At a Glance
- Tasks: Lead paid search campaigns, optimise performance, and mentor junior team members.
- Company: Join a dynamic team at WPP Media, a leader in digital marketing.
- Benefits: Enjoy competitive pay, health benefits, hybrid work, and professional growth opportunities.
- Other info: Collaborate globally and participate in community events for continuous learning.
- Why this job: Make an impact in digital marketing while developing your skills in a supportive environment.
- Qualifications: Deep knowledge of paid search with Google Ads and Microsoft Ads certifications.
The predicted salary is between 40000 - 50000 £ per year.
Overview
Paid Search Senior Account Executive responsible for the execution of paid search activity. Deliver structured experimentations, accurate media plans & billing, performance optimisation, and reporting & analysis. Manage supplier relationships and support a high‑performance, client‑centric team.
Responsibilities
- Oversee and mentor junior team members, ensuring quality work and providing guidance.
- Adhere to the Wavemaker Way for Paid Search and contribute to product development.
- Leverage available technology and third‑party tools (e.g., Unlock, GroupM Automations Portal).
- Conduct day‑to‑day QA across activation, minimizing error and risk.
- Build solid working relationships with internal client teams, clients and suppliers.
- Prepare performance commentary and weekly reporting; maintain high quality of output.
- Collaborate with Global Hub to ensure diagnostics and governance meet the highest standards.
- Actively participate in Paid Search community events, training and internal meetings.
- Collaborate on the implementation and optimisation of paid search campaigns.
- Run best‑practice compliant campaigns, continuously optimising and seeking performance improvements.
- Identify gaps, propose solutions and work with line managers to improve performance and drive efficiencies.
- Spot data trends, fix alerts and anomalies before they become issues.
- Own elements of the testing plan: generate ideas, plan, execute and evaluate tests with accuracy.
- Ensure service level agreements are met, deadlines achieved and tasks managed via the project‑management suite.
Qualifications & Skills
- Deep, current Paid Search knowledge with certifications in Google Ads and Microsoft Ads.
- Experience with bid management and core PPC technology platforms (e.g., Google Analytics, GMP, SA360, Adobe).
- Excellent Microsoft Office skills, particularly Excel and PowerPoint.
- Experience in Google Data Studio or a similar reporting platform.
- Operational proficiency and strong project‑management skills; manage multiple tasks simultaneously.
- Self‑starter with a passion for digital marketing and a willingness to push boundaries.
- Analytical mindset focused on causation, not just correlation; translate insight into actionable strategy.
- Immaculate attention to detail and proactive attitude.
Benefits
- Competitive medical, group retirement plans, vision and dental insurance.
- Paid time off and preferential partner discounts.
- Employee mental health awareness days.
- Hybrid work model: teams in the office up to four days a week.
- Opportunities to leverage global WPP networks for professional growth.
Equal Opportunity / EEO Statement
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. All applicants will receive fair consideration. Note: This is a UK‑based role and requires individuals to have the right to work in this location.
Senior Account Executive, Paid Search employer: WPP Media Limited
Wavemaker is an exceptional employer for the Senior Account Executive, Paid Search role, offering a dynamic work culture that prioritises collaboration and innovation. With a hybrid work model and a strong focus on employee well-being, including mental health awareness days and competitive benefits, team members are empowered to grow professionally through access to global networks and continuous learning opportunities. Join us in a vibrant environment where your contributions directly impact client success and drive performance improvements.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Account Executive, Paid Search
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for WPP Media Limited and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like WPP Media Limited are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with WPP Media Limited on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at WPP Media Limited. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Account Executive, Paid Search
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit WPP Media Limited. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of WPP Media Limited:Show us that you’ve done your homework! In your application, briefly mention what you admire about WPP Media Limited’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at WPP Media Limited
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at WPP Media Limited will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At WPP Media Limited, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
