WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by ourpioneeringagentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. 3831 - Associate Director, Search-Paid - Manchester Role Summary and Impact As a Senior Search Associate Director, you will serve as the strategic lead for paid search across a portfolio of high profile clients. You will own the direction and effectiveness of search activation while shaping how search integrates into broader media strategies. Operating as a senior leader within the Search team, you will set the vision for your client group alongside the Director, influence cross departmental processes and decision making. You will also play a key role within the WPP Media Search Community driving thought leadership, representing the agency with partners, and helping to define best in class standards together with the network. Key Responsibilities Performance Management Take full strategic ownership of paid search performance across large spending client portfolio, setting ambition and direction in partnership with senior client stakeholders. Develop paid search best practices, ensuring adherence to controls and processes. Act as the escalation point for paid search strategic problems, proactively identifying risks, opportunities, and growth pathways. Champion innovation by testing and scaling new Google/Microsoft products and AI capabilities. Client
Associate Director, Search-Paid employer: WPP Media
WPP Media is an exceptional employer that prioritises the growth and development of its employees, offering a dynamic work culture that fosters creativity and collaboration. With a commitment to inclusivity and a comprehensive benefits package, including competitive medical and retirement plans, employees are empowered to thrive in their careers while enjoying a supportive environment. The opportunity to work with high-profile clients globally and leverage cutting-edge AI-driven solutions makes this role not only rewarding but also pivotal for personal and professional advancement.
