At a Glance
- Tasks: Lead strategic initiatives to enhance brand partnerships and drive growth in the sports industry.
- Company: Join IMG, a global leader in sports marketing and entertainment.
- Benefits: Flexible working options, competitive salary, and opportunities for professional development.
- Other info: Collaborative culture with opportunities for travel and networking.
- Why this job: Shape the future of sports sponsorship and make a real impact in a dynamic environment.
- Qualifications: 8-12 years in sports sponsorship or brand strategy with strong analytical skills.
The predicted salary is between 80000 - 100000 € per year.
IMG is a leading global sports marketing agency, specializing in media rights management and sales, multi-channel content production and distribution, brand partnerships, strategic consulting, digital services, and events management. It powers growth of revenues, fanbases and IP for more than 200 federations, associations, events, and teams, including the National Football League, English Premier League, International Olympic Committee, National Hockey League, Major League Soccer, ATP and WTA Tours, the AELTC (Wimbledon), Euroleague Basketball, CONMEBOL, DP World Tour, and The R&A, as well as UFC, WWE, and PBR.
The Director, Strategy & Growth will sit within the Strategy & Growth team and focus on developing the frameworks, sector views, market intelligence, and intellectual capital that brand partnerships needs to keep scaling. This is a strategic role, not a sales role. Your job is to make brand partnerships a sharper, more strategically equipped business, and to lead the consulting work that comes out of that capability.
Key Responsibilities and Accountabilities- Build the strategic infrastructure brand partnerships needs to scale.
- Develop sector views (e.g., automotive, financial services, tech, luxury) that explain how brands in each category think about sport and where the opportunities sit.
- Lead consulting mandates in sponsorship strategy, commercial model design, and brand portfolio strategy.
- Win new consulting work in this space.
- Work alongside the brand partnerships team on the most complex commercial questions.
- Work with the data and insights team to build proper evidence around fan engagement, reach, and brand impact.
- Develop IMG's understanding of media and creative agencies and how they make decisions.
- 8–12 years in sports sponsorship, brand strategy, or commercial strategy.
- A genuine understanding of how brands think about sport.
- Experience building sponsorship valuations, activation strategies, or commercial propositions for major sports properties or brands.
- Credibility with senior commercial people.
- Breadth across multiple sports, geographies, or brand categories.
- You think about the bigger picture.
- Comfortable with numbers.
- Good communicator.
- Naturally collaborative.
- Genuinely interested in brands and sport.
- Can juggle multiple tasks.
- This is a permanent position.
- This role can be based in IMG offices either in New York, US or Chiswick Park, London, with some flexibility on remote working as appropriate.
- Working hours are 9:00 – 17:00, Monday to Friday.
- May be required to attend (and travel to) locations, including other IMG buildings and meetings.
- Unsocial hours may be required, as dictated by the demands of the business schedule.
TKO is an Equal Opportunity Employer and complies with all applicable federal, state, and local laws regarding non-discrimination in employment.
Director, Strategy & Growth in London employer: World Wrestling Entertainment, Inc.
IMG is an exceptional employer, offering a dynamic work environment in London that fosters innovation and collaboration within the sports marketing industry. Employees benefit from a culture that prioritises professional growth, with opportunities to lead strategic initiatives and engage with high-profile brands and events. The company's commitment to diversity and inclusion, alongside flexible working arrangements, makes it an attractive place for those seeking meaningful and rewarding careers in sports and entertainment.
Contact Detail:
World Wrestling Entertainment, Inc. Recruiting Team
StudySmarter Expert Advice🤫
We think this is how you could land Director, Strategy & Growth in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join relevant groups on LinkedIn, and don’t be shy about reaching out to folks for a chat. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your expertise! When you get the chance to meet potential employers or industry leaders, share your insights on brand partnerships and sponsorship strategies. This will not only showcase your knowledge but also help you stand out as a candidate.
✨Tip Number 3
Prepare for interviews by researching the company and its recent projects. Be ready to discuss how your experience aligns with their goals, especially in areas like market intelligence and commercial strategy. Tailor your pitch to show how you can contribute to their growth.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team at IMG and contributing to our exciting projects.
We think you need these skills to ace Director, Strategy & Growth in London
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Director, Strategy & Growth role. Highlight your experience in sports sponsorship and brand strategy, and show us how you can bring value to our team.
Showcase Your Strategic Thinking:In your application, demonstrate your ability to think strategically. Share examples of how you've built frameworks or developed market intelligence in previous roles. We want to see your analytical skills in action!
Communicate Clearly:Your written communication is key! Make sure your application is clear and concise. Use engaging language that reflects your personality while still being professional. Remember, we love a good pitch!
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining our team at IMG!
How to prepare for a job interview at World Wrestling Entertainment, Inc.
✨Know Your Stuff
Before the interview, dive deep into IMG's brand partnerships and their approach to sports marketing. Familiarise yourself with their major clients and recent projects. This will not only show your genuine interest but also help you speak confidently about how you can contribute to their growth.
✨Showcase Your Strategic Thinking
Prepare to discuss specific examples from your past experience where you've developed strategic frameworks or led consulting mandates. Be ready to explain your thought process and how it aligns with IMG's goals in sponsorship strategy and commercial model design.
✨Be Data Savvy
Since the role involves working with numbers and market intelligence, brush up on your skills in sponsorship valuations and ROI analysis. Bring examples of how you've used data to drive decisions in previous roles, as this will demonstrate your analytical capabilities.
✨Build Relationships
This role is all about collaboration, so think about how you've successfully built relationships in the past. Prepare anecdotes that highlight your ability to work across teams and how you’ve contributed to a positive team dynamic, which is crucial for success at IMG.
