At a Glance
- Tasks: Support multi-channel campaigns and enhance customer engagement through strategic CRM plans.
- Company: Join Sweaty Betty, a leader in female-first activewear empowering women globally.
- Benefits: Be part of a supportive sisterhood with opportunities for growth and development.
- Other info: Dynamic work environment focused on diversity, equity, and inclusion.
- Why this job: Make a real impact while learning about customer behaviour and marketing strategies.
- Qualifications: Positive attitude, strong communication skills, and a desire to learn are essential.
The predicted salary is between 40500 - 49500 £ per year.
We burst onto the scene as the OGs of female-first activewear back in 1998. Since then, we’ve been on a global mission to empower women through fitness and beyond. By uniting a global community of women – our sisterhood – together we encourage one another to embrace our bodies and everything we can do with them. Our sisterhood treats every day like it’s made for moving, and we’re always pushing to do better too. This is an exciting opportunity to join us as a CRM Assistant as we continue our mission to empower women through fitness and beyond.
Our Values:
- WE REALLY CARE
- FIRST, BEST, BRAVEST
- OUR STRENGTH IS IN EACH OTHER
- STAND UP, SPEAK UP, SHOUT OUT
As a CRM Assistant, you will play a pivotal role in supporting our team to deliver strategic CRM plans across our global markets. Leveraging the power of Braze, you will develop and execute multi-channel communications, ensuring personalized and impactful interactions with our customers. This role offers a unique opportunity to develop your skills supporting omni-channel campaigns and deepening your knowledge of customer segmentation and behaviour, focusing on increasing customer engagement.
What You'll Be Doing:
- Support the development and execution of multi-channel campaigns, involved in the end-to-end process, from briefing creative teams to final execution and deployment of campaigns.
- Provide clear briefs to copywriters, designers, and internal teams, ensuring the production of effective, customer-focused campaigns and communications.
- Support the digital and trade teams, providing insights that aid the optimization of customer journeys across our website and retail marketing.
- Embrace a "Test, Learn & Optimize" mindset, continuously building upon our knowledge and driving performance across all campaigns.
- Support the Retail team in execution of targeted sends, supporting in-store events, activations, openings and closures; deepening the online to offline relationship.
- Collaborate with the CRM team to create weekly and monthly reports, focusing on long term behaviour and purchase trends, as well as A/B testing results.
What You’ll Bring:
- A self-starter with a positive attitude and a strong desire to learn and contribute.
- Excellent communication and collaboration skills.
- Strong attention to detail, with the ability to manage multiple tasks and deliver high-quality work.
- Organisational skills and commercial awareness.
- Good numeracy and analytical skills, with working knowledge of Excel.
- Ability to adapt quickly in a fast-paced environment and prioritise effectively.
- A team player who enjoys working cross-functionally to achieve shared goals.
- Ideally a marketing diploma or degree-level qualification, or some experience in a marketing or CRM role.
We are committed to creating a culture and team that represents our mission of empowerment. We want to celebrate our diversity, embody inclusion and create an equitable business. This means doing more and working harder to make the long-lasting changes necessary. We care about our people, our community and world.
CRM Assistant - Sweaty Betty in London employer: Wolverine Worldwide
Wolverine Worldwide is an exceptional employer that values its team members as the heart of its retail operations. With a strong commitment to employee growth, generous benefits including a clothing allowance and discounts, and a vibrant work culture that promotes diversity and inclusion, working as a Store Assistant at Sweaty Betty offers a rewarding experience in a supportive environment. The company prioritises training and development, ensuring that every employee has the opportunity to thrive and contribute to creating amazing customer experiences.
StudySmarter Expert Advice🤫
We think this is how you could land CRM Assistant - Sweaty Betty in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Wolverine Worldwide and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Wolverine Worldwide are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Wolverine Worldwide on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Wolverine Worldwide. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace CRM Assistant - Sweaty Betty in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Wolverine Worldwide. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Wolverine Worldwide:Show us that you’ve done your homework! In your application, briefly mention what you admire about Wolverine Worldwide’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Wolverine Worldwide
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Wolverine Worldwide will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Wolverine Worldwide, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
