Associate Director, Planning in London

Associate Director, Planning in London

London Full-Time 60000 - 80000 € / year (est.) Home office (partial)
WPP Media

At a Glance

  • Tasks: Lead innovative media planning and drive impactful campaigns for government clients.
  • Company: Join WPP Media, a creative transformation company shaping the future of public communications.
  • Benefits: Enjoy competitive pay, generous time off, and a supportive hybrid work environment.
  • Other info: Be part of a culture that values creativity, growth, and community engagement.
  • Why this job: Make a real-world impact while collaborating with talented colleagues in a dynamic setting.
  • Qualifications: Experience in media planning and strong communication skills are essential.

The predicted salary is between 60000 - 80000 € per year.

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale.

WPP 650 is a bespoke agency unit within WPP, dedicated to serving the evolving communications needs of government clients. We bring together the best of WPP's talent, technology, and insights to deliver impactful, modern, and effective public communications. This is meaningful work with real-world impact – the kind you can point to with pride.

Role Summary and Impact

The planning team are the guardians of creating industry leading, unrivalled work at WPP 650. We are central conduits to all specialists, striving to push boundaries and have a positive impact on consumers and brand. WPP 650 is looking for a Planning Director to join our growing planning team, to drive planning across specific clients and be a media planning expert.

In this role, you will:

  • Media planning craft: Develop an advanced understanding of media channels, channel ecosystems and planning best practices. Start to translate strategic approach into planning practices for specific client briefs and pitches. Have an advanced understanding of WPP 650’s Consumer Journey thinking and planning philosophy across all client work.
  • Campaign management & effective communication: Oversee campaign management, ensuring quality control and output is of the highest standard. Build and maintain client and agency relationships at a mid-senior level.
  • Comms planning and storytelling: Own planning presentations including defining the inputs needed and working with the wider teams to compile work and meet deadlines. Lead brainstorm and idea creation for campaigns.

Core skills:

  • Practice Area Knowledge: Develops breadth and depth of industry understanding. Comfortable presenting both direct from platform and developing a story from data.
  • Problem Solving: Uses critical questioning and maintains a broad perspective when analyzing information to gain a deeper understanding of the problem.
  • Stakeholder Relationships: Has an expert knowledge of client and agency structures. Can identify key decision makers and understands their perspectives.
  • Effective Communication: Leads the delivery of relevant and accurate information to drive maximum impact.
  • Campaign Management: Reviews the work of others to ensure accuracy and thoroughness objectives have been met.
  • Compelling Storytelling: Applies big picture thinking in work and proactively leverages an understanding of the organization and key industry trends.
  • Ideas Creation: Lead new projects/activities that can create ideas to deliver effective solutions to clients’ business objectives.
  • Comms Planning: Applies knowledge of client, audience, channel, market and category to effectively deliver compelling multi-media plans.

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week.

Please note this is a UK based role and requires individuals to have the right to work in this location.

Associate Director, Planning in London employer: WPP Media

WPP Media is an exceptional employer that prioritises employee growth and well-being, offering a collaborative and supportive work culture where creativity thrives. With access to global networks and resources, employees can pursue their passions while enjoying competitive benefits, including generous paid time off and mental health awareness days. Located in the heart of the UK government, this role provides the unique opportunity to make a meaningful impact on communities and engage in complex challenges alongside talented colleagues.

WPP Media

Contact Detail:

WPP Media Recruiting Team

StudySmarter Expert Advice🤫

We think this is how you could land Associate Director, Planning in London

Tip Number 1

Network like a pro! Reach out to your connections in the industry, attend events, and engage on platforms like LinkedIn. The more people know you’re looking for opportunities, the better your chances of landing that dream job.

Tip Number 2

Prepare for interviews by researching WPP Media and understanding their values and projects. Tailor your responses to show how your skills align with their mission. Remember, it’s all about showcasing how you can contribute to their creative transformation!

Tip Number 3

Practice your storytelling skills! When discussing your experience, frame it in a way that highlights your problem-solving abilities and how you've made an impact in previous roles. This will resonate well with the team at WPP 650.

Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of the WPP Media family.

We think you need these skills to ace Associate Director, Planning in London

Media Planning
Campaign Management
Effective Communication
Stakeholder Relationship Management
Problem Solving
Comms Planning
Data Analysis

Some tips for your application 🫡

Know Your Stuff:Before you start writing, make sure you understand the role and what WPP Media is all about. Dive into the job description and get a feel for the skills and experiences they’re looking for. This will help you tailor your application to show that you’re the perfect fit!

Be Authentic:When you're writing your application, let your personality shine through! We want to see the real you, so don’t be afraid to share your unique experiences and perspectives. This is your chance to stand out from the crowd.

Showcase Your Skills:Make sure to highlight your relevant skills and experiences that align with the job requirements. Use specific examples to demonstrate how you've successfully tackled similar challenges in the past. This will show us that you’ve got what it takes to excel in this role.

Apply Through Our Website:We encourage you to apply directly through our website. It’s the easiest way for us to keep track of your application and ensures you’re considered for the role. Plus, it shows you’re serious about joining our team!

How to prepare for a job interview at WPP Media

Know Your Media Landscape

Before the interview, dive deep into the current media landscape. Familiarise yourself with the latest trends, tools, and technologies that WPP Media uses. This will not only show your enthusiasm but also your commitment to staying ahead in the industry.

Master the Consumer Journey

Understand WPP 650’s Consumer Journey thinking. Be prepared to discuss how you would apply this philosophy to real client scenarios. Think of examples where you've successfully navigated consumer insights to drive effective media planning.

Showcase Your Problem-Solving Skills

Be ready to share specific instances where you've tackled complex challenges in media planning. Highlight your critical questioning techniques and how they led to successful outcomes. This will demonstrate your ability to think on your feet and provide valuable solutions.

Build Relationships, Even Virtually

Since stakeholder relationships are key, come prepared with strategies on how you would build and maintain these connections. Discuss your approach to understanding client needs and how you would leverage those insights to create impactful campaigns.