At a Glance
- Tasks: Lead and optimise high-performing paid social campaigns for global brands.
- Company: Join WPP Media, a leader in AI-driven media and creative personalisation.
- Benefits: Enjoy competitive pay, extensive benefits, and a supportive hybrid work environment.
- Other info: Be part of an inclusive culture that champions growth and creativity.
- Why this job: Make a measurable impact on exciting campaigns across 70+ countries.
- Qualifications: 3+ years in paid media with strong analytical and communication skills.
The predicted salary is between 50000 - 60000 £ per year.
About WPP Media
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
Role Summary and Impact
This role is within The Goat Agency, a leading brand within WPP Media, where you will be instrumental in helping global brands harness the power of social and creator-led content to deliver measurable impact. Recognised as a global leader in the space, we deliver award-winning campaigns in more than 70 countries. With over 650 social natives worldwide, we create ambitious influencer programmes from tactical activations to long-term partnerships, designed to drive awareness, engagement and conversions across the full marketing funnel.
We’re looking for a Senior Paid Media Manager to lead the planning, activation, and optimisation of high-performing paid social campaigns across a range of clients. In this role, you’ll be responsible for shaping paid social strategy, managing campaign delivery end to end, and driving measurable results against client objectives.
Skills and Experience
- Being responsible for the day-to-day paid media management of our large portfolio of campaigns
- Mentoring less experienced members of the Paid and Campaign delivery team
- Optimising social campaigns across multiple campaigns across all channels
- Driving ROI and trackable conversions not just to amplify views
- Tracking conversion and pixel implementation
- Explaining paid strategy to clients
- Attending pitches for prospective clients and assisting the client services team in selling paid media services
- Taking responsibility for ensuring numerous KPIs are hit and paid media campaigns are delivered
- Reporting on campaigns and liaising with account managers to ensure the client is happy with results
Role Requirements:
- 3+ years paid media experience
- In-depth knowledge of various social media platforms, including but not limited to Facebook, Instagram, Twitter, LinkedIn, and TikTok.
- Strong analytical skills, with the ability to analyse campaign performance data and make data-driven decisions.
- Strong communication skills, both written and verbal, with the ability to effectively communicate with clients and team members.
- Proven track record of success in developing and executing effective paid social strategies that drive results for clients
- Experience overseeing and managing large budgets on multiple social campaigns
Life at WPP Media & Benefits
Be Extraordinary, investing in our employees to inspire transformational creativity. We also Lead Optimistically, firmly believing in and Championing Growth and Development for every individual. This commitment allows WPP Media employees to leverage the extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at the cutting edge of marketing and advertising.
We Create an Open environment built on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens when we're together, fostering creativity, collaboration, and connection in this open and supportive environment. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
Please note that while our philosophy is the same across WPP, benefits may vary by office/country. Please note this is a UK based role and requires individuals to have the right to work in this location.
While we appreciate all applications received, only those candidates selected for an interview will be contacted.
Senior Manager, Paid Media (12 Month FTC) in London employer: WPP Media WPP
WPP Media is an exceptional employer that champions creativity and growth, offering a dynamic work environment where employees can thrive. With a strong commitment to professional development, comprehensive benefits, and a culture of inclusivity, WPP Media empowers its team members to make impactful contributions while enjoying a healthy work-life balance in a hybrid setting. Join us in shaping the future of marketing and advertising as part of a global leader in the industry.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Manager, Paid Media (12 Month FTC) in London
✨Tip Number 1
Network like a pro! Reach out to your connections on LinkedIn or attend industry events. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their recent campaigns and be ready to discuss how your skills can help them achieve their goals. Show them you’re not just another candidate!
✨Tip Number 3
Practice your pitch! Be clear about what you bring to the table and how you can drive results. Tailor your message to align with the company's objectives, especially in paid media strategies.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team at WPP Media.
We think you need these skills to ace Senior Manager, Paid Media (12 Month FTC) in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Senior Manager, Paid Media role. Highlight your experience with paid social campaigns and any relevant achievements that align with what we’re looking for.
Show Off Your Skills:Don’t hold back on showcasing your analytical skills and knowledge of social media platforms. We want to see how you’ve driven results in past roles, so be specific about your successes!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you’re passionate about this role and how your experience makes you the perfect fit for our team at The Goat Agency.
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves!
How to prepare for a job interview at WPP Media WPP
✨Know Your Platforms
Make sure you have a solid understanding of the various social media platforms mentioned in the job description. Be ready to discuss how each platform can be leveraged for paid media campaigns and share examples of successful strategies you've implemented.
✨Data-Driven Decisions
Prepare to showcase your analytical skills by bringing examples of how you've used data to optimise campaigns. Be ready to explain your approach to tracking conversions and implementing pixels, as this will demonstrate your ability to drive ROI.
✨Communicate Effectively
Strong communication is key in this role. Practice articulating your thoughts clearly and concisely, especially when discussing complex strategies. Think about how you would explain your paid media strategies to clients who may not be familiar with the technical details.
✨Showcase Leadership Skills
Since mentoring less experienced team members is part of the role, be prepared to discuss your leadership style. Share examples of how you've guided others in previous roles and how you plan to foster growth within the team at WPP Media.
