At a Glance
- Tasks: Lead trade marketing initiatives and create exciting brand experiences for runners.
- Company: Join Saucony, a passionate brand dedicated to enhancing runners' lives.
- Benefits: Competitive salary, travel opportunities, and a dynamic work environment.
- Other info: Diverse and inclusive workplace with excellent career growth potential.
- Why this job: Make a real impact in the running community while collaborating with creative teams.
- Qualifications: Experience in sports or fashion marketing and strong communication skills.
The predicted salary is between 40000 - 50000 £ per year.
At Saucony, we exist for runners. Runners inspire us, bring us new ideas, force us to be better. They drive our design and engineering. They keep us competitive. They keep us hungry. They keep us honest. Whether it’s in a conference room or out on a lunchtime run, we’re constantly talking about and arguing about our sport, runners and the products that fuel them. We love our products and we run in everything we make. This focus and passion fuels us as we strive to create the best running shoes and apparel on the planet. We leave work each day knowing we’ve done everything to make runners’ lives just a little bit better.
In the position of Trade Marketing Manager, your primary responsibility will be to develop and execute a successful trade marketing plan for the region. A crucial aspect of this role involves establishing strong partnerships with our wholesale clients and bringing innovative Saucony brand experiences to life both in-store and online.
Key Responsibilities- Lead the wholesale marketing activities in the UK/IE region
- Collaborate with the commercial team to co-create seasonal trade launch materials for the brand
- Develop and synchronize strategic, consumer‑centric business plans in coordination with stakeholders
- Implement effective marketing strategies to strengthen the long‑term channel champion program and distribute seasonal POS campaigns successfully
- Execute customized campaigns specifically tailored to target consumers of our wholesale partners, aligned with the seasonal brand campaign objectives
- Build and keep strong relationships with wholesale partners
- Implement educational deliverables for wholesale partners, online and offline
- Any other duties as reasonably requested
- Experience in outdoor/sports/footwear/fashion industry preferred
- Demonstrates a strong understanding of the market and commercial awareness
- An excellent communicator who effectively engages with both internal and external stakeholders
- Strong organizational and motivational skills
- Progressive and creative
- Excellent organisation and planning skills with the ability to manage and drive projects from design to execution
- Strong IT skills including Social Media, MS Office, Adobe Photoshop, Premiere Pro and other Creative Suite tools strongly preferred
- Ability to establish and maintain effective working relationships both internally and externally
- Excellent oral and written communication skills and fluent in English and local language
- Ability to multi‑task, while maintaining attention to detail
- Normal office environment, travel within the region will be required
- Must be willing to spend occasional nights away
- Must be prepared to work occasional weekends if needed
The above statements are intended to describe the general nature and level of work being performed and are not intended to be an exhaustive list of all responsibilities, duties and skills which may be required.
Wolverine Worldwide, Inc. is committed to creating a company that is as diverse as our consumers. We value the differences in one another and believe our differences make us stronger. Our diverse and inclusive corporate culture starts with the recruitment process. We are committed to being an equal opportunity employer. We aim to create equal opportunities for our associates, customers, and suppliers regardless of race, color, religion, sex, national origin, age, disability, sexual orientation, gender identity, or any other legally protected characteristic.
Trade Marketing Manager (UK) - Saucony employer: Wolverine Europe, Ltd. (United Kingdom)
At Saucony, we are passionate about running and dedicated to creating the best products for runners. Our vibrant work culture fosters creativity and collaboration, allowing employees to thrive in their roles while building strong relationships with wholesale partners. With a commitment to diversity and inclusion, we offer meaningful growth opportunities and a supportive environment that inspires our team to excel both personally and professionally.
Contact Details:
Wolverine Europe, Ltd. (United Kingdom) Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Trade Marketing Manager (UK) - Saucony
✨Tip Number 1
Get to know the brand inside out! Dive into Saucony's history, values, and products. When you understand what makes them tick, you can tailor your conversations and show how you can contribute to their mission.
✨Tip Number 2
Network like a pro! Reach out to current or former employees on LinkedIn. Ask them about their experiences and any tips they might have for landing the Trade Marketing Manager role. Personal connections can make all the difference!
✨Tip Number 3
Prepare for interviews by practising common questions related to trade marketing and the sports industry. Think about how your past experiences align with the responsibilities of the role. Confidence is key, so rehearse until you feel ready to impress!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of the Saucony team. Let’s get you that interview!
We think you need these skills to ace Trade Marketing Manager (UK) - Saucony
Some tips for your application 🫡
Show Your Passion for Running:At Saucony, we live and breathe running, so make sure your application reflects your passion for the sport. Share your personal experiences with running and how they inspire your work. This will help us see that you truly understand our brand and what drives us.
Tailor Your Application:Don’t just send a generic CV and cover letter! Take the time to tailor your application to the Trade Marketing Manager role. Highlight your relevant experience in the outdoor/sports/footwear industry and how it aligns with our goals at Saucony. We love seeing candidates who put in the effort!
Be Clear and Concise:When writing your application, keep it clear and to the point. Use bullet points where possible to make your skills and experiences stand out. We appreciate well-organised applications that are easy to read, so don’t be afraid to show off your strong communication skills!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, you’ll get to explore more about our culture and values while you’re there!
How to prepare for a job interview at Wolverine Europe, Ltd. (United Kingdom)
✨Know Your Runners
Before the interview, dive deep into Saucony's brand ethos and their target audience. Understand what drives runners and how Saucony caters to their needs. This knowledge will help you connect with the interviewers and demonstrate your passion for the sport.
✨Showcase Your Marketing Savvy
Prepare specific examples of successful trade marketing campaigns you've led in the past. Be ready to discuss how you developed strategies that resonated with consumers and strengthened partnerships. Highlight your creativity and ability to adapt to market trends.
✨Build Relationships
Emphasise your experience in building strong relationships with stakeholders. Share anecdotes about how you've collaborated with teams or partners to achieve common goals. This will show that you understand the importance of teamwork in executing successful marketing plans.
✨Be Tech-Savvy
Familiarise yourself with the tools mentioned in the job description, like Adobe Creative Suite and social media platforms. If you have experience using these tools, be prepared to discuss how they’ve helped you in previous roles. This will demonstrate your readiness to hit the ground running.