At a Glance
- Tasks: Drive digital marketing strategies and manage CRM systems for a leading veterinary equipment supplier.
- Company: Join Woodley Equipment Company Ltd, a dynamic leader in veterinary and laboratory diagnostics.
- Benefits: Competitive salary, supportive team, and opportunities for professional growth.
- Other info: Fast-paced environment with exciting projects and career advancement opportunities.
- Why this job: Be part of an ambitious marketing team and make a real impact in the veterinary industry.
- Qualifications: Experience in digital marketing and CRM management is essential.
The predicted salary is between 32073 - 34592 € per year.
Hours of Work: Monday to Friday, 37.5 hours per week
Salary: £32,073 - £34,592, depending on experience
Location: Horwich, Bolton
ABOUT THE ROLE
Recognised as a leading supplier of veterinary, medical and laboratory equipment, Woodley Equipment Company Ltd is seeking to appoint a Marketing Executive for their UK Veterinary, Vet Diagnostics and Laboratory Diagnostics divisions. Highly skilled in managing CRM systems, you will work closely with the Marketing Manager, Director of Administration and Managing Director in developing our digital marketing strategy and supporting wider marketing projects. You will need to be highly motivated, able to work at a fast pace and use your experience and knowledge to support and enhance overall company objectives. The position represents a great opportunity to join a dynamic and growing company with big marketing ambitions.
KEY RESPONSIBILITIES
- Developing and implementing the use of Salesforce Marketing Cloud, as part of a wider company project to replace our current CRM software.
- Following the implementation of Salesforce: ongoing management of leads, devising and running campaigns within the software, and evaluating and reporting on campaign successes.
- Managing and developing the company’s digital marketing activities and presence including company website, social media accounts, SEO, banner advertising, etc.
- Development and implementation of online marketing plans in line with the overall marketing objectives.
- Maintaining and updating various documents and marketing collateral within our website CMS, Q-Pulse Quality Management System and other systems.
- In due course, developing a new e-commerce website including responsibility for managing all content.
- Supporting the Marketing Manager with projects including providing marketing expertise and skills as part of a product development team, working closely with suppliers in relation to OEM product design, labelling, user guides and literature from initial product concept to full market launch.
- Use of Adobe Creative Suite to create production-ready artwork for new products and marketing collateral.
- Management and development of event marketing, ensuring a marketing presence at key industry events, trade shows and conferences within the UK and overseas.
- Active participation in national and international exhibition planning, preparation and execution from resource allocation, shipment packing and logistics, to arranging transport and accommodation for attendees.
- Registering, maintaining and monitoring company trademarks.
- Ad hoc and varied projects depending on company requirements (e.g., organising company events, organising travel, sourcing promotional items, supporting customers and colleagues with information, documents, presentations, etc).
KEY SKILLS
Marketing Executive employer: Woodley Equipment Company Ltd
Woodley Equipment Company Ltd is an exceptional employer located in Horwich, Bolton, offering a vibrant work culture that fosters creativity and collaboration. With a strong focus on employee growth, the company provides ample opportunities for professional development, particularly in digital marketing and CRM management. Employees enjoy a supportive environment where their contributions are valued, making it an ideal place for those seeking meaningful and rewarding careers in the veterinary and medical equipment sectors.
Contact Detail:
Woodley Equipment Company Ltd Recruiting Team
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Executive
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your digital marketing projects, campaigns, and any cool stuff you've done with CRM systems. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its marketing strategies. Be ready to discuss how you can contribute to their goals, especially with Salesforce Marketing Cloud and digital marketing activities.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive and take the initiative to reach out directly.
We think you need these skills to ace Marketing Executive
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Marketing Executive role. Highlight your experience with CRM systems and digital marketing strategies, as these are key for us at Woodley Equipment Company Ltd.
Craft a Compelling Cover Letter:Your cover letter should tell us why you're the perfect fit for this position. Share specific examples of your past successes in managing campaigns and working with digital marketing tools.
Showcase Your Creativity:Since we value creativity, don’t hesitate to include any relevant projects or artwork you've created using Adobe Creative Suite. This will help us see your skills in action!
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and get to know you better!
How to prepare for a job interview at Woodley Equipment Company Ltd
✨Know Your CRM Stuff
Since the role involves managing Salesforce Marketing Cloud, make sure you brush up on your CRM knowledge. Familiarise yourself with its features and how it can enhance marketing strategies. Being able to discuss specific examples of how you've used CRM systems in the past will definitely impress.
✨Show Off Your Digital Marketing Skills
This position requires a strong digital marketing presence, so be ready to talk about your experience with SEO, social media, and online campaigns. Prepare some case studies or examples of successful campaigns you've run, and how they contributed to overall business goals.
✨Get Creative with Adobe
As you'll be using Adobe Creative Suite for artwork, it’s a good idea to showcase your design skills. Bring along a portfolio of your work or be prepared to discuss projects where you created marketing collateral. This will demonstrate your ability to contribute creatively to the team.
✨Be Ready for Teamwork
Collaboration is key in this role, so think of examples where you've worked closely with others, especially in a fast-paced environment. Highlight your communication skills and how you’ve supported colleagues in achieving shared objectives. This will show that you're a team player who can thrive in their dynamic setting.