Marketing Account Manager - MAT Cover

ABOUT THE ROLE An exciting and hand-on position which sits within Workman Activate’s Placemaking team, delivering the destination marketing service. The Destination Marketing specialises in delivering integrated marketing programme aimed at driving footfall, increasing spend and connecting the destination to the local community. The role will require regular and direct communication with internal property managers and onsite staff to help organise, facilitate and deliver the properties marketing activities WHAT MATTERS MOST IN THIS ROLE Building and maintaining close professional relationships with clients, tenants and colleagues is paramount to your success. Proactiveness and going above and beyond is expected. This role will primarily focus on delivery of marketing and events activity for retail and commercial schemes, day to day on selected accounts and supporting the future growth of the service and placemaking projects. You will need to have the ability to think outside the box and come up with some creative and innovative ideas. You will be on hand to assist and review objectives for the Marketing Assistant (s), providing them with guidance to complete relevant task Managing multiple projects and working to different deadlines is essential. Other duties will include: Contribute to the preparation of each property’s annual marketing budget and associated strategies, together with Property Managers and Centre Managers, for client sign off. Implement a robust activity planning process for each account, providing a clear plan and actions for the year ahead, for each account. Accountable for budget management on relevant schemes with the raising of purchase orders, or tracking payments where applicable. Work with the Senior Account Manager, Place Marketing Manager and Placemaking Director in delivering specific elements of the team’s placemaking consultancy work. Key themes of this work being Regeneration, Repurposing and Enlivenment. What is Placemaking and Destination Marketing? By using customer and stakeholder feedback to generate a common vision, the Activate team creates places which enable innovation, enterprise and that support local economies and the wider community. They deliver viable placemaking solutions that regenerate, repurpose and enliven destinations, with the marketing service focused on driving footfall, sales and dwell time to each property. Salary Band £30,000 – £35,000 12 Month FTC WHAT WE EXPECT FROM YOU A proactive, practical, and positive approach to work is required. Excellent and professional communication skills with the ability to build gravitas amongst clients is also paramount. An enthusiastic team player Ability to use your initiative and work autonomously is important to deliver tangible results. Passionate about events and marketing is essential. WHY WORKMAN? Hybrid working to offer you a great work life balance, with a minimum of three days in the office. Core working hours allow for added flexibility and helps benefit your work life balance. Discretionary annual bonus and salary reviews. Healthcare, life insurance