At a Glance
- Tasks: Run a dynamic marketing programme, managing HubSpot, events, and campaigns.
- Company: Join Woodhouse Workspace, a design-led company with high standards.
- Benefits: Hybrid working, competitive salary, and opportunities for creativity.
- Other info: Exciting chance to grow in a creative environment with career progression.
- Why this job: Make a real impact in a vibrant team while the Marketing Manager is away.
- Qualifications: Experience in B2B marketing and hands-on HubSpot skills required.
The predicted salary is between 36000 - 44000 £ per year.
Woodhouse Workspace designs and delivers workspace projects, and their brand runs on the same high standard they hold their design to.
Their Marketing Manager goes on leave in December and they’re looking for someone to keep the whole programme running while she's out, not just hold the fort.
The opportunity
There's a full marketing plan already in place, brand, digital, content, campaigns, events, all mapped out before the handover starts.
What the brand needs is someone who can pick that plan up and actually run it: Hub Spot, the website, social, the events calendar, agency relationships, all of it.
This carries more scope than a typical Executive role.
You'll report to the Managing Director during the cover period, make the day-to-day calls yourself, and know when something needs escalating rather than guessing.
Once the Marketing Manager returns, you stay on as part of a two-person marketing function.
The role
You'll own Hub Spot end to end, emails, landing pages, workflows, database quality, reporting.
You'll run the external events programme from invite to follow-up.
You'll support three different go-to-market channels with campaign material and content.
And you'll be the one keeping external agencies (brand, web, film, PR) on brief, on budget and on brand.
- What you'll actually do
- Build, test and send emails, eshots and newsletters, from list selection through to scheduling
- Build and maintain landing pages, forms and calls to action
- Set up and improve automated workflows for lead nurture and follow-up
- Keep the database clean, segmented and GDPR compliant
- Report on campaign performance, engagement and conversion
- Update website content and flag trends from analytics
- Deliver integrated campaigns to plan, timeline and budget
- Support account based marketing, building target lists and tracking engagement
- Write and edit copy for eshots, social, case studies and award entries
- Plan, schedule and post Linked In content, including paid activity
- Coordinate and run events end to end: venues, suppliers, guest lists, on the day delivery, follow-up
- Brief and manage external agencies and suppliers, checking their output before it goes out
- Track marketing spend, raise POs, report monthly against KPIs
What we're looking for
- Relevant experience in B2B marketing, ideally in a small team where you've worn more than one hat
- Hands-on Hub Spot experience (or a comparable platform), building emails, landing pages, forms and workflows
- Confident copywriter, you'll be trusted to write without heavy sign-off
- Comfortable running Linked In for a business, organic and paid
- Can read campaign and website data and do something with it
- Organised and able to manage competing projects and deadlines
- A good eye for design, this is a design-led business and it shows in everything they send out
- Genuine self-direction, comfortable deciding within a plan and knowing when to escalat
- Nice to have
- Experience in workplace design, fitout, architecture, construction or commercial property
- Webflow, Adobe Creative Suite or Canva
- Experience briefing external agencies directly
- PR or media relations exposure
Logistics: Hatfield, Hertfordshire (hybrid working) with regular travel to London for events, client meetings, project photography and site visits.
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Marketing Executive in Hatfield employer: Woodhouse Workspace
Woodhouse is an exceptional employer that fosters a caring family atmosphere, making it an ideal place for a Bid Designer to thrive. With a focus on team collaboration and personal development, employees benefit from a supportive work culture, flexible working options, and opportunities for career progression. Located in Hatfield, the company offers excellent transport links, a newly renovated workspace, and regular team events, ensuring a rewarding and engaging work experience.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Executive in Hatfield
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Woodhouse Workspace and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Woodhouse Workspace are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Woodhouse Workspace on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Woodhouse Workspace. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Executive in Hatfield
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Woodhouse Workspace. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Woodhouse Workspace:Show us that you’ve done your homework! In your application, briefly mention what you admire about Woodhouse Workspace’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Woodhouse Workspace
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Woodhouse Workspace will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Woodhouse Workspace, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
