead
- Optimistically by
- Championing Growth and Development to
Mobilize the Enterprise .
- Proven programmatic planning & buying experience, particularly across large spending clients
- Established thought-leadership in the Programmatic Marketing & Media industry
- Experience in working directly with Google, TTD, Amazon, Adlook, Blis and other DSP partners to drive best practice and development of product
- Experience working with a large network
- Proven ability to develop platform best practice and process documentation
- Clear views on programmatic display, video and Open-web as part of the wider marketing mix
- Excellent verbal and written communications skills, being able to confidently and clearly present work to clients, media owners and internal stakeholders.
Experience & gravitas to ‘fly solo’ & present to mid to senior weight clients.
- High level numeracy and analysis skills, to be able to interrogate data and coming out with actionable insights to inform business decisions.
- Ability to thrive and work independently in an incredibly fast-paced, dynamic environment
- Excellent troubleshooting skills: ability to quickly and creatively solve issues (both technical and operational)
- Ability to communicate process driven approaches clearly and effectively to non-technical individuals
- Track record delivering high quality results in a fast-paced, deadline-driven environment
- Proven success in stakeholder management and ability to build relationships with clients and partners.
- Proven commercial success of driving business growth and creating new revenue streams.
- Proven track record in performance media (including e-commerce) and good understanding of the wider media mix
- Strong project management and resource allocation skills.
- Leadership, collaboration, facilitation, and negotiation skills
- A proactive, “can do” attitude.
Self-starter and motivator with the ability to work in an autonomous fast paced environment doing what is necessary to deliver with speed, agility and forward-thinking.
- The ability to achieve high quality results by paying attention to detail. Team Player and willing to help with any task thrown at them
- Life at WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment.
WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising.
We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events.
Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics.
We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection.
That's why we’ve adopted a hybrid approach, with teams in the office around four days a week.
If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
Please note this is a UK based role and requires individuals to have the right to work in this location
Please read our Privacy Notice ( https://www. wppmedia. com/pages/privacy-policy) for more information on how we process the information you provide.
- #LI-Promoted
- Please read our
Privacy Notice for more information on how we process the information you provide.
Director, Programmatic, Global Client Solutions in London employer: WPP Media
WPP Media is an exceptional employer that prioritises the growth and development of its employees, offering a dynamic work culture that fosters creativity and collaboration. With a commitment to inclusivity and a comprehensive benefits package, including competitive medical and retirement plans, employees are empowered to thrive in their careers while enjoying a supportive environment. The opportunity to work with high-profile clients globally and leverage cutting-edge AI-driven solutions makes this role not only rewarding but also pivotal for personal and professional advancement.
StudySmarter Expert Advice🤫
We think this is how you could land Director, Programmatic, Global Client Solutions in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for WPP Media and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like WPP Media are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with WPP Media on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at WPP Media. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Director, Programmatic, Global Client Solutions in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit WPP Media. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of WPP Media:Show us that you’ve done your homework! In your application, briefly mention what you admire about WPP Media’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at WPP Media
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at WPP Media will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At WPP Media, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
