At a Glance
- Tasks: Drive pipeline generation and build relationships with global enterprise clients.
- Company: Join Sana, an innovative AI lab now part of Workday.
- Benefits: Accelerated growth, mentorship from leaders, and a collaborative global team.
- Other info: Dynamic role in a fast-paced environment with excellent career development opportunities.
- Why this job: Shape the future of AI while working with top minds from leading tech companies.
- Qualifications: Fluency in Dutch, sales experience, and a passion for solving complex problems.
The predicted salary is between 29700 - 36300 £ per year.
Sana (now a part of Workday) is an AI lab building superintelligence for work. Our mission is to empower organizations to accomplish their goals faster by helping teams effortlessly access knowledge, automate repetitive work, and learn anything with the help of agentic AI. The Go-To-Market team brings our cutting-edge AI products to the global market. As a GTM Associate, you will serve as the crucial first touchpoint for stakeholders at leading global organizations. This is a highly strategic, individual contributor role focused on sourcing high-value deals and building a robust sales pipeline. You will work closely with our leadership team to navigate an unprecedented market, shape our go-to-market motion, identify emerging trends, and set the blueprint for scalable growth.
- Drive Pipeline Generation: Act as the initial point of contact for prospective enterprise clients, executing lead generation, qualification, and high-value deal sourcing.
- Execute Market Strategy: Assess markets to identify emerging trends, strategic organizational needs, and opportunities where Sana’s AI solutions can add immediate value.
- Shape the GTM Motion: Collaborate with sales leadership to refine outreach blueprints, tools, and methodologies that enable global scaling.
- Build Relationships: Transform strategic insights into tangible results through relentless tactical execution and relationship-building with executive-level stakeholders.
- Impactful Work: Help shape the future of AI alongside brilliant minds formerly from Google, Apple, Spotify, Notion, Slack, and Databricks.
- Accelerated Growth: Swift professional development supported by continuous feedback and direct mentorship from senior leaders.
- Global Collaboration: Work alongside exceptional teammates across 5+ countries from our highly collaborative and inspiring office spaces.
Demonstrated experience in pipeline generation, client outreach, or lead qualification. Prior experience working in a high-growth B2B SaaS startup environment or at a top-tier management consulting firm (e.g., McKinsey, BCG, Bain). Growth-focused: Brings energy and dedication to exceed goals and inspire excellence in others. Self-guided: You drive your own work, take initiative from day one, working autonomously while prioritising learning and impact. A “first-principles” thinker with a strong bias for action, comfortable navigating ambiguous and fast-paced environments. 2+ years of professional experience in a commercial, sales, go-to-market, or business development role; or 2+ years of experience in management consulting. Excellence driven: You consistently deliver high-quality work at pace, setting and exceeding ambitious standards. Fluency in Dutch with professional proficiency in English with excellent written and verbal communication skills. Proven ability to assess complex markets, identify key opportunities, and execute relentlessly to convert insights into revenue. Consultative seller: You love solving puzzles and thrive on understanding a customer’s business to find the right solution. A Bachelor’s degree or higher from a highly competitive or top-tier university. Highly collaborative, inherently curious, humble, and driven by a desire to exceed goals and elevate the team around you. Knowledge pioneer: You’re passionate about transforming how people interact with and use knowledge to reach new heights of thinking. Outbound closer: You’re proactive in identifying and engaging high-potential leads - bringing creativity and persistence to every step of the outreach process.
Go to Market Associate (Dutch Speaking - Sana) employer: Workday
At Workday, we pride ourselves on fostering a vibrant work culture that champions integrity, empathy, and collaboration. As a GTM Manager, you'll not only have the opportunity to drive transformative AI solutions but also benefit from a supportive environment that prioritises your growth and development. With a commitment to innovation and a focus on meaningful work, you'll be part of a team that values your contributions and encourages you to take bold risks in shaping the future of work.
StudySmarter Expert Advice🤫
We think this is how you could land Go to Market Associate (Dutch Speaking - Sana)
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Go to Market Associate (Dutch Speaking - Sana) at Workday, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including Workday. Tailor your message to explain why you’re drawn to them and how you can contribute as a Go to Market Associate (Dutch Speaking - Sana). Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Go to Market Associate (Dutch Speaking - Sana)
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for Workday:When writing your cover letter, make sure to tailor your message specifically for Workday. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at Workday
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Workday that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Workday that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with Workday’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.