Marketing Manager in Norwich

Marketing Manager (B2B Technology & Professional Services)
Salary: £45,000 to £55,000 DOE + Performance Bonus Location: King's Lynn, Norfolk (Hybrid) Reporting To: Managing Director About Workplace IT
Workplace IT delivers Co-Managed IT Services, Cyber Assurance, Digital Safeguarding, and CAF-aligned advisory services to large Health, Social Care, Housing, Education, and Public Sector organisations across the UK. Operating from King's Lynn (KLIC Building), we are looking for a commercially focused Marketing Manager to build awareness, generate high-value opportunities, and support our growth as we evolve from a traditional MSP into a premier digital assurance and advisory business. The Role
As our standalone internal marketing lead, you will shape and drive the entire marketing function. You will act as the strategic link between our internal technical expertise and our external agency partners, turning technical success stories and deep industry insights into high-impact campaigns, content, and commercial opportunities. Key Responsibilities
Develop and deliver the annual marketing and commercial growth strategy Manage specialist external partners across web, design, and SEO to maximize campaign performance Drive lead generation, website traffic, and marketing automation / CRM reporting Shape and deliver our annual employer branding and talent attraction marketing strategy (30% focus) Create and curate high-quality content for LinkedIn, the company website, email campaigns, and major sector publications Collaborate directly with technical teams to extract and develop thought leadership material Build and manage targeted account-based campaigns for Health, Social Care, Housing, Education, and Public Sector audiences Own client newsletters, sector communications, and customer success/case study write-ups Provide strategic marketing and positioning support for high-value bid, tender, and proposal activities Coordinate regional events, industry webinars, and client engagement initiatives What We're Looking For
5+ years' experience in B2B marketing, ideally within a technology, software, or professional services environment Proven ability to act as a project manager, confidently directing external agencies and vendor budgets to hit targets Strong content creation and copywriting skills with a knack for translating complex tech into compelling business value Practical experience managing websites, LinkedIn strategies, email marketing, and marketing automation / CRM tools A sharp commercial mindset with a relentless focus on measurable growth and ROI Total confidence working directly with senior leaders, directors, and deep technical specialists Prior exposure to or a strong interest in B2B technology environments, including AI, Cloud Integration, or Data tools, is highly advantageous What We Offer
£45,000 to £55,000 base salary depending on experience Private Healthcare Contributory Pension Scheme 25 days holiday plus bank holidays Ongoing training, certifications, and professional development Modern, flexible hybrid working environment Clear, defined career progression opportunities as the business scales Free onsite parking at our King's Lynn office Regular team social events and company-wide celebrations Working Pattern
Monday to Friday, 9:00am to 5:30pm. Working Location
Hybrid Working 1 x Anchor Day Per Week in the King's Lynn Office. Other office days as required. Predicted Role Focus
B2B Growth & Demand Generation | 50% Employer Brand & Talent Attraction | 30% PR, Thought Leadership & Market Positioning | 20% Interview Process
Stage 1: 30-minute Microsoft Teams interview. Stage 2: 60-minute face-to-face interview at our King's Lynn office. Stage 3: Enhanced DBS check and employment references.
TPBN1_UKTJ