At a Glance
- Tasks: Lead B2B marketing strategy and execute impactful campaigns using HubSpot.
- Company: Dynamic company in Tamworth, offering hybrid working and growth opportunities.
- Benefits: Competitive salary, training, career progression, and ownership of marketing function.
- Other info: Join a growing team where your ideas can drive success.
- Why this job: Make a real impact on business growth while shaping the marketing landscape.
- Qualifications: Proven B2B marketing experience and hands-on HubSpot skills required.
The predicted salary is between 50000 - 50000 £ per year.
- Marketing Manager B2B Hub Spot
- Tamworth , Staffordshire - Hybrid working
- Training and development
- Career progression
The opportunity to shape and develop the marketing function
A commercially focused and growing environment
Are you an experienced Marketing Manager with a strong B2B background and hands-on experience using Hub Spot?
Are you looking for an opportunity where you can take ownership of the marketing function and play a key role in the growth of an innovative business?
As Marketing Manager, you will take ownership of the UK marketing strategy, developing and delivering campaigns that build brand awareness, generate high-quality leads and directly support commercial growth.
Working closely with senior leadership, sales and product teams, you will have the opportunity to shape the company's marketing approach across digital channels, CRM, content, events and product launches.
The Role
This is a hands-on role for someone who enjoys combining strategic marketing planning with campaign execution, while having the freedom to develop processes, improve lead generation and make a measurable commercial difference.
- Develop and execute the UK marketing strategy in line with wider commercial objectives.
- Own and optimise Hub Spot CRM, including marketing automation, workflows, customer journeys and lead management.
- Develop and deliver targeted B2B campaigns to generate high-quality sales leads.
- Create and manage email campaigns, landing pages, forms, CTAs and lead nurturing journeys through Hub Spot.
- Manage customer data, segmentation and CRM processes to improve engagement and conversion.
- Work closely with the sales team to improve lead quality, nurture prospects and support pipeline development.
- Create and oversee engaging content across social media, websites, email and wider digital channels.
- Support the marketing strategy for new products, services and commercial initiatives.
- Plan and coordinate industry events, exhibitions and other lead-generation activity.
- Monitor campaign performance and use data and reporting to continually improve marketing activity.
- Work closely with senior stakeholders to strengthen the company's brand and market presence.
About You
- Proven experience as a Marketing Manager or in a similar senior marketing position.
- Strong B2B marketing experience, ideally within engineering, energy, technology, industrial or another technical environment.
- Hands-on Hub Spot experience is essential, with confidence managing CRM, automation, workflows, campaigns and reporting.
- Strong understanding of B2B lead generation, nurturing and marketing-to-sales processes.
- Experience creating and managing multi-channel digital marketing campaigns.
- Commercially minded, with the ability to connect marketing activity to measurable business results.
- Strong written and verbal communication skills, with the ability to create engaging B2B content.
- Organised, proactive and comfortable working in a growing business where you can take ownership and make decisions.
Why Join?
This is an opportunity to join a growing business at an exciting stage of its development, where marketing has a direct role to play in commercial growth.
You’ll have genuine ownership of the marketing function, the opportunity to work closely with senior leadership and the freedom to develop and improve the company's marketing strategy.
If you're an experienced B2B Marketing Manager with strong Hub Spot expertise and are looking for a role where you can make a visible commercial impact, we'd like to hear from you.
Marketing Manager in Tamworth employer: Workstreet Careers
Join a dynamic and rapidly growing technology business as a Software Pre-Sales Consultant, where you will thrive in a collaborative work culture that values innovation and customer engagement. With a competitive salary, company car allowance, and comprehensive benefits, this role offers significant opportunities for professional growth and development while working in the vibrant West Midlands area. Embrace the chance to make a meaningful impact by bridging the gap between technical solutions and customer needs, all within a supportive team environment that encourages creativity and problem-solving.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager in Tamworth
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Workstreet Careers and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Workstreet Careers are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Workstreet Careers on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Workstreet Careers. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Manager in Tamworth
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Workstreet Careers. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Workstreet Careers:Show us that you’ve done your homework! In your application, briefly mention what you admire about Workstreet Careers’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Workstreet Careers
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Workstreet Careers will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Workstreet Careers, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
