At a Glance
- Tasks: Lead and innovate organic strategies for clients, driving performance and growth.
- Company: Join a dynamic digital marketing agency with a focus on SEO and GEO.
- Benefits: Competitive salary, career development, and a collaborative work environment.
- Other info: Opportunity to work with cutting-edge strategies and mentor high-performing teams.
- Why this job: Make a real impact in the digital marketing world while leading talented teams.
- Qualifications: Proven SEO experience, strong leadership skills, and a passion for digital marketing.
The predicted salary is between 60000 - 80000 £ per year.
We are seeking a highly intelligent, charismatic, and creatively minded individual with a passion for digital marketing, particularly SEO and GEO. The ideal candidate is curious, driven to succeed, and not afraid to challenge assumptions. A strong analytical mindset combined with creative flair is essential, alongside a proactive, can-do attitude; someone willing to take calculated risks, embrace change, and push boundaries.
The purpose of this role is to lead client Organic performance teams, supporting all levels, from Executives to Directors, to deliver best-in-class organic strategies while maintaining operational and commercial efficiency in the work and resources provided to clients. You will work closely with the Head of Organic to ensure client strategies are market-leading and that our product offering remains cutting-edge. You will manage client pods, fostering strong collaboration with the Technical SEO lead and Content teams to ensure their expertise is fully leveraged to drive client performance and growth.
RESPONSIBILITIES- Own and drive Organic strategy across client teams, acting as a trusted strategic consultant.
- Use your expertise to guide clients while constructively challenging assumptions when necessary.
- Demonstrate commercial acumen by building business cases that support technical and content changes, driving growth and performance across client brands.
- Collaborate closely with SEO, Technical SEO, and Content teams to ensure a cohesive, performance-driven Organic strategy is implemented across your client portfolio.
- Serve as the senior client point of contact across SEO, Content, Technical SEO, and the wider SearchAnywhere ecosystem.
- Lead and manage client teams, including direct line management of Account Directors.
- Conduct monthly 1:1s, Quarterly Performance Reviews (QPRs), and Career Development Plans, providing guidance on daily client operations and team performance for Account Directors, SEO Managers, and Senior SEO Managers.
- Support Sales & Marketing initiatives by leading Organic strategy responses in pitches, contributing to marketing activities such as blog posts, award entries, and speaking engagements at industry events.
- Develop and enhance performance offerings in content, technical SEO, and Organic performance, ensuring alignment with overall SEO strategy in collaboration with the Director of Organic Performance, Heads of, and Account Directors.
- Champion company policy and process, promoting client retention and guiding the team to deliver against business goals, including margin, NPS, and journal completion.
- Innovate and share insights to surprise and delight clients, highlighting successes weekly (or monthly for smaller clients) alongside Account Directors.
- Coordinate with Client Strategy and cross-channel teams to align Organic initiatives with broader client objectives, ensuring strategies complement Paid Media and other channels.
- Oversee client budgets, allocating resources across SEO, Technical SEO, and Content to maximize client performance outcomes.
- Passionate about SEO and digital marketing, with a genuine curiosity for the latest trends and strategies.
- Extensive, demonstrable experience in an SEO role within a digital organisation.
- Expert knowledge of current SEO best practices and the latest search strategies.
- Proven track record of delivering SEO performance in highly competitive markets.
- Strong understanding of broader digital marketing channels and experience managing cross-channel activities.
- Skilled in client insight development, with the ability to anticipate industry changes and stay one step ahead of the curve.
- Experienced in mentoring and leading high-performing, results-driven teams to consistently exceed targets.
- Highly organized, able to manage multiple priorities with meticulous attention to detail.
- Exceptional communication, presentation, and organisational skills, with the ability to influence, persuade, and negotiate effectively.
- Proactive and autonomous, capable of identifying opportunities, generating ideas, and forming impactful strategies.
Organic Strategy Director in Shrewsbury employer: Workinshrewsbury
Croud is an exceptional employer located in the heart of Shrewsbury, offering a dynamic work culture that fosters creativity and collaboration. With a strong emphasis on employee growth, we provide ample opportunities for professional development through mentorship and performance reviews, ensuring our team members thrive in their careers. Our commitment to innovation in digital marketing, particularly in SEO, allows employees to engage with cutting-edge strategies while enjoying a supportive environment that values curiosity and proactive thinking.
StudySmarter Expert Advice🤫
We think this is how you could land Organic Strategy Director in Shrewsbury
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your best work in SEO and digital marketing. This is your chance to demonstrate your analytical mindset and creative flair, so make it shine!
✨Tip Number 3
Prepare for interviews by researching the company and its clients. Understand their organic strategies and think of ways you can contribute. Bring fresh ideas to the table and be ready to challenge assumptions – that’s what they’re looking for!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive and take the initiative to engage directly with us.
We think you need these skills to ace Organic Strategy Director in Shrewsbury
Some tips for your application 🫡
Show Your Passion for SEO:Make sure to highlight your love for SEO and digital marketing in your application. We want to see that you're genuinely curious about the latest trends and strategies, so share any relevant experiences or projects that showcase this passion.
Be Analytical Yet Creative:Since the role requires a mix of analytical skills and creative flair, don’t shy away from demonstrating both in your application. Use examples that show how you've successfully combined data-driven insights with innovative strategies in past roles.
Tailor Your Application:Take the time to tailor your CV and cover letter to reflect the specific requirements of the Organic Strategy Director role. We appreciate candidates who can connect their experience directly to what we’re looking for, so make it personal!
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Workinshrewsbury
✨Know Your SEO Inside Out
Make sure you brush up on the latest SEO trends and best practices. Be ready to discuss specific strategies you've implemented in the past and how they drove results. This role is all about leading organic performance, so showcasing your expertise will definitely impress.
✨Showcase Your Analytical Skills
Prepare to demonstrate your analytical mindset by discussing how you've used data to inform your decisions. Bring examples of how you've built business cases for technical and content changes that led to growth. This will show that you can combine creativity with a strong commercial acumen.
✨Emphasise Collaboration
Since this role involves working closely with various teams, be ready to talk about your experience in fostering collaboration. Share examples of how you've successfully worked with SEO, Technical SEO, and Content teams to implement cohesive strategies. Highlighting your teamwork skills will resonate well.
✨Be Ready to Challenge Assumptions
Croud values a curious mindset, so prepare to discuss times when you've constructively challenged assumptions. Think of scenarios where your innovative ideas led to better outcomes. This will show that you're not just a follower but a leader who pushes boundaries.
