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- Tasks: Lead strategic initiatives to enhance brand partnerships and drive growth in the sports industry.
- Company: Join IMG, a global leader in sports marketing and entertainment.
- Benefits: Flexible working options, competitive salary, and opportunities for professional development.
- Other info: Collaborative culture with opportunities for travel and networking.
- Why this job: Shape the future of sports sponsorship and make a real impact in a dynamic environment.
- Qualifications: 8-12 years in sports sponsorship or brand strategy with strong analytical skills.
The predicted salary is between 80000 - 100000 £ per year.
IMG is a leading global sports marketing agency, specializing in media rights management and sales, multi-channel content production and distribution, brand partnerships, strategic consulting, digital services, and events management. It powers growth of revenues, fanbases and IP for more than 200 federations, associations, events, and teams, including the National Football League, English Premier League, International Olympic Committee, National Hockey League, Major League Soccer, ATP and WTA Tours, the AELTC (Wimbledon), Euroleague Basketball, CONMEBOL, DP World Tour, and The R&A, as well as UFC, WWE, and PBR.
The Director, Strategy & Growth will sit within the Strategy & Growth team and focus on developing the frameworks, sector views, market intelligence, and intellectual capital that brand partnerships needs to keep scaling. This is a strategic role, not a sales role. Your job is to make brand partnerships a sharper, more strategically equipped business, and to lead the consulting work that comes out of that capability.
Key Responsibilities and Accountabilities- Build the strategic infrastructure brand partnerships needs to scale.
- Develop sector views (e.g., automotive, financial services, tech, luxury) that explain how brands in each category think about sport and where the opportunities sit.
- Lead consulting mandates in sponsorship strategy, commercial model design, and brand portfolio strategy.
- Win new consulting work in this space.
- Work alongside the brand partnerships team on the most complex commercial questions.
- Work with the data and insights team to build proper evidence around fan engagement, reach, and brand impact.
- Develop IMG's understanding of media and creative agencies and how they make decisions.
- 8–12 years in sports sponsorship, brand strategy, or commercial strategy.
- A genuine understanding of how brands think about sport.
- Experience building sponsorship valuations, activation strategies, or commercial propositions for major sports properties or brands.
- Credibility with senior commercial people.
- Breadth across multiple sports, geographies, or brand categories.
- You think about the bigger picture.
- Comfortable with numbers.
- Good communicator.
- Naturally collaborative.
- Genuinely interested in brands and sport.
- Can juggle multiple tasks.
- This is a permanent position.
- This role can be based in IMG offices either in New York, US or Chiswick Park, London, with some flexibility on remote working as appropriate.
- Working hours are 9:00 – 17:00, Monday to Friday.
- May be required to attend (and travel to) locations, including other IMG buildings and meetings.
- Unsocial hours may be required, as dictated by the demands of the business schedule.
TKO is an Equal Opportunity Employer and complies with all applicable federal, state, and local laws regarding non-discrimination in employment.
Director, Strategy & Growth employer: World Wrestling Entertainment, Inc.
Contact Detail:
World Wrestling Entertainment, Inc. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Director, Strategy & Growth
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join relevant groups on LinkedIn, and don’t be shy about reaching out to folks for a chat. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your expertise! Create content that showcases your knowledge in sports sponsorship and brand strategy. Whether it’s a blog post, a video, or even a LinkedIn article, let your insights shine. This can grab the attention of hiring managers looking for someone with your skills.
✨Tip Number 3
Prepare for interviews like it’s game day! Research the company, understand their brand partnerships, and come armed with questions that show you’re genuinely interested. Practice your pitch so you can confidently explain how you can contribute to their growth.
✨Tip Number 4
Don’t just apply anywhere—apply through our website! We’ve got a streamlined process that makes it easy for you to showcase your talents directly to us. Plus, it shows you’re serious about joining our team at IMG!
We think you need these skills to ace Director, Strategy & Growth
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Director, Strategy & Growth role. Highlight your experience in sports sponsorship and brand strategy, and show us how your skills align with what we're looking for.
Showcase Your Strategic Thinking: In your application, demonstrate your ability to think strategically. Use examples from your past work where you've developed frameworks or led consulting mandates that had a significant impact on growth.
Be Clear and Concise: When writing your application, keep it clear and to the point. We appreciate good communication skills, so make sure your pitch is easy to read and gets straight to the heart of why you're the right fit for us.
Apply Through Our Website: Don't forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. We can’t wait to see what you bring to the table!
How to prepare for a job interview at World Wrestling Entertainment, Inc.
✨Know Your Stuff
Before the interview, dive deep into IMG's brand partnerships and their approach to sports marketing. Familiarise yourself with their major clients and recent projects. This will not only show your genuine interest but also help you speak confidently about how you can contribute to their growth.
✨Showcase Your Strategic Thinking
Prepare to discuss specific examples from your past experience where you've developed strategic frameworks or led consulting mandates. Be ready to explain your thought process and how it aligns with IMG's goals in sponsorship strategy and brand partnerships.
✨Be Numbers Savvy
Since this role involves sponsorship valuations and ROI analysis, brush up on your numerical skills. Be prepared to discuss how you've used data to drive decisions in previous roles. Showing that you can comfortably handle numbers will set you apart.
✨Build Connections
This role is all about collaboration, so think about how you can demonstrate your ability to build relationships. Share examples of how you've worked with cross-functional teams in the past and how you plan to engage with different departments at IMG to achieve common goals.