At a Glance
- Tasks: Create and execute dynamic paid media strategies for top streaming brands.
- Company: Join Wordbank, a global leader in marketing localisation with a vibrant culture.
- Benefits: Enjoy a competitive salary, hybrid work model, and opportunities for career growth.
- Other info: Initial 6-month contract with potential for extension or permanent role.
- Why this job: Make a real impact in the streaming industry while working with innovative technologies.
- Qualifications: Experience in B2C video campaigns and strong relationship management skills required.
The predicted salary is between 55000 - 60000 € per year.
We’re looking for a London-based mid‑to‑senior Paid Media Strategist to join our team at Wordbank, working from our central London office on a hybrid schedule – Tuesday through Thursday in our office, Mondays and Fridays remote. Wordbank is a global marketing localization agency that helps streaming brands reach, engage, and retain international audiences.
As our Paid Media Strategist, your mission is to dominate the attention economy. You’ll be a strategic growth driver for iconic streaming and entertainment brands, shaping how they connect with global audiences and driving measurable impact on viewership and revenue across SVOD, AVOD, TVOD, and FAST. You’ll own performance ROI, build client trust that drives account growth from the inside out, and help shape the trajectory of our Digital services at a key inflection point.
This role blends high‑level campaign strategy, hands‑on execution, and the cultivation of growth‑focused client relationships. You’ll bring deep expertise in multi‑channel B2C video campaigns, paid social and programmatic media, relationship management, and AI‑forward ways of working. As the strategic go‑to, you strategise, optimise, and innovate to meet ROI goals. You’re a proactive communicator and decisive leader who thrives in ambiguity. Your tech‑savvy approach will future‑proof our digital marketing services in the AI age.
This is an initial 6‑month contract (£55 K–£60 K annualized base) with strong potential to extend or convert to permanent based on performance and business need.
What You’ll Own
- PAID MEDIA: Develop and execute impactful international paid media strategies across Meta, TikTok, Reddit, YouTube, Amazon Ads, and CTV placements (with a focus on streaming and entertainment clients). Own the “why” and the “how” for our clients, defining account‑level strategy and owning performance ROI. Champion AI automation workflow improvements to push the boundaries of operational efficiency.
- RELATIONSHIP MANAGEMENT: Architect global paid account success, taking full ownership of your portfolio and forging powerful client partnerships. Translate complex paid landscapes into compelling narratives, driving trust through transparency and leading client reviews with deep strategic insights; proactively identifying risks and spotting expansion opportunities that align with client and Wordbank goals.
- PROSPECTING: In close collaboration with the Customer Success team, act as a key driver for proposals and client prospecting – identifying and scoping out growth opportunities for current and future streaming clients.
Experience you own the full‑funnel strategy and drive measurable results across channels.
Paid Media Strategist - Streaming | London, UK employer: Wordbank
At Wordbank, we pride ourselves on being an exceptional employer, offering a dynamic work culture that fosters creativity and innovation in the heart of London. Our hybrid working model promotes a healthy work-life balance, while our commitment to employee growth ensures that you will have ample opportunities to develop your skills and advance your career in the fast-paced world of digital marketing. Join us to make a meaningful impact on iconic streaming brands and be part of a team that values collaboration, transparency, and forward-thinking strategies.
StudySmarter Expert Advice🤫
We think this is how you could land Paid Media Strategist - Streaming | London, UK
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks on LinkedIn or at local events. The more people you know, the better your chances of landing that Paid Media Strategist gig.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best paid media campaigns. Use real data to demonstrate how you've driven ROI and client success – this will make you stand out in interviews.
✨Tip Number 3
Prepare for those interviews! Research the company and its clients, especially in the streaming space. Be ready to discuss how you can help them dominate the attention economy with innovative strategies.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who take that extra step!
We think you need these skills to ace Paid Media Strategist - Streaming | London, UK
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Paid Media Strategist role. Highlight your experience with multi-channel B2C video campaigns and any specific platforms mentioned in the job description, like Meta or TikTok. We want to see how your skills align with our needs!
Showcase Your Achievements:When detailing your past roles, focus on quantifiable results. Did you boost ROI or drive significant viewership? Use numbers to back up your claims. This helps us understand the impact you've made in previous positions and how you can do the same for us.
Be Authentic:Let your personality shine through in your application. We value proactive communicators who can thrive in ambiguity, so don’t be afraid to share your unique approach to problem-solving and relationship management. Show us who you are beyond just your qualifications!
Apply Through Our Website:We encourage you to submit your application directly through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at Wordbank!
How to prepare for a job interview at Wordbank
✨Know Your Platforms
Make sure you’re well-versed in the paid media platforms mentioned in the job description, like Meta, TikTok, and YouTube. Familiarise yourself with their advertising features and how they can be leveraged for streaming brands. This will show your potential employer that you’re not just a strategist but also a hands-on expert.
✨Showcase Your Success Stories
Prepare specific examples of past campaigns you've managed, focusing on ROI and client relationships. Be ready to discuss what strategies worked, what didn’t, and how you adapted. This will demonstrate your ability to drive measurable impact and build trust with clients.
✨Emphasise Your AI Knowledge
Since the role highlights AI-forward ways of working, brush up on how AI can enhance paid media strategies. Be prepared to discuss any tools or techniques you’ve used that incorporate AI, and how they improved campaign performance. This will set you apart as a forward-thinking candidate.
✨Ask Insightful Questions
Prepare thoughtful questions about Wordbank’s approach to paid media and their vision for the future. This shows your genuine interest in the company and helps you gauge if it’s the right fit for you. Plus, it gives you a chance to engage in a meaningful conversation during the interview.
