At a Glance
- Tasks: Drive social media strategy and create engaging content for a global audience.
- Company: Join Wood Mackenzie, a dynamic leader in digital marketing and content management.
- Benefits: Gain valuable experience in a fast-paced environment with opportunities for growth.
- Other info: Collaborative team culture with a focus on innovation and creativity.
- Why this job: Be at the forefront of digital marketing and make an impact on brand visibility.
- Qualifications: Degree in Marketing or Communications, strong writing skills, and social media savvy.
The predicted salary is between 35000 - 45000 £ per year.
Wood Mackenzie has an exciting, newly created role opportunity for a Content & Social Media Channel Specialist to join our fast‐paced, dynamic global Marketing team. This role is ideal for someone passionate about digital marketing, social media, and content management. The role involves driving innovation and maximizing global marketing opportunities by elevating our owned marketing channels and ensuring our content aligns with the brand vision. You will manage social media channels, create and curate content, and support the production of thought‐leadership pieces such as Horizons, The Edge, and Energy Pulse.
Key Responsibilities
- Social Media Channel Strategy & Management (50%) – Help evolve and enhance Wood Mackenzie's social media presence on platforms such as LinkedIn, YouTube, and X (formerly Twitter). Work with the growth marketing and thought leadership teams to implement best practices. Assist with Oktopost and other social media management tools to support platform governance and optimisation. Partner with the creative team to ensure content reflects the brand voice and follows visual and written guidelines. Develop live‐posting strategies for events and curate event content for broader marketing initiatives. Monitor platform trends and algorithm changes to keep the content strategy relevant and effective.
- Content Development & Promotion (50%) – Collaborate with the content team to create and distribute thought‐leadership materials, including articles, videos, and graphics. Develop content strategies that showcase Wood Mackenzie's expertise and leadership in the industry. Track brand mentions and trending topics to identify engagement opportunities or potential risks. Ensure all content aligns with and accurately represents the Wood Mackenzie brand.
Requirements
- A degree in Marketing, Communications, or a related field, or equivalent work experience.
- Understanding of major social media platforms (LinkedIn, X, Instagram, YouTube) and their best practices.
- Strong writing, editing, and storytelling abilities, with the capacity to adapt messages for various audiences.
- Experience collaborating with teams or stakeholders to deliver digital content that supports broader marketing goals.
- Ability to handle multiple tasks in a fast‐paced environment and a desire to develop new skills.
- A creative mindset to bring fresh ideas and unique perspectives to the team.
- Proficiency with social media tools such as Oktopost, Sprout, Hootsuite, etc.
Equal Opportunities
We are an equal opportunities employer. We are committed to recruiting the best people regardless of race, colour, religion, age, sex, national origin, disability, or protected veteran status.
Content & Social Media Channel Specialist in London employer: Wood Mackenzie Limited
Wood Mackenzie is an exceptional employer that fosters a vibrant and inclusive work culture, perfect for those passionate about digital marketing and social media. With a commitment to employee growth, we offer opportunities for professional development and innovation within our dynamic global Marketing team. Located in a fast-paced environment, our team thrives on collaboration and creativity, ensuring that every voice is heard and valued.
StudySmarter Expert Advice🤫
We think this is how you could land Content & Social Media Channel Specialist in London
✨Tip Number 1
Get your social media game on point! Make sure your profiles reflect your personality and skills. Share content that showcases your passion for digital marketing and engage with industry trends to catch the eye of potential employers.
✨Tip Number 2
Network like a pro! Connect with professionals in the marketing field on LinkedIn and join relevant groups. Don’t be shy—reach out for informational interviews or coffee chats to learn more about their experiences and share your own.
✨Tip Number 3
Showcase your creativity! Create a portfolio that highlights your best work, whether it’s social media campaigns, content pieces, or innovative ideas. This will give you an edge and demonstrate your ability to align with a brand's vision.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in joining our team and ready to dive into the exciting world of content and social media.
We think you need these skills to ace Content & Social Media Channel Specialist in London
Some tips for your application 🫡
Show Your Passion:When writing your application, let your enthusiasm for digital marketing and social media shine through. We want to see that you’re not just looking for a job, but that you’re genuinely excited about the role and what we do at Wood Mackenzie.
Tailor Your Content:Make sure to customise your application to reflect our brand voice and values. Highlight your experience with content creation and social media management, and how it aligns with our mission. This shows us you understand what we’re all about!
Be Clear and Concise:Keep your writing clear and to the point. We appreciate strong storytelling abilities, but make sure your application is easy to read and gets straight to the heart of your qualifications. Remember, less is often more!
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at Wood Mackenzie Limited
✨Know Your Platforms
Before the interview, make sure you’re well-versed in the major social media platforms mentioned in the job description. Familiarise yourself with their best practices and recent trends. This will not only show your passion for digital marketing but also demonstrate that you can hit the ground running.
✨Showcase Your Creativity
Prepare examples of your previous work that highlight your creative mindset. Whether it’s a successful campaign or a unique piece of content, be ready to discuss how you brought fresh ideas to the table. This is your chance to impress them with your storytelling abilities!
✨Understand the Brand Voice
Research Wood Mackenzie’s brand voice and visual guidelines. During the interview, be prepared to discuss how you would ensure that your content aligns with their vision. This shows that you’re not just looking for any job, but that you genuinely care about contributing to their brand.
✨Ask Insightful Questions
Prepare thoughtful questions about their current social media strategies and content initiatives. This not only shows your interest in the role but also gives you insight into how you can contribute effectively. Plus, it makes for a more engaging conversation!
