At a Glance
- Tasks: Join us as a Sales Development Representative, driving growth and shaping our go-to-market strategy.
- Company: Wordsmith is revolutionising in-house legal with AI, backed by top investors and experts.
- Benefits: Enjoy a competitive salary, performance bonuses, equity options, and rapid career progression.
- Other info: Work in-office 5 days a week for optimal collaboration and learning.
- Why this job: This role offers hands-on experience, mentorship from founders, and a chance to impact the future of legal work.
- Qualifications: No prior sales experience needed; just bring your brains, grit, and curiosity.
The predicted salary is between 25000 - 40000 £ per year.
Sales Development Representative
Edinburgh
Wordsmith
Wordsmith is building the legal operations platform for in-house teams, and we are growing fast.
We believe in-house legal is becoming one of the most important functions in the AI era. Every business is moving faster, but legal work is still too often scattered across inboxes, chats, documents, and disconnected systems.
Wordsmith brings that work into one system. Requests come in from across the business, AI agents handle the routine, lawyers stay in control where judgment matters, and every step is captured as work happens.
We are built for in-house legal, not law firms. Our goal is to help legal teams move faster, reduce unnecessary external counsel spend, and become a function the business can run with.
More than 500 companies, including Financial Times, Safelite, Trip.com, Canva, Starling, and Sage, use Wordsmith. Backed by $100M from Index Ventures, General Catalyst, Highland Europe, and others, we are building one of the defining companies in legal AI.
The Role
We’re hiring a Sales Development Representative (SDR) to spearhead our outbound engine and book high-quality opportunities with in-house legal teams.
This is the frontline of our growth. You’ll be responsible for finding the right accounts, crafting compelling outreach, and breaking into companies. You’ll work hand-in-hand with our Account Executives (AEs) and Marketing teams to build a predictable pipeline.
This is an early-stage environment. Things move fast, priorities shift, and there isn’t always a clear playbook. You’ll need to be resilient, highly organized, and willing to experiment with new ways to get a prospect’s attention.
What you’ll do
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Build and execute targeted outbound campaigns (email, cold calling, LinkedIn) to general counsel and legal leaders.
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Consistently hit and exceed monthly meeting-booked and pipeline targets.
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Partner closely with AEs to strategize on key accounts and ensure smooth handoffs.
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Act as a feedback loop for Marketing and Product by tracking what messaging resonates most with the market.
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Maintain meticulous CRM data — keeping track of accounts, prospects, and outreach activity.
What we’re looking for
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SaaS sales or lead generation experience (experience selling to legal, finance, or compliance is a major plus, but not required).
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A relentless work ethic — you aren't afraid of the phone and view "no" as data, not a deterrent.
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Strong written and verbal communication skills; you can cut through the noise with clear, value-led messaging.
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High curiosity and coachability; you want to master the product, the market, and the art of sales.
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High ownership — you take responsibility for outcomes, not just logging activities.
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Organized, consistent, and reliable with excellent time management.
How we work
We’re an in-office team. We work together because it makes us faster, sharper, and more effective. You should expect to be in the office our out visiting clients as your default.
This is a high performance environment. We set a high bar, move quickly, and expect people to take ownership of real problems.
There isn’t always a clear path. The people who do well here figure things out, stay close to the work, and keep pushing until they get to the right outcome.
This role requires patience, structure, and strong judgement. You’ll be trusted to run complex deals with a high degree of autonomy.
Why Wordsmith
We’re in a period of strong momentum — growing quickly, winning new customers, and expanding into larger accounts.
The product is landing well, the market is ready, and the team is scaling to meet demand.
If you want to be in the room, close meaningful deals, and grow quickly in a high bar environment, this is one of the best places to do it.
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Sales Development Representative (SDR) employer: Wordsmith AI
Wordsmith is an exceptional employer, offering a dynamic work environment in London where innovation meets collaboration. As a Partner Manager, you'll enjoy competitive compensation and benefits while playing a crucial role in shaping the future of legal technology. With a strong focus on employee growth and a culture that values autonomy and teamwork, Wordsmith empowers you to make a meaningful impact in the industry.
StudySmarter Expert Advice🤫
We think this is how you could land Sales Development Representative (SDR)
✨Tip Number 1
Familiarise yourself with the legal tech landscape, especially AI applications in law. Understanding how Wordsmith automates legal processes will help you engage effectively during interviews and demonstrate your genuine interest in the role.
✨Tip Number 2
Network with professionals in the legal and tech industries. Attend relevant events or webinars to connect with potential colleagues or mentors who can provide insights into the sales development role and the company culture at Wordsmith.
✨Tip Number 3
Prepare to discuss your previous experiences that showcase your grit and curiosity. Think of specific examples where you've tackled challenges or learned quickly, as these traits are highly valued in this fast-paced environment.
✨Tip Number 4
Practice your communication skills, particularly in writing intelligent outbound messages. Since you'll be crafting outreach to senior legal teams, being able to articulate your thoughts clearly and persuasively will set you apart from other candidates.
We think you need these skills to ace Sales Development Representative (SDR)
Some tips for your application 🫡
Tailor Your CV:Make sure your CV highlights relevant experiences and skills that align with the Sales Development Representative role. Focus on your communication abilities, any experience in consulting or similar fields, and your eagerness to learn.
Answer the Short Questions Thoughtfully:Take your time to answer the three short questions. Be genuine and specific in your responses. Explain why you are interested in Wordsmith, share a challenging experience that showcases your resilience, and express your enthusiasm for legal AI and its transformation.
Showcase Your Curiosity:In your application, demonstrate your intellectual curiosity and motivation to learn. Mention any relevant research or insights you have about the legal tech industry or how AI is changing the landscape of in-house legal work.
Proofread Your Application:Before submitting, carefully proofread your CV and answers to ensure there are no typos or grammatical errors. A polished application reflects your attention to detail and professionalism, which are crucial in a sales role.
How to prepare for a job interview at Wordsmith AI
✨Research the Company
Before your interview, take some time to understand Wordsmith's mission and how they are transforming the legal industry with AI. Familiarise yourself with their products and the challenges they aim to solve for legal teams.
✨Prepare Your Questions
Think of insightful questions to ask during the interview. This shows your curiosity and interest in the role. Consider asking about the company's growth plans, team dynamics, or how success is measured in the SDR position.
✨Showcase Your Communication Skills
As a Sales Development Representative, strong communication is key. Practice articulating your thoughts clearly and confidently. Be prepared to discuss your previous experiences and how they relate to the skills needed for this role.
✨Demonstrate Your Grit and Curiosity
The company values candidates who are hungry to learn and grow. Share examples from your past where you've faced challenges and how you overcame them. Highlight your willingness to adapt and thrive in a fast-paced environment.