Sales Enablement Lead

Sales Enablement Lead

London Full-Time 43200 - 72000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead sales training and enablement to boost seller productivity and revenue.
  • Company: Workiva empowers teams with innovative solutions for finance, accounting, and sustainability.
  • Benefits: Enjoy remote work options, diverse culture, and opportunities for professional growth.
  • Why this job: Join a dynamic team that values collaboration and drives impactful customer conversations.
  • Qualifications: 8+ years in sales training, strong communication skills, and experience with CRM tools required.
  • Other info: Up to 30% travel for training and events; commitment to diversity and inclusion.

The predicted salary is between 43200 - 72000 £ per year.

The Sales Enablement Lead at Workiva plays a crucial role in empowering sellers to effectively engage and close deals with economic buyers in the offices of finance, accounting, and sustainability. This involves close collaboration with Sales Leadership, Product, and Marketing teams to ensure the sales force is fully equipped with the knowledge and tools needed for impactful customer conversations. The Lead drives seller productivity through comprehensive onboarding, continuous training initiatives, and by making critical sales resources readily available. Their efforts directly accelerate time-to-productivity for new sellers and contribute to boosting Annual Recurring Revenue (ARR), supporting Workiva's overall Go-To-Market strategy.

What You’ll Do

  • Partner with Sales Leadership to create a strategic plan to win and drive the cross-functional work streams to create the enablement materials.
  • Create and lead one-to-many and one-to-one learning experiences that drive productivity during onboarding and everboarding experiences.
  • Work closely with go-to-market stakeholders to create and lead sales-consumable programs.
  • Partner on a daily basis with the Global Field Coaching team to ensure alignment with the needs of the front-line management team.
  • Participate actively in global sales calls, regional meetings and forecasts in order to stay connected with the business, identify needs and provide updates on programs.
  • Support the planning, coordination, prioritization, and execution of training activities such as webinars, onboarding, certification and ongoing readiness on key releases.
  • Create certifications and practicums that ensure our sellers are prepared for customer engagements.
  • Develop, maintain, and report on key KPIs for enablement programs that align to leading indicators of revenue.
  • Work in collaboration with the Creative Operations team to develop, deploy, and maintain learning assets through internal and partner facing platforms.

What You’ll Need

Minimum Qualifications

  • 8+ years of related experience in training delivery - with a significant portion of that time focused on enabling sales and commercials teams.
  • Experience facilitating virtual and classroom training.
  • Bachelor's degree or equivalent working knowledge and experience in lieu of a degree.

Preferred Qualifications

  • Experience supporting sales motions such as account planning, opportunity planning and executing sales methodologies.
  • Experience enabling multiple sales audiences on a platform sale with multiple C-Level economic buying audiences.
  • Experience with CRM and Sales tools including Salesforce.
  • Proficiency building and deploying learning content in learning management systems.
  • Proven track record of building and maintaining scalable programs.
  • Understanding of strategic alliance and channel organizations in the SaaS industry.
  • Outstanding time management skills - strong business acumen with an ability to prioritize multiple functions and tasks.
  • Strong cross-functional collaboration skills, and proven ability to influence across organizational boundaries.
  • Exceptional communication and presentation skills, with the ability to articulate complex concepts to non-technical buyers.

Traveling Requirements & Working Conditions

  • Up to 30% travel for internal training and external events.
  • Reliable internet access for any period of time working remotely, not in a Workiva office.

Workiva is an Equal Opportunity Employer. We believe that great minds think differently. We value diversity of backgrounds, beliefs, and interests, and we recognize diversity as an important source of intellectual thought, varied perspective, and innovation. Employment decisions are made without regard to age, gender identity, race, religion, disability status, sexual orientation, or any other protected characteristic. Workiva is committed to working with and providing reasonable accommodations to applicants with disabilities. To request assistance with the application process, please email talentacquisition@workiva.com. Workiva employees are required to undergo comprehensive security and privacy training tailored to their roles, ensuring adherence to company policies and regulatory standards.

Sales Enablement Lead employer: Workiva

At Workiva, we pride ourselves on being an exceptional employer that fosters a collaborative and inclusive work culture. As a Sales Enablement Lead, you will have the opportunity to drive meaningful impact through comprehensive training initiatives while working alongside talented professionals in a dynamic environment. With a strong focus on employee growth and development, we offer unique advantages such as flexible working conditions and a commitment to diversity, ensuring that every team member can thrive and contribute to our mission of empowering sellers in the finance and accounting sectors.
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Contact Detail:

Workiva Recruiting Team

talentacquisition@workiva.com

StudySmarter Expert Advice 🤫

We think this is how you could land Sales Enablement Lead

✨Tip Number 1

Familiarise yourself with the latest trends in sales enablement and training methodologies. This will not only help you understand the role better but also allow you to speak confidently about how you can contribute to the team during interviews.

✨Tip Number 2

Network with current or former employees of Workiva, especially those in sales or enablement roles. They can provide valuable insights into the company culture and expectations, which can be beneficial when tailoring your approach.

✨Tip Number 3

Prepare to discuss specific examples of how you've successfully enabled sales teams in the past. Highlight your experience with CRM tools like Salesforce and any measurable outcomes from your previous initiatives.

✨Tip Number 4

Stay updated on Workiva's products and services, as well as their go-to-market strategy. Being knowledgeable about what they offer will demonstrate your genuine interest in the role and your readiness to contribute from day one.

We think you need these skills to ace Sales Enablement Lead

Sales Training Delivery
Onboarding Program Development
Cross-Functional Collaboration
Sales Enablement Strategy
CRM Proficiency (Salesforce)
Learning Management Systems (LMS)
Virtual and Classroom Training Facilitation
Performance Metrics and KPI Reporting
Content Creation for Learning
Time Management Skills
Communication and Presentation Skills
Understanding of SaaS Industry
Account and Opportunity Planning
Influencing Skills Across Organisational Boundaries

Some tips for your application 🫡

Understand the Role: Before applying, make sure to thoroughly understand the responsibilities and qualifications of the Sales Enablement Lead position. Tailor your application to highlight relevant experiences that align with the job description.

Highlight Relevant Experience: In your CV and cover letter, emphasise your 8+ years of experience in training delivery, particularly focusing on enabling sales teams. Provide specific examples of how you've driven productivity and created impactful training materials.

Showcase Collaboration Skills: Since the role requires close collaboration with various teams, include examples in your application that demonstrate your ability to work cross-functionally. Mention any experience you have in partnering with sales leadership or marketing teams.

Craft a Compelling Cover Letter: Use your cover letter to tell a story about your career journey and how it has prepared you for this role. Be sure to articulate your understanding of the SaaS industry and your approach to enabling sales teams effectively.

How to prepare for a job interview at Workiva

✨Understand the Role

Make sure you have a solid grasp of what the Sales Enablement Lead does. Familiarise yourself with the responsibilities outlined in the job description, especially around empowering sellers and collaborating with various teams.

✨Showcase Your Experience

Prepare to discuss your relevant experience in training delivery and enabling sales teams. Highlight specific examples where you've successfully driven productivity or created impactful training materials.

✨Demonstrate Cross-Functional Collaboration

Be ready to talk about your experience working with different departments like Sales, Marketing, and Product. Share examples of how you've influenced cross-functional teams to achieve common goals.

✨Prepare for Scenario Questions

Expect questions that ask how you would handle specific situations related to sales enablement. Think through scenarios involving onboarding, training, or creating sales resources, and be prepared to articulate your approach.

Sales Enablement Lead
Workiva
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