At a Glance
- Tasks: Support AV campaigns across TV, Video, Radio, and Cinema while optimising client value.
- Company: Join WPP Media, a leader in innovative media solutions with a collaborative culture.
- Benefits: Enjoy competitive medical benefits, generous time off, and access to global networks.
- Other info: Be part of a diverse team that values respect and equal opportunities for all.
- Why this job: Make an impact in the dynamic world of AV media and build strong client relationships.
- Qualifications: Strong media literacy, excellent communication skills, and proficiency in Microsoft Office.
The predicted salary is between 30000 - 40000 £ per year.
The Account Executive supports the Account Manager and Account Director in delivering AV campaigns across TV, Video, Radio, and Cinema. The role involves booking, monitoring, and optimizing campaigns while extracting maximum value for clients. This position requires strong media literacy, multitasking under tight deadlines, and building professional relationships with both internal teams and external media owners.
Responsibilities
- Develop and demonstrate a thorough understanding of all AV media.
- Assist in day‑to‑day AV campaign management: brief construction, negotiation, buying, daily monitoring, optimization, post‑campaign performance analysis, and trend reporting.
- Manage day‑to‑day delivery: booking schedules, reporting, trafficking, tag delivery, live checks, data analysis, and issue resolution.
- Use AV tools such as Media Ocean, Caria, and TechEdge.
- Seek innovative media solutions to support growth objectives.
- Evaluate media options and demonstrate knowledge of the AV marketplace.
- Contribute to and present implementation plans and campaign results internally and externally.
- Assist with client billing and invoicing requirements.
- Ensure compliance with Mindshare/WPP anti‑bribery guidelines.
Client Management
- Meet and surpass client requests and expectations.
- Understand client industry sectors, competitors, and the broader environment.
- Build strong client relationships and contribute to status, planning, and review meetings/documents.
- Maintain short‑to‑medium term business objectives and deliver billing accurately.
- Follow SOX compliance procedures and secure approvals before campaigns launch.
Internal Relationships
- Integrate AV within the overall marketing mix.
- Collaborate with Mindshare departments such as Connections Planning for integrated service delivery.
- Understand deal parameters within Mindshare and GroupM influencing planning and buying targets.
- Support the Account Manager and Account Director to meet department, agency, and client objectives.
- Prioritize and manage personal workload effectively.
External Relationships
- Develop strong relationships with media owners at an appropriate level.
- Coordinate with external agencies for integrated client solutions.
- Serve as an ambassador for Mindshare in all external dealings.
Skills and Experience
- High numeracy and proficiency in Microsoft Excel, Word, and PowerPoint.
- Excellent communication skills across all levels, building relationships internally and externally.
- Strong written and verbal communication—high literacy and effective phone communication.
- Attention to detail and a proactive attitude.
Benefits
- WPP Media offers competitive medical, vision, and dental insurance, group retirement plans, significant paid time off, preferential partner discounts, and mental health awareness days.
- Employees can access global WPP Media networks, resource groups, and in‑office events that celebrate team wins and share thought leadership.
Equal Opportunity Statement
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect, where everyone feels they belong and has the same opportunities to progress in their careers.
Associate, AV in London employer: WPP Media
WPP Media is an exceptional employer that prioritises employee well-being and professional growth, offering a vibrant work culture in the heart of the UK. With competitive benefits including comprehensive health insurance, generous paid time off, and access to global networks, employees are empowered to thrive both personally and professionally. The collaborative environment fosters strong relationships and innovative thinking, making it an ideal place for those seeking meaningful and rewarding careers in the AV sector.
StudySmarter Expert Advice🤫
We think this is how you could land Associate, AV in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for WPP Media and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like WPP Media are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with WPP Media on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at WPP Media. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Associate, AV in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit WPP Media. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of WPP Media:Show us that you’ve done your homework! In your application, briefly mention what you admire about WPP Media’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at WPP Media
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at WPP Media will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At WPP Media, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
