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For Companies At a Glance
- Tasks: Lead transformative CRM programmes and drive innovative solutions across global teams.
- Company: Join WPP, a leader in marketing and advertising transformation.
- Benefits: Enjoy a hybrid work model, competitive salary, and opportunities for professional growth.
- Why this job: Make a real impact on global client strategies and collaborate with top industry professionals.
- Qualifications: Extensive experience in technology transformation and strong leadership skills required.
- Other info: Be part of a culture that values inclusivity, creativity, and extraordinary collaboration.
The predicted salary is between 43200 - 72000 £ per year.
WPP is at the forefront of the marketing and advertising industry's largest transformation. Our Global CIO is leading a significant evolution of our Enterprise Technology capabilities, bringing together over 2,500 technology professionals into an integrated global team. The CRM Programme will consolidate CRM platforms and processes across WPP agencies, supporting a holistic view of global clients. Priorities include agency-level consolidation, enhanced data structures for reporting, and supporting master data management (MDM) to unify client lists.
Key Responsibilities
- Define and maintain the programme vision, objectives, and roadmap, ensuring alignment with business strategy.
- Establish robust governance frameworks, manage risks, and ensure compliance with organisational standards.
- Drive delivery of measurable business benefits, tracking progress against agreed KPIs and outcomes.
- Build strong relationships with senior stakeholders, sponsors, and delivery teams to secure commitment and resolve issues.
- Oversee programme budgets, resource allocation, and vendor management to optimise cost and value.
- Ensure readiness and adoption of new capabilities, minimising disruption and embedding change effectively.
- Develop the global vision and roadmap for the programme.
- Establish and lead transformation programmes across WPP Enterprise Technology.
- Ensure deliverables are of the highest quality with clearly articulated scope and quantifiable business benefits.
- Be accountable for programme definition, planning, orchestration, and delivery.
- Identify, define and manage all aspects of the programme's projects, including planning, execution, resource management, risk and issue tracking, quality, governance, change management, communications and budget.
- Coordinate dependencies, including those with projects, suppliers and stakeholders outside of the programme.
- Create visibility across teams to mitigate coordination challenges.
- Develop and maintain programme risk management plans and coordinate risk identification, qualification, response development and control.
- Work closely with the PMOs to ensure the programme is reported on accurately.
- Run stage gates for each project in the programme.
- Act as liaison between stakeholders, sponsors and steering committee and manage these relationships.
- Conduct financial analyses on programme alternatives, including cost/benefit analysis, to determine programme feasibility and direction.
- Develop and compose business cases to support the justification of programme investment.
- Manage third party suppliers/partners to contract commitments.
- Performance manage project management staff and provide coaching and feedback to support their professional growth.
- Ensure the programme projects use Strategy and Transformation delivery standards and tools (Transformation Delivery Framework, and Wrike).
- Support the PPM Centre of Excellence by identifying and championing areas where improvements may benefit project performance.
- Share activities and lessons learnt across PM community.
What you'll need
- Experience & Background – Extensive experience leading large-scale, complex technology transformation programmes in a global or multi-entity organisation.
- Proven track record of delivering enterprise-wide platforms, cloud migrations, infrastructure modernisation, or major application deployments.
- Strong background in portfolio, programme and project management, with familiarity in both waterfall and hybrid delivery.
- Demonstrated experience working in environments with multiple vendors, system integrators, and third party delivery partners.
- Leadership & Strategic Capability – Ability to define and articulate a clear programme vision, roadmap, and benefits case.
- Strong leadership presence with the ability to influence senior stakeholders, including C-suite, functional heads, and agency/market leaders.
- Experience leading matrixed teams and managing cross-functional delivery across geographies.
- Demonstrated ability to set the right delivery culture, behaviours, and expectations.
- Governance, Control & Delivery Excellence – Deep understanding of programme governance, including stage gates, reporting, RAID management, and financial controls.
- Ability to establish and maintain robust delivery frameworks, quality standards, and assurance.
- Skilled in risk management, including identifying systemic risks, interdependency conflicts, and developing mitigation plans.
- Ability to ensure regulatory, security, and compliance alignment across programme components.
- Financial & Commercial Management – Strong capability in budget ownership, forecasting, cost control, and benefits realisation.
- Experience conducting business cases, cost-benefit analysis, and ROI assessments.
- Ability to manage vendors against contractual commitments and performance KPIs.
- Stakeholder Engagement & Communication – Exceptional communication skills, able to simplify complex programme detail into executive level insight.
- Ability to build trusted relationships with senior sponsors, delivery teams, and external partners.
- Skilled in managing change impacts, driving adoption, and minimising business disruption.
- Change, Adoption & Business Readiness – Experience overseeing change management, including communications, training, and readiness.
- Ability to ensure new processes, technologies, and capabilities are embedded and sustained.
- Comfortable addressing change fatigue, capability gaps, and resistance points.
- Technical Competence – Strong understanding of relevant enterprise technologies.
- Ability to balance technical constraints, architectural requirements, and business needs.
- Personal Attributes – Highly organised, resilient, and comfortable operating in ambiguous or evolving environments.
- Strong problem solver with ability to make clear decisions under pressure.
- Inclusive, people-centred leader who motivates high-performing teams.
Who you are
We value inclusivity, optimism, and extraordinary collaboration. You are open-minded, optimistic, and extraordinary – ready to bring creative leadership and pioneer solutions in a dynamic environment.
What we'll give you
- Passionate, inspired people – a culture that encourages doing extraordinary work.
- Scale and opportunity – influence projects at an unparalleled scale.
- Challenging and stimulating work – unique projects with creative problem solvers.
- Hybrid work model – teams in the office around four days a week, with flexibility for accommodations.
WPP is an equal opportunity employer and considers applicants for all positions without discrimination. We are committed to fostering a culture of respect in which everyone feels they belong and has equal opportunities to progress in their careers.
CRM Programme Director, London employer: WPP Media
Contact Detail:
WPP Media Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM Programme Director, London
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, attend events, and engage on platforms like LinkedIn. Building relationships can open doors that a CV just can't.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their values and how you can contribute to their goals. This will help you stand out as a candidate who truly gets them.
✨Tip Number 3
Practice your pitch! Be ready to articulate your experience and how it aligns with the role. A confident delivery can make a huge difference in how you're perceived.
✨Tip Number 4
Don't forget to follow up after interviews! A simple thank-you email can reinforce your interest and keep you top of mind. Plus, it shows your professionalism and enthusiasm.
We think you need these skills to ace CRM Programme Director, London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the CRM Programme Director role. Highlight your experience with large-scale technology transformations and how it aligns with our goals at WPP. We want to see how your skills can drive our programme vision!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about this role and how your background makes you the perfect fit. Be sure to mention specific projects or achievements that demonstrate your leadership and strategic capabilities.
Showcase Your Stakeholder Engagement Skills: In your application, emphasise your ability to build strong relationships with senior stakeholders. We value communication skills, so share examples of how you've influenced decision-making and driven collaboration in previous roles.
Apply Through Our Website: We encourage you to apply directly through our website for the best chance of success. It’s the easiest way for us to keep track of your application and ensure it gets the attention it deserves. Don’t miss out on this opportunity!
How to prepare for a job interview at WPP Media
✨Know Your Programme Inside Out
Before the interview, make sure you thoroughly understand the CRM Programme's vision and objectives. Familiarise yourself with WPP's approach to technology transformation and how your experience aligns with their goals. This will help you articulate how you can contribute effectively.
✨Showcase Your Leadership Skills
Prepare examples that demonstrate your ability to lead large-scale projects and influence senior stakeholders. Highlight specific instances where you've successfully managed cross-functional teams and navigated complex environments, as this is crucial for the role.
✨Master the Financials
Brush up on your financial management skills, especially around budget ownership and cost-benefit analysis. Be ready to discuss how you've handled programme budgets in the past and how you ensure financial controls are in place to deliver measurable business benefits.
✨Communicate Clearly and Confidently
Practice simplifying complex information into clear insights. During the interview, focus on your communication style and ensure you can convey your ideas effectively. Building trust with stakeholders is key, so demonstrate your ability to engage and connect with others.
