Account Executive (Marketing, Advertising and Media) in London

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

As a Paid Social Account Manager, you will play an integral role in the day-to-day running of busy client accounts, ensuring flawless paid social campaigns. You will develop comprehensive media plans, oversee campaign execution, and drive performance optimization across key social channels. Working closely with the Account Director, you will support and mentor team members, contribute to advanced features and strategies, and act as a key point of contact for clients and partners, contributing insightful data analysis and recommendations within the WPP Open ecosystem.

Campaign Management:

• Develop comprehensive paid social media plans aligned with client objectives and KPIs, clearly articulating the rationale for proposed tactics.
• Oversee and ensure regular Quality Assurance (QA) checks, monitoring campaign performance, pacing, troubleshooting, and optimizing to improve performance.
• Produce detailed and accurate weekly/monthly campaign performance reports and insightful commentary, including end-of-campaign reporting and quarterly/annual reviews.

Client & Partner Management:

• Act as a key social point-of-contact for clients, ensuring confidence in the team's output and supporting client calls/presentations.
• Demonstrate a deep understanding of media/technology developments, identifying opportunities to test and innovate in paid social, and building relationships with key media partners (Meta, TikTok, Pinterest etc.).

People Development & Support:

• Mentor and support team members, leading by example and assisting with their training and development.
• Contribute to the recruitment process, attending interviews and acting as a team ambassador.
• Work with line-manager to develop and implement testing/learning agendas.
• Collaborate closely with planning teams and other channel specialists to ensure paid social activity complements the wider marketing mix.

Proven experience working in a digital marketing or agency-based role, with a strong track record of working with clients or external stakeholders. Strong relationship-building skills; some experience line managing individuals and/or helping to train others across paid social.

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.