At a Glance
- Tasks: Lead exciting marketing initiatives across EMEA in the financial services sector.
- Company: Join Workiva, a cutting-edge platform transforming complex organisations.
- Benefits: Enjoy competitive salary, remote work flexibility, and professional growth opportunities.
- Other info: Diverse and inclusive workplace with excellent career advancement potential.
- Why this job: Make a real impact by driving innovative marketing strategies in a dynamic environment.
- Qualifications: Bachelor’s degree and 3+ years in marketing or related fields required.
The predicted salary is between 40500 - 49500 £ per year.
- As the
- Regional Marketing Manager - Financial Services
, you will drive a coordinated marketing program across EMEA.
Partnering closely with Sales and regional marketing teams, you will accelerate pipeline progression, enhance internal communication, and maximize the impact of regional and global marketing initiatives.
- What You’ll Do
- Lead end-to-end execution of Financial Services events, including planning, logistics, and ROI analysis
- Direct Financial Services tracks at flagship Accelerate events, managing speaker recruitment and executive dinners
- Coordinate with Regional Marketing Managers to deliver localized webinars and field events across EMEA
- Maintain the master FSI events calendar to ensure seamless regional program alignment
- Develop event briefs and targeted account lists to optimize Sales follow-up and lead management
- Maintain the centralized Financial Services marketing playbook and Highspot content systems
- Adapt global campaign materials for regional FSI engagement alongside Digital teams
- Align priority accounts with relevant content and executive engagement programs
- Establish repeatable processes and templates to scale FSI marketing operations across EMEA
- Facilitate pipeline calls while tracking engagement and progression under direction of the Senior Regional Marketing Manager
- Execute internal communications, including the FSI newsletter and stakeholder updates
- Manage budget tracking, purchase orders, and supplier administration for EMEA FSI programs
- What You’ll Need
- Minimum Qualifications
- Bachelor’s degree in marketing or equivalent combination of education and experience
- 3+ years of experience in field marketing, campaign marketing, sales enablement, or a closely related role
- Strong organizational and project management skills
- Strong written and verbal communication skills
- Ability to coordinate multiple stakeholders, activities, and deadlines
- Preferred Qualifications
- Experience within a B2B Saa S environment
- Exposure to Financial Services marketing
- Experience supporting account-based marketing, events, or pipeline programs
- Working knowledge of Salesforce, Marketo, and Highspot
- Experience working across Sales and Regional, Digital, and Global Marketing teams
- Travel Requirement & Working Conditions
- Up to 30% travel required
- Reliable internet access for remote work periods
- Why Join Workiva
Workiva is the platform designed to bring confidence, control, and a competitive edge to the world’s most complex organizations.
Our AI-powered platform unifies finance, risk, and sustainability on a single, secure foundation—ensuring data is trusted, traceable, and ready to act on.
With an unbroken path from source to output, leaders gain confidence in their numbers, visibility into current and emerging risks, and the ability to move with speed and precision in a constantly changing world.
At Workiva, you’ll bring technology to market that executives, boards, and regulators depend on.
The work you do here helps organizations navigate uncertainty, maintain trust, and make decisions that stand up to scrutiny.
If you’re energized by meaningful challenges, inspired by collaborative teams, and motivated to help organizations turn uncertainty into advantage, we’d love to meet you.
Workiva is an Equal Opportunity Employer.
We believe that great minds think differently.
We value diversity of backgrounds, beliefs, and interests, and we recognize diversity as an important source of intellectual thought, varied perspective, and innovation.
Employment decisions are made without regard to age, gender identity, race, religion, disability status, sexual orientation, or any other protected characteristic.
Workiva is committed to working with and providing reasonable accommodations to applicants with disabilities.
To request assistance with the application process, please email talentacquisition@workiva. com.
Workiva employees are required to undergo comprehensive security and privacy training tailored to their roles, ensuring adherence to company policies and regulatory standards.
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Regional Marketing Manager (Financial Services) employer: Workiva Inc.
Workiva is an exceptional employer that fosters a culture of innovation and collaboration, empowering employees to tackle meaningful challenges in the AI landscape. With a commitment to diversity and inclusion, Workiva offers extensive growth opportunities through mentorship and cross-functional engagement, ensuring that every team member can thrive in their career. Located in a dynamic environment, employees benefit from flexible working conditions and the chance to influence the future of AI in regulated reporting, making it a truly rewarding place to work.
StudySmarter Expert Advice🤫
We think this is how you could land Regional Marketing Manager (Financial Services)
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Workiva Inc. and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Workiva Inc. are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Workiva Inc. on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Workiva Inc.. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Regional Marketing Manager (Financial Services)
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Workiva Inc.. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Workiva Inc.:Show us that you’ve done your homework! In your application, briefly mention what you admire about Workiva Inc.’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Workiva Inc.
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Workiva Inc. will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Workiva Inc., they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
