Workiva is seeking a Lead Marketing Analyst, Program Insights to act as a strategic analytics partner for global GTM teams, quantifying health, efficiency, and risk of GTM programs across Financial Reporting, GRC, Sustainability, and verticals.
The role goes beyond reporting, applying advanced analytics and AI-assisted analysis to identify what works, what underperforms, and how to optimize budgets, audiences, and channel mix to maximize pipeline ROI.
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AI-Driven GTM Insights Lead employer: Workiva
Workiva is an exceptional employer that fosters a dynamic and collaborative work culture, empowering employees to innovate and excel in their roles. With a strong focus on professional development and growth opportunities, particularly in the rapidly evolving field of AI-driven solutions, team members are encouraged to expand their skills and make a meaningful impact across EMEA. The company's commitment to leveraging cutting-edge technology and insights ensures that employees are at the forefront of industry advancements, making Workiva a truly rewarding place to build a career.