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- Tasks: Lead email campaigns and collaborate with marketing teams to drive impactful strategies.
- Company: Dynamic company focused on innovative marketing solutions.
- Benefits: Competitive salary, flexible working hours, and opportunities for professional growth.
- Why this job: Shape email strategies that connect with audiences and drive real business results.
- Qualifications: 4+ years in email marketing and strong collaboration skills required.
- Other info: Join a vibrant team where your ideas can make a difference.
The predicted salary is between 50000 - 65000 £ per year.
About the Role
Email Channel Advisor supports end-to-end planning in partnership with cross-functional marketing teams, guiding teams through email frameworks and related work streams. Oversees email campaign launches and major initiatives, connecting teams to the plan while ensuring executive visibility and cross-functional coordination. Represents the respective regional frameworks and execution plans, providing strategic oversight and visibility. Defines campaign-level goals, objectives, and audience priorities. Intakes annual campaign themes, messaging hierarchies, and regional business priorities in collaboration with relevant marketing teams.
Cross-Functional Coordination & Execution aligns all marketing functions to drive a unified GTM plan and coordinated execution. Leads internal campaign enablement, ensuring marketing and field teams understand key messaging, components, and critical campaign moments. Serves as the regional central point of contact for campaign priorities, resources, and executional alignment.
Content & Messaging Alignment ensures creative consistency and governance across programs and tactics led by regional functional partners. Defines how the campaign should be represented across key program families—reputation, demand, engagement, and enablement—ensuring executional teams can bring it to life effectively. Advises content teams on messaging needs and content gaps. Ensures visibility into live, in-market campaign materials.
About You
Basic Qualifications
- 4+ years of email-channel experience
- Knowledge of Workday business priorities, target audiences, and go-to-market strategy
- Ability to communicate effectively and coordinate across stakeholders
- Ability to establish prioritization frameworks to drive appropriate decision-making
- Strong cross-functional collaboration skills across teams, job levels, and external agencies
- Leads with decisions backed by data, or informed judgment in the absence of data
Other Qualifications
- Ability to work across the business to meet team goals and drive alignment
- Strong stakeholder management skills with the ability to influence and drive effective change
- Proficiency in email best practices, with accountability for email channel performance and full lifecycle email management
- Understanding of how the email channel works in partnership with broader marketing channels to drive holistic business impact rather than operating in silos
Email Strategy Manager in London employer: Workday (UK) Limited
Contact Detail:
Workday (UK) Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Email Strategy Manager in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. We can’t stress enough how valuable personal connections can be in landing that Email Strategy Manager role.
✨Tip Number 2
Showcase your skills! Create a portfolio or case studies of your past email campaigns. We want to see how you’ve driven results and aligned with marketing strategies. This will set you apart from the crowd!
✨Tip Number 3
Prepare for interviews by understanding the company’s email strategy and recent campaigns. We recommend doing your homework so you can discuss how your experience aligns with their goals and how you can contribute.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about their job search. Let’s get you that Email Strategy Manager position!
We think you need these skills to ace Email Strategy Manager in London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Email Strategy Manager role. Highlight your email-channel experience and how it aligns with our goals at StudySmarter. We want to see how you can bring your unique skills to our team!
Showcase Your Collaboration Skills: Since this role involves a lot of cross-functional coordination, don’t forget to mention your experience working with different teams. Share specific examples of how you've successfully collaborated in the past – we love a good team player!
Be Data-Driven: We appreciate candidates who lead with data-backed decisions. In your application, include instances where you've used data to inform your strategies or improve campaign performance. It shows us you understand the importance of metrics in email marketing!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about what we do at StudySmarter!
How to prepare for a job interview at Workday (UK) Limited
✨Know Your Email Strategy Inside Out
Make sure you’re well-versed in email marketing best practices and the specific strategies that align with the company's goals. Brush up on your knowledge of Workday's business priorities and how they relate to email campaigns, as this will show your understanding of the role.
✨Showcase Your Cross-Functional Collaboration Skills
Prepare examples of how you've successfully worked with different teams in the past. Highlight your ability to coordinate across various stakeholders and ensure everyone is aligned on campaign objectives. This will demonstrate your fit for the collaborative nature of the role.
✨Be Data-Driven
Come ready to discuss how you've used data to inform your decisions in previous roles. Whether it’s about campaign performance or audience targeting, being able to back your strategies with data will impress interviewers and show that you lead with informed judgment.
✨Understand the Bigger Picture
Familiarise yourself with how email fits into the broader marketing strategy. Be prepared to discuss how you can ensure creative consistency across campaigns and how you would advise content teams on messaging needs. This shows you’re thinking beyond just the email channel.