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- Tasks: Lead impactful marketing initiatives and collaborate globally to boost brand awareness.
- Company: Join Ant International, a leader in digital services for global commerce.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Other info: Thriving culture that embraces creativity and resilience in a high-growth setting.
- Why this job: Make a real impact in a fast-paced, innovative company driving international trade.
- Qualifications: 5+ years in marketing, preferably in financial services or e-commerce.
The predicted salary is between 50000 - 60000 £ per year.
At Ant International, our mission is to become the world’s most trusted digital services connector, enabling businesses everywhere to participate and thrive in the global economy. By building technology that simplifies cross-border commerce, we help organisations of all sizes grow beyond borders and unlock sustainable global opportunities. This role sits within WorldFirst, our international payments platform dedicated to helping businesses move money around the world quickly, securely and transparently.
We’re looking for an ambitious and entrepreneurial Marketing Manager to be responsible for planning and coordinating high-impact UK marketing programs. This role combines strategic planning with hands‑on execution, high‑level conceptual thinking, budget‑backed creativity, and cross‑functional, global collaboration.
Responsibilities- Partner with the global marketing teams and external agencies to implement regional marketing programs aligned with commercial priorities and revenue targets.
- Localise content and leverage multi‑channel marketing, collaborating with the global team on paid, social, CRM, website, events, PR/media, and partnerships to strengthen brand awareness and drive new client acquisition.
- Own the planning and execution of local marketing initiatives, including webinars, tradeshows, regional roadshows, executive roundtables, sponsored events, and other field marketing activities.
- Develop and manage local customer stories and testimonials to build credibility and support both brand and commercial objectives.
- Identify and manage local KOL and influencer opportunities to expand reach and strengthen engagement with target audiences.
- Support local PR initiatives and media opportunities in collaboration with internal teams and external partners/agencies.
- Support content requests from partnership and sales teams, creating and adapting materials that help drive partner engagement and commercial impact.
- Track and analyse marketing performance metrics to measure campaign effectiveness.
- Provide data‑driven recommendations for budget optimisation, ROI improvement, and future campaign planning.
- 5+ years of Marketing experience.
- Experience within the SMB financial, payments, SaaS, enterprise software or international ecommerce industry (preferred).
- Proven track record in achieving commercial outcomes across both online and offline demand generation, leveraging digital, social, events, and PR channels.
- Data‑driven and ROI‑focused, with a passion or interest in financial services and/or payments.
- Experience in brand/ content/ event marketing considered an advantage.
- Naturally resilient and curious, with a team‑oriented mindset and the ability to work effectively under time pressure within a matrix organisation.
- You thrive in high‑growth settings and embrace the pace, ambiguity, and opportunity that come with them.
- You are comfortable with doing the bigger and smaller tasks, and you always keep momentum moving.
Marketing Manager UK employer: WorldFirst
Contact Detail:
WorldFirst Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager UK
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, webinars, or even local meetups. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your marketing projects and successes. This is a great way to demonstrate your expertise and creativity to potential employers.
✨Tip Number 3
Be proactive! Don’t just wait for job postings to appear. Reach out directly to companies you admire, like Ant International, and express your interest in working with them. A well-crafted email can go a long way!
✨Tip Number 4
Utilise social media to your advantage! Follow companies and industry leaders on platforms like LinkedIn and Twitter. Engage with their content and share your insights to get noticed in the marketing community.
We think you need these skills to ace Marketing Manager UK
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Marketing Manager. Highlight your experience in planning and executing marketing programs, especially in the financial or payments sector. We want to see how your skills align with our mission at Ant International!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for marketing and how you can contribute to our goals. Be sure to mention specific campaigns you've led that resulted in measurable success, as we love data-driven results.
Showcase Your Creativity: We’re looking for someone who can think outside the box! Include examples of innovative marketing strategies you've implemented in the past. Whether it's a unique event or a clever social media campaign, let us see your creative flair!
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at Ant International!
How to prepare for a job interview at WorldFirst
✨Know Your Stuff
Before the interview, dive deep into Ant International and WorldFirst. Understand their mission, values, and recent developments in the digital services space. This will not only help you answer questions more effectively but also show your genuine interest in the company.
✨Showcase Your Experience
Prepare specific examples from your past marketing roles that highlight your achievements, especially in the SMB financial or payments sectors. Use the STAR method (Situation, Task, Action, Result) to structure your responses and demonstrate how you've driven commercial outcomes.
✨Be Ready for Collaboration Questions
Since this role involves working with global teams and external agencies, be prepared to discuss your experience in cross-functional collaboration. Think of instances where you successfully partnered with others to achieve a common goal, and be ready to share those stories.
✨Metrics Matter
Ant International is data-driven, so come armed with insights on how you've tracked and analysed marketing performance in previous roles. Be ready to discuss specific metrics you've used to measure campaign effectiveness and how you've made data-driven recommendations for future strategies.