Senior Digital Insight & CRO Analyst — AI-Driven Growth in Manchester

Senior Digital Insight & CRO Analyst — AI-Driven Growth in Manchester

Manchester Full-Time 37035 - 45265 £ / year (est.) No working from home possible
WPP Enterprise Solutions

At a Glance

  • Tasks: Lead analysis of user behaviour and optimise digital strategies for growth.
  • Company: Join WPP Enterprise Solutions, a leader in data-driven marketing.
  • Benefits: Competitive salary, flexible working, and opportunities for professional development.
  • Other info: Dynamic team environment with excellent career advancement potential.
  • Why this job: Make a real impact by driving conversion performance with cutting-edge insights.
  • Qualifications: Expertise in GA4/Amplitude, Tableau, Power BI, and strong analytical skills.

The predicted salary is between 37035 - 45265 £ per year.

WPP Enterprise Solutions in Manchester seeks a Senior Digital Insight Analyst & CRO to join our Data & Marketing team.

You will lead analysis of user behavior across multi-market digital environments—identifying optimization opportunities and defining data-driven strategies to boost conversion performance.

You will design experiments (A/B tests, incrementality analyses), build dashboards, and deliver executive-ready insights.

Strong GA4/Amplitude, Tableau, Power BI, Looker skills are essential.

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Senior Digital Insight & CRO Analyst — AI-Driven Growth in Manchester employer: WPP Enterprise Solutions

Join us as an Experimentation Manager and be part of a dynamic team that values your growth and contributions. Our culture is built on empathy, innovation, and courage, ensuring you have the support and resources to excel in your role while working with exciting global brands. With a comprehensive benefits package and a commitment to your career development, we provide a rewarding environment where you can truly make an impact.

WPP Enterprise Solutions

Contact Details:

WPP Enterprise Solutions Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Senior Digital Insight & CRO Analyst — AI-Driven Growth in Manchester

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We think you need these skills to ace Senior Digital Insight & CRO Analyst — AI-Driven Growth in Manchester

User Behaviour Analysis
Conversion Rate Optimisation (CRO)
Data-Driven Strategy Development
A/B Testing
Incrementality Analysis
Dashboard Creation
Google Analytics 4 (GA4)

Some tips for your application 🫡

Show Off Your Projects:In the world of data science, your projects can speak volumes about your skills. Make sure to showcase a few key projects in your CV or portfolio, especially those that highlight your ability to work with data sets, build models, or use relevant tools like Python, R, or SQL. Don’t forget to include links to any GitHub repositories if applicable!

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Craft a Tailored Cover Letter:For a full-time role at WPP Enterprise Solutions, your cover letter should reflect your passion for data science and your excitement about the specific projects or values of the company. Dive into why you’re a good fit, how your skills align with their needs, and any unique perspectives you can bring to the team.

Stand Out with Relevant Courses and Certifications:Although experience talks, relevant courses or certifications can be your ticket to impressing hiring managers at WPP Enterprise Solutions. Mention any standout courses you've completed that equipped you with essential skills, such as machine learning certifications or data visualisation courses. This shows your commitment to continuously developing your skills in the field!

How to prepare for a job interview at WPP Enterprise Solutions

Brush Up on Your Statistics

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Showcase Your Projects

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Get Comfortable with Python and R

Most data science positions require us to be proficient in programming languages like Python and R. We should practice common libraries like pandas, NumPy, and scikit-learn, and be ready for live coding exercises or algorithm questions. Showing off our coding chops can really impress the interviewers at WPP Enterprise Solutions!

Prepare for Case Studies

Expect to encounter real-world case studies during the interview. We might be asked how we’d approach a data problem or analyse a dataset to extract insights. It's essential to think out loud and demonstrate our problem-solving process so that the interviewer can see our logical thinking in action.