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- Tasks: Manage social media channels and create engaging content to elevate our brand.
- Company: Join Wood Mackenzie, a dynamic global marketing team with innovative opportunities.
- Benefits: Gain hands-on experience in digital marketing and content strategy.
- Other info: Fast-paced environment with opportunities for growth and learning.
- Why this job: Perfect for creative minds eager to make an impact in social media.
- Qualifications: Degree in Marketing or Communications, strong writing skills, and social media savvy.
The predicted salary is between 30000 - 40000 ÂŁ per year.
Wood Mackenzie has an exciting, newly created role opportunity for a Content & Social Media Channel Specialist to join our fast‑paced, dynamic global Marketing team. This newly created role is perfect for someone passionate about digital marketing, social media, and content management. You will help drive innovation and maximize global marketing opportunities, elevating our owned marketing channels and ensuring our content aligns with the brand vision. You’ll be responsible for managing social media channels, creating and curating content, and supporting the production of thought‑leadership content like Horizons, The Edge, and Energy Pulse. This role offers an excellent opportunity for a proactive and eager‑to‑learn individual to grow in the field of content marketing and social media strategy.
Social Media Channel Strategy & Management (50%)
- Help evolve and enhance Wood Mackenzie’s social media presence on platforms like LinkedIn, YouTube, and X (formerly Twitter).
- Work with growth marketing and thought leadership teams to implement social media best practices.
- Assist in using Oktopost and other social media management tools to support platform governance and optimization.
- Partner with the creative team to ensure content reflects the brand’s voice, using visual and written guidelines.
- Help develop live‑posting strategies for events and curate event content for broader marketing initiatives.
- Track platform trends and algorithm changes to ensure content strategy remains relevant and effective.
Content Development & Promotion (50%)
- Work closely with the content team to create and distribute thought‑leadership materials like articles, videos, and graphics.
- Help develop content strategies to showcase Wood Mackenzie’s expertise and leadership in the industry.
- Track brand mentions and trending topics, assisting in identifying opportunities for engagement or potential risks.
- Help ensure that all content aligns with and accurately represents the Wood Mackenzie brand.
Requirements
- A degree in Marketing, Communications, or a related field, or equivalent work experience.
- Understanding of major social media platforms (LinkedIn, X, Instagram, YouTube) and their best practices.
- Strong writing, editing, and storytelling abilities, with the capacity to adapt messages for various audiences.
- Experience working with teams or stakeholders to deliver digital content that supports broader marketing goals.
- Able to handle multiple tasks in a fast‑paced environment and eager to develop new skills.
- A creative mindset to help bring fresh ideas and a unique perspective to the team.
- Ability to work with social media tools (Oktopost, Sprout, Hootsuite, etc.).
Equal Opportunities
We are an equal opportunities employer. This means we are committed to recruiting the best people regardless of their race, colour, religion, age, sex, national origin, disability or protected veteran status. You can find out more about your rights under the law at www.eeoc.gov. If you are applying for a role and have a physical or mental disability, we will support you with your application or through the hiring process.
Content & Social Media Channel Specialist employer: Wood Mackenzie
Contact Detail:
Wood Mackenzie Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Content & Social Media Channel Specialist
✨Tip Number 1
Get your social media game on point! Make sure you’re up to speed with the latest trends and best practices on platforms like LinkedIn and YouTube. Show us how you can elevate a brand's presence online!
✨Tip Number 2
Don’t just apply; engage! When you submit your application through our website, follow up with a message on social media. It shows initiative and gives us a chance to see your personality shine through.
✨Tip Number 3
Be ready to showcase your creativity! Prepare a portfolio of your best content pieces or social media campaigns. We want to see how you can bring fresh ideas to the table and align them with our brand vision.
✨Tip Number 4
Network like a pro! Connect with current employees on LinkedIn and engage with their posts. This not only helps you learn more about our culture but also puts you on our radar as a proactive candidate.
We think you need these skills to ace Content & Social Media Channel Specialist
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for digital marketing and social media shine through. We want to see that you’re not just looking for a job, but that you’re genuinely excited about the role and what we do at Wood Mackenzie.
Tailor Your Content: Make sure to customise your application to reflect the specific skills and experiences mentioned in the job description. Highlight your understanding of social media platforms and content management, as this will show us you’re the right fit for our dynamic team.
Be Creative: Don’t be afraid to showcase your creativity in your application. Whether it’s through your writing style or the way you present your experiences, we love fresh ideas and unique perspectives. Show us how you can bring something new to the table!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about who we are and what we stand for!
How to prepare for a job interview at Wood Mackenzie
✨Know Your Platforms
Before the interview, make sure you’re well-versed in the major social media platforms mentioned in the job description. Familiarise yourself with their best practices and recent trends. This will not only show your passion for digital marketing but also demonstrate that you can hit the ground running.
✨Showcase Your Creativity
Prepare examples of content you’ve created or managed in the past. Whether it’s a social media campaign or a thought-leadership piece, be ready to discuss how you brought fresh ideas to the table. This role is all about innovation, so let your creativity shine!
✨Understand the Brand Voice
Research Wood Mackenzie’s brand and its existing content. Be prepared to discuss how you would ensure that your content aligns with their brand vision. Showing that you understand their voice and can adapt your writing style accordingly will set you apart from other candidates.
✨Ask Insightful Questions
At the end of the interview, don’t forget to ask questions! Inquire about their current social media strategies or how they measure success in content marketing. This shows your genuine interest in the role and helps you gauge if the company is the right fit for you.