Product Marketing Manager (Growth PMM)
Product Marketing Manager (Growth PMM)

Product Marketing Manager (Growth PMM)

Full-Time 36000 - 60000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Transform complex product features into clear customer value and lead impactful product launches.
  • Company: Join a fast-growing AI legal tech company revolutionising in-house legal work.
  • Benefits: Competitive salary, flexible working, and the chance to shape your role.
  • Why this job: Be a mini-founder, directly influencing product marketing and customer decisions.
  • Qualifications: Experience in product launches and a knack for translating features into value.
  • Other info: Work closely with founders and engineers in a dynamic, fast-paced environment.

The predicted salary is between 36000 - 60000 £ per year.

Most legal teams are drowning. They’re buried under internal questions, contract reviews, policy approvals, and fire drills from every corner of the business. Wordsmith is the AI command center for in-house legal. We automate the chaos—intake, Q&A, redlines, drafting, and research—so legal can finally operate at the speed of business. Backed by Index Ventures and some of the sharpest minds in law and AI, we’re scaling fast across Edinburgh, London, New York, and beyond. Our customers include fast-growth tech companies and public enterprises. We’re building the future of legal work.

The role

We’re hiring a Product Marketing Manager to own how our product turns into clear, compelling value for customers. This is not a narrow PMM role. You’ll act like a mini-founder for GTM, with real ownership across product, marketing, and sales.

What you’ll do

  • Turn complex product features into simple, differentiated customer value
  • Own messaging and positioning across launches, website, and sales enablement
  • Run product launches end to end, from problem definition to follow-up
  • Build lightweight systems that make shipping and learning faster
  • Use AI and data to iterate, improve, and focus on what works

What we’re looking for

  • High ownership and urgency. You set direction and move fast
  • Strong judgement translating features into real customer value
  • Comfortable operating across copy, launches, channels, and analysis
  • Curious enough to dig into the product and ask direct questions
  • Bias for clarity over buzzwords

Why you’ll enjoy this role

  • You’ll own a core function early and shape how we go to market
  • You’ll work directly with founders, PMs, and engineers, not through layers
  • You’ll see your work ship fast and influence real customer decisions
  • You’ll help define the PMM playbook, not inherit one

What success looks like

  • Launches are clear, on time, and value-led
  • Our website and core assets explain what we do in plain English
  • Product teams regularly contribute strong raw material
  • GTM gets faster and sharper every month

If you’ve owned launches, turned unclear products into clear value, and moved faster than most people around you, we want to hear from you.

Product Marketing Manager (Growth PMM) employer: Wordsmith AI

At Wordsmith, we pride ourselves on being an exceptional employer that fosters a dynamic and innovative work culture. As a Product Marketing Manager in our Edinburgh office, you'll enjoy the unique opportunity to shape our go-to-market strategies while collaborating closely with founders and engineers. We offer competitive benefits, a commitment to employee growth, and the chance to make a tangible impact in the fast-evolving legal tech landscape.
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Contact Detail:

Wordsmith AI Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Product Marketing Manager (Growth PMM)

✨Tip Number 1

Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. The more people you know, the better your chances of landing that Product Marketing Manager role.

✨Tip Number 2

Show off your skills! Create a portfolio or case studies that highlight your past successes in product launches and marketing strategies. This will give you an edge when discussing how you can bring value to the team.

✨Tip Number 3

Prepare for interviews by understanding the company’s product inside and out. Be ready to discuss how you would turn complex features into clear customer value, just like they’re looking for in the job description.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of our team.

We think you need these skills to ace Product Marketing Manager (Growth PMM)

Product Marketing
Go-to-Market Strategy
Messaging and Positioning
Product Launch Management
Customer Value Translation
Data Analysis
AI Utilisation
Strong Judgement
Copywriting
Cross-Functional Collaboration
Curiosity
Adaptability
Ownership
Urgency

Some tips for your application 🫡

Show Your Passion: When you're writing your application, let your enthusiasm for the role shine through. We want to see that you’re genuinely excited about the opportunity to help shape our product marketing strategy and make a real impact.

Be Clear and Concise: We love clarity! Make sure your application is straightforward and easy to read. Avoid jargon and buzzwords; instead, focus on how your skills and experiences directly relate to the role of Product Marketing Manager.

Highlight Relevant Experience: Tailor your application to showcase your previous experience with product launches and marketing strategies. We’re looking for examples that demonstrate your ability to turn complex features into clear customer value.

Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen to join our team!

How to prepare for a job interview at Wordsmith AI

✨Know the Product Inside Out

Before your interview, make sure you understand Wordsmith's product and how it automates legal processes. Familiarise yourself with its features and think about how they translate into customer value. This will help you articulate your ideas clearly and show that you're genuinely interested in the role.

✨Prepare Your Success Stories

Think of specific examples from your past experiences where you've successfully launched products or turned complex features into clear customer benefits. Be ready to share these stories during the interview to demonstrate your ownership and urgency in previous roles.

✨Ask Insightful Questions

Show your curiosity by preparing thoughtful questions about the company's goals, challenges, and the product marketing strategy. This not only demonstrates your interest but also gives you a chance to assess if the company aligns with your values and work style.

✨Emphasise Clarity Over Jargon

Since the role requires a bias for clarity, practice explaining complex concepts in simple terms. During the interview, avoid buzzwords and focus on how you can communicate effectively with both technical and non-technical stakeholders.

Product Marketing Manager (Growth PMM)
Wordsmith AI

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