Strategic Digital Marketing Lead (Hybrid) - B2B Growth

Strategic Digital Marketing Lead (Hybrid) - B2B Growth

Full-Time 50000 - 65000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead digital marketing strategies and enhance our online presence for B2B growth.
  • Company: Join a forward-thinking IT company in King’s Lynn with a focus on innovation.
  • Benefits: Hybrid work model, competitive salary, and opportunities for professional development.
  • Other info: Be part of a dynamic leadership team and influence strategic growth.
  • Why this job: Shape impactful marketing campaigns and drive real change in the tech industry.
  • Qualifications: Experience in digital marketing and strong communication skills required.

The predicted salary is between 50000 - 65000 £ per year.

Workplace IT Technologies Limited in King’s Lynn is seeking a strategic Digital Marketing Lead to own and elevate our digital presence. You will drive outcomes-focused messaging, manage third-party partners for SEO, content, PR, web development and design, and sit on the Senior Leadership Team to shape our growth strategy.

The role requires translating complex IT propositions into benefit-driven campaigns for Commercial, Not-for-Profit and Local Authority sectors, building outcome-focused case studies.

Strategic Digital Marketing Lead (Hybrid) - B2B Growth employer: Workplace IT Technologies Limited

Workplace IT Technologies Limited is an exceptional employer located in King’s Lynn, offering a dynamic work culture that fosters innovation and collaboration. As a member of the Senior Leadership Team, you will have the opportunity to shape strategic growth while benefiting from professional development programmes and a supportive environment that values your contributions. With a focus on meaningful impact across various sectors, this role provides a unique chance to drive significant change in the digital marketing landscape.

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Contact Details:

Workplace IT Technologies Limited Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Strategic Digital Marketing Lead (Hybrid) - B2B Growth

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Workplace IT Technologies Limited and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Workplace IT Technologies Limited are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Workplace IT Technologies Limited on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Workplace IT Technologies Limited. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Strategic Digital Marketing Lead (Hybrid) - B2B Growth

Digital Marketing Strategy
SEO Management
Content Creation
Public Relations
Web Development
Design Management
B2B Marketing

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Workplace IT Technologies Limited. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Workplace IT Technologies Limited:Show us that you’ve done your homework! In your application, briefly mention what you admire about Workplace IT Technologies Limited’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Workplace IT Technologies Limited

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Workplace IT Technologies Limited will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Workplace IT Technologies Limited, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.