Account Director, Programmatic in London

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

We are looking for an Account Director to join the Unilever programmatic team within the Mindshare UK programmatic department, a team of 35 programmatic specialists. Reporting to the Unilever Digital Client Director, you will have extensive, proven, and detailed knowledge and experience in Programmatic and DSP implementations. Striving to deliver excellence in campaign activation, you will be responsible for providing day-to-day leadership of your campaigns. You will ensure ongoing and timely optimisation is delivered whilst constantly looking for opportunities to improve campaign performance. You will also be responsible for collating spend forecasts, creating and monitoring campaigns to deliver on planned targets. Your focus will be on in-depth analysis, trend spotting, accurate execution, and leading and developing a team.

Skills and Experience

• Build effective media plans to organize campaign actions and goals.
• Oversee and ensure best-in-class campaign activation across relevant accounts, ensuring campaigns are operating at the highest standard and delivering the highest quality output for our clients.
• Take a proactive role, supervising campaign activation and optimisation rigor, while also supporting global hub, executives, and managers, across your clients.
• Create templates and proven methodologies for optimisation approach for key trading tactics and optimisation logs.
• Build strong, effective relationships with clients maintaining relationships of trust and respect.
• Demonstrate an understanding of the media and technology developments that influence our client’s business.
• Drive revenue growth through spotting new optimisation opportunities, services or products and delivering excellent results.
• Develop strong relationships with media owners and other service providers to select the most appropriate suppliers for campaigns.
• Understand the products and solutions that could be relevant for clients that have been developed within the group.
• The ability to motivate and train individuals, being a key stakeholder in the development of junior staff.
• Support and nurture junior & global hub employees, ensuring their training and development needs are constantly evaluated and fulfilled.
• Clearly outline tasks and objectives with the Programmatic Associate Director, with specific deliverables and timelines for progression.
• Highlight great teamwork and client initiatives.
• Demonstrate examples of Programmatic best practice to the wider team and contribute to department and wider agency PR and communications.
• Ensure financial accuracy, integrating the planning and buying process, and reconciliation of spends, including client terms and programmatic fees, via buying templates and processes.
• Maintain standards and process throughout the end-to-end campaign lifecycle.
• Proactively seek opportunities to develop and enhance your understanding and knowledge of the programmatic landscape, latest tech platforms, vendors, and suppliers.

About you

Think of how you will interview against competencies and measurable criteria such as; leadership, teamwork, problem solving, dealing with difficult situations for example.

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please note this is a UK based role and requires individuals to have the right to work in this location.

While we appreciate all applications received, only those candidates selected for an interview will be contacted.