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- Tasks: Drive organic growth through innovative SEO strategies and collaborate with diverse teams.
- Company: Join Ant International, a leader in digital payment solutions for global commerce.
- Benefits: Full-time role with competitive salary and opportunities for professional growth.
- Why this job: Make a real impact in the fintech industry while enhancing your SEO expertise.
- Qualifications: Experience in B2B SEO, strong analytical skills, and a proactive mindset.
- Other info: Dynamic work environment in London with a focus on collaboration and innovation.
The predicted salary is between 36000 - 60000 £ per year.
Join to apply for the SEO Manager role at WorldFirst.
Ant International powers the future of global commerce with digital innovation for everyone and every business to thrive. In close collaboration with partners, we support merchants of all sizes worldwide to realise their growth aspirations through a comprehensive range of tech-driven digital payment and financial services solutions.
Ant International strives to become the most trusted digital services connector to achieve sustainable growth of global commerce. This role will be focused on our WorldFirst business line, an international payments business helping move money around the world. We became part of Ant International in 2019, accelerating our mission to create the world's best platform for international trade by combining WorldFirst's products with Ant's solutions aimed at enabling the digitalisation of the modern services industry globally.
What You Will Be Doing
- Drive WorldFirst's organic growth KPIs, working closely with development, content, and marketing teams to fully capitalise on growth possibilities.
- Proven hands-on SEO experience with a solid methodology in core areas, including site audit, competitor benchmarking, campaign, facilitating technical implementation with engineers, organic content expansion roadmap, link acquisition techniques, etc.
- Optimise websites for efficient crawling and indexing, while improving Core Web Vitals to elevate organic search performance.
- Evaluate content performance to pinpoint underperforming areas and double down on content production that speaks to the right customer profile.
- Strengthen the global backlink profile to significantly boost the website's overall domain authority.
- Help position our brand as a market leader in the financial services and technology industry through actionable, forward-thinking SEO strategies.
- Collaborate across content, web, product, and regional marketing teams to ensure our global assets are search-optimised, culturally resonant, and aligned with local search intent and behaviour.
- Adept at using tools/platforms to track, monitor, and report on SEO outcomes, with a data-driven mindset to identify gaps and growth opportunities worth investing in.
- Able to bridge communication between internal teams and external stakeholders to foster alignment and coordination on SEO initiatives.
- Advise cross-functional teams and stakeholders on SEO best practices and emerging trends.
What We Are Looking For
- Experience in SEO, from a B2B background, within SaaS, FinTech, or technology industries is welcomed.
- Proven track record of success driving meaningful organic growth, alongside expertise in international SEO and B2B marketing.
- Proactive mindset coupled with a strong drive to take hands-on approaches.
- Strong analytical skills to transform data into actionable insights that inform SEO strategies and drive impactful results.
- Deep understanding of content marketing and EEAT principles, particularly within YMYL sectors.
- Strong communication and critical thinking skills, while being able to adapt to a fast-paced, dynamic working environment.
- Familiarity with HTML and CSS is considered a plus.
- Bachelor's degree or above.
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Marketing and Sales
Location: London, England, United Kingdom
Content Marketing Manager, SEO in London employer: WorldFirst
Contact Detail:
WorldFirst Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Content Marketing Manager, SEO in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your SEO projects and successes. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its SEO strategies. Be ready to discuss how you can help them achieve their organic growth KPIs and improve their online presence.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Content Marketing Manager, SEO in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of SEO Manager. Highlight your hands-on SEO experience and any relevant achievements in B2B marketing, especially within SaaS or FinTech. We want to see how you can drive organic growth!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for digital innovation and how your skills align with our mission at WorldFirst. Don’t forget to mention specific SEO strategies you've successfully implemented in the past.
Showcase Your Analytical Skills: We love data-driven insights! In your application, include examples of how you've transformed data into actionable SEO strategies. This will demonstrate your analytical prowess and how you can contribute to our growth KPIs.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, we love seeing candidates who take that extra step!
How to prepare for a job interview at WorldFirst
✨Know Your SEO Stuff
Make sure you brush up on your SEO knowledge before the interview. Be ready to discuss your hands-on experience with site audits, competitor benchmarking, and link acquisition techniques. The more specific examples you can provide, the better!
✨Showcase Your Analytical Skills
Prepare to talk about how you've used data to drive SEO strategies in the past. Bring examples of how you've transformed data into actionable insights that led to meaningful organic growth. This will show them you're not just a numbers person but someone who can make an impact.
✨Understand Their Brand and Market
Do your homework on WorldFirst and Ant International. Understand their products, target audience, and market position. This will help you tailor your answers and demonstrate that you're genuinely interested in helping them strengthen their global backlink profile and brand positioning.
✨Be Ready to Collaborate
Since this role involves working closely with various teams, be prepared to discuss your experience in cross-functional collaboration. Share examples of how you've successfully bridged communication between internal teams and external stakeholders to achieve SEO goals.
