At a Glance
- Tasks: Drive strategic growth for key accounts and lead innovative search campaigns.
- Company: Join WPP Media, a leader in AI-driven media solutions.
- Benefits: Enjoy competitive pay, health benefits, and generous time off.
- Other info: Collaborative culture with opportunities for personal and professional growth.
- Why this job: Make an impact in the dynamic world of media and marketing.
- Qualifications: Strong communication skills and a passion for digital marketing.
The predicted salary is between 60000 - 75000 £ per year.
About WPP Media
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale.
About EssenceMediacom: A Leading WPP Media Brand
EssenceMediacom is a new breed of media agency. Grounded in analytics and insights and powered by data and technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers.
About the role
The Search Associate Director supports the strategic vision and drives the overall growth of the account, acting as the senior strategic advisor. They’ll provide oversight through strategic reviews of all tactics, ensuring modern search methodologies and best practices are consistently applied. A core part of their role involves offering expert consultancy on test designs and innovation frameworks to shape the account's learning agenda. Leveraging deep EMEA knowledge, the Director provides guidance on regional nuances, such as market-specific dynamics, seasonal shifts, and key cultural moments. Ultimately, they deliver actionable, top-level recommendations that empower the team to drive continuous performance improvement and ensure all programs exceed client expectations.
Some of the things we’d like you to do:
- Support the strategic vision and drive the overall growth of campaigns, acting as the senior strategic advisor to key clients.
- Build campaigns with modern search methodologies and ensure best practices are consistently applied.
- Offer expert consultancy and provide a point of view on test designs and innovation frameworks to shape the account's learning agenda.
- Leverage deep EMEA knowledge to guide the team on regional, seasonal, and cultural nuances.
- Deliver actionable, top-level recommendations that empower the Global team to drive continuous performance improvement and exceed client expectations.
- Be the primary contact point between the Media Activation team and regular stakeholders both internal and external.
- Develop strong relationships with your client and key suppliers, leading team communications with these stakeholders.
- Share and maintain in-depth knowledge of all search platforms and bid management platforms.
- Gain a more strategic understanding of the client’s business and KPIs, and keep up to date with the latest industry news.
- Contribute to the wider regional paid search strategy and goals.
Competencies (Specific knowledge, skills and abilities):
- Strong written and verbal communication skills across all platforms.
- Expert organisational skills, great attention to detail.
- Concrete knowledge of all areas of digital marketing and media.
- Excellent client relationship and management skills.
- Proven problem-solving skills and ability to think outside of the box for creative solutions.
- Ability to lead and motivate team members in a positive light.
- Detail oriented and responsive, deadline-driven with strong quantitative reasoning skills.
- Delivers results against priorities proactively with little or no senior input.
Life at WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work. WPP Media employees can tap into the global WPP Media and WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
Account Director, Search (FTC) in London employer: WPP Media
WPP Media is an exceptional employer that prioritises employee growth and well-being, offering a dynamic work culture where creativity and collaboration thrive. With access to global networks, competitive benefits including comprehensive health plans and generous paid time off, and a commitment to diversity and inclusion, employees are empowered to excel in their careers while enjoying a supportive environment. The hybrid work model fosters flexibility, ensuring that team members can balance their professional and personal lives effectively.
StudySmarter Expert Advice🤫
We think this is how you could land Account Director, Search (FTC) in London
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, especially those who work at WPP Media or similar companies. A friendly chat can lead to insider info about job openings and even referrals.
✨Tip Number 2
Prepare for interviews by researching WPP Media's recent campaigns and successes. Show us you know your stuff and can bring fresh ideas to the table. Tailor your responses to highlight how your skills align with their goals.
✨Tip Number 3
Practice makes perfect! Conduct mock interviews with friends or mentors to refine your answers and boost your confidence. The more comfortable you are, the better you'll perform when it counts.
✨Tip Number 4
Don’t forget to follow up after your interview! A quick thank-you email can leave a lasting impression and show us you're genuinely interested in the role. Plus, it’s a great chance to reiterate why you’re the perfect fit.
We think you need these skills to ace Account Director, Search (FTC) in London
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Account Director role. Highlight your experience with search methodologies and how you've driven growth in previous roles. We want to see how you can bring your unique skills to our team!
Showcase Your Communication Skills:Since strong written communication is key for this position, ensure your application is clear, concise, and free of errors. Use a professional tone while still letting your personality shine through. We love a bit of flair!
Demonstrate Your Strategic Thinking:In your application, share examples of how you've provided strategic oversight in past roles. Discuss any innovative frameworks or test designs you've implemented. We’re looking for someone who can think outside the box and drive performance improvements.
Apply Through Our Website:We encourage you to submit your application directly through our website. It’s the best way for us to keep track of your application and ensures you don’t miss out on any important updates. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at WPP Media
✨Know Your Stuff
Make sure you’re well-versed in modern search methodologies and best practices. Brush up on the latest trends in digital marketing and be ready to discuss how they can apply to the role. This shows you’re not just interested, but also knowledgeable about the industry.
✨Showcase Your Strategic Thinking
Prepare to share examples of how you've driven growth in previous roles. Think about specific campaigns where your strategic insights made a difference. This will demonstrate your ability to act as a senior strategic advisor, which is key for this position.
✨Understand Regional Nuances
Since the role requires deep EMEA knowledge, do your homework on market-specific dynamics and cultural moments. Be ready to discuss how these factors influence search strategies. This will highlight your ability to tailor approaches based on regional insights.
✨Build Relationships
Think about how you can establish strong relationships with clients and stakeholders. Prepare to discuss your communication style and how you’ve successfully managed client expectations in the past. This is crucial for being the primary contact point in the role.
