At a Glance
- Tasks: Manage and optimise programmatic advertising campaigns while learning from experienced professionals.
- Company: Join WPP Media, a leader in AI-driven media solutions for top brands.
- Benefits: Enjoy competitive pay, extensive training, and a supportive work environment.
- Other info: Be part of an inclusive culture that values creativity and collaboration.
- Why this job: Kickstart your career in digital marketing with hands-on experience and growth opportunities.
- Qualifications: A passion for digital marketing and strong communication skills are essential.
The predicted salary is between 30000 - 40000 € per year.
About WPP Media
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
Role Summary and Impact
About Wavemaker: Wavemaker positively provokes growth for clients by reshaping consumer decision-making and experiences through media, content, and technology. Our name is both our mission and our method. We do our best work for brave brands and people who relish being challenged to go further and faster, together.
The Role: As a Programmatic Account Executive, we will train you in how to plan and buy Display advertising, just bring a can-do attitude and a keenness to learn! You will develop an excellent knowledge of the display marketplace and work closely with the Programmatic Senior Account Executive or Account Manager to contribute to the planning of programmatic media activity. You will work towards being responsible for managing the set-up process for a campaign from start to live date, suggesting and implementing optimisations for live campaigns to achieve the briefed outcome and reporting the results back to the client on a weekly basis. We will support you throughout this learning journey, with online resources, an encouraging direct manager, and a close-knit display team community.
Key Responsibilities:
- Campaign Management: Use gained marketplace knowledge to translate a clients brief from the Digital Planning team into a Display plan which will achieve success for the brand. Implementation, management, and daily optimisation of campaign activity. Manage the day-to-day QA process, minimizing errors and ensuring consistent and accurate adherence to process.
- Client and Partner Management: Complete client reporting and analyse campaign results extracting insight to provide recommendations for future activity. Drive revenue growth through spotting new optimisation opportunities, services or products and delivering excellent results. Create strong working relationships with display and video media partners e.g., Google. Attend internal and external training sessions in person to develop platform and marketplace knowledge.
- Operational Excellence: The appropriate use of tools to drive accountability in programmatic buying, operational efficiencies, and actionable business insights, with the scoping of agreed client outputs. Ensure financial accuracy, learning the billing process and applying best practice. Maintain standards and process throughout the end-to-end campaign lifecycle. Develop close working relationships with internal teams such as ad trafficking team and the reporting team.
Skills & Experience:
- Keeps up with the exciting world of digital marketing.
- Proficient use of Excel and Powerpoint.
- Ability to manage their time effectively and of working as part of a group.
- Attention to detail and excellent communication skills, written and verbal.
- Affinity for numbers and with an analytical thought process.
- Proactive and self-motivated, always looking to expanding knowledge and capabilities.
Life at WPP Media & Benefits:
Be Extraordinary, investing in our employees to inspire transformational creativity. We also Lead Optimistically, firmly believing in and Championing Growth and Development for every individual. This commitment allows WPP Media employees to leverage the extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at the cutting edge of marketing and advertising.
We Create an Open environment built on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens when we're together, fostering creativity, collaboration, and connection in this open and supportive environment. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
Please note this is a UK based role and requires individuals to have the right to work in this location.
While we appreciate all applications received, only those candidates selected for an interview will be contacted.
Account Executive, Programmatic in London employer: WPP Media WPP
WPP Media is an exceptional employer that prioritises employee growth and development, offering a supportive environment where creativity thrives. With a commitment to inclusivity and a comprehensive benefits package, including competitive medical and retirement plans, employees are encouraged to pursue their passions while building vital professional connections. The hybrid work model fosters collaboration and connection, making WPP Media a fantastic place for those looking to make a meaningful impact in the dynamic world of digital marketing.
StudySmarter Expert Advice🤫
We think this is how you could land Account Executive, Programmatic in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to current employees at WPP Media. A friendly chat can sometimes lead to opportunities that aren’t even advertised!
✨Tip Number 2
Prepare for your interviews by researching WPP Media and their approach to programmatic advertising. Show us you’re keen to learn and ready to contribute. Bring examples of how you’ve tackled challenges in the past, especially if they relate to campaign management or client relations.
✨Tip Number 3
Practice makes perfect! Mock interviews with friends or mentors can help you refine your answers and boost your confidence. Focus on articulating your thought process, especially when discussing numbers and analytics, as this is key for the Account Executive role.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows us you’re genuinely interested in joining the WPP Media family. Keep an eye on your email for updates and be ready to follow up if you haven’t heard back!
We think you need these skills to ace Account Executive, Programmatic in London
Some tips for your application 🫡
Show Your Enthusiasm:When writing your application, let your passion for digital marketing shine through! We want to see that can-do attitude and eagerness to learn about programmatic advertising. A little enthusiasm goes a long way!
Tailor Your Application:Make sure to customise your application to reflect the skills and experiences mentioned in the job description. Highlight your proficiency in Excel and PowerPoint, and any relevant experience you have with campaign management or client reporting.
Be Clear and Concise:Keep your writing clear and to the point. Use bullet points where necessary to make it easy for us to read. Remember, attention to detail is key, so double-check for any typos or errors before hitting send!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at WPP Media WPP
✨Know Your Programmatic Basics
Before the interview, brush up on your knowledge of programmatic advertising. Understand key terms and concepts like display advertising, campaign optimisation, and client reporting. This will show your enthusiasm for the role and help you engage in meaningful conversations.
✨Showcase Your Analytical Skills
Since the role requires a keen affinity for numbers, be prepared to discuss how you've used data to drive decisions in past experiences. Bring examples of how you've analysed campaign results and made recommendations based on insights. This will demonstrate your analytical thought process.
✨Demonstrate Your Team Spirit
WPP Media values collaboration, so highlight your ability to work well in a team. Share stories that showcase your experience in group settings, whether it’s managing projects or collaborating with colleagues. This will illustrate that you can thrive in their close-knit community.
✨Ask Insightful Questions
Prepare thoughtful questions about the company culture, training opportunities, and the tools you'll be using. This not only shows your interest in the role but also helps you gauge if WPP Media is the right fit for you. Plus, it opens up a dialogue that can make you more memorable.
