At a Glance
- Tasks: Lead trade marketing initiatives and create engaging brand experiences for runners.
- Company: Join Saucony, a passionate brand dedicated to enhancing runners' lives.
- Benefits: Competitive salary, inclusive culture, and opportunities for personal growth.
- Other info: Dynamic work environment with travel opportunities and a focus on diversity.
- Why this job: Make a real impact in the running community while collaborating with creative minds.
- Qualifications: Experience in sports or fashion marketing and strong communication skills.
The predicted salary is between 40000 - 50000 £ per year.
At Saucony, we exist for runners. Runners inspire us, bring us new ideas, force us to be better. They drive our design and engineering. They keep us competitive. They keep us hungry. They keep us honest. Whether it's in a conference room or out on a lunchtime run, we're constantly talking about and arguing about our sport, runners and the products that fuel them. We love our products and we run in everything we make. This focus and passion fuels us as we strive to create the best running shoes and apparel on the planet. We leave work each day knowing we've done everything to make runners' lives just a little bit better.
In the position of Trade Marketing Manager, your primary responsibility will be to develop and execute a successful trade marketing plan for the region. A crucial aspect of this role involves establishing strong partnerships with our wholesale clients and bringing innovative Saucony brand experiences to life both in-store and online.
Key Responsibilities- Lead the wholesale marketing activities in the UK/IE region
- Collaborate with the commercial team to co-create seasonal trade launch materials for the brand
- Develop and synchronize strategic, consumer‐centric business plans in coordination with stakeholders
- Implement effective marketing strategies to strengthen the long‐term channel champion program and distribute seasonal POS campaigns successfully
- Execute customized campaigns specifically tailored to target consumers of our wholesale partners, aligned with the seasonal brand campaign objectives
- Build and keep strong relationships with wholesale partners
- Implement educational deliverables for wholesale partners, online and offline
- Any other duties as reasonably requested
- Experience in outdoor/sports/footwear/fashion industry preferred
- Demonstrates a strong understanding of the market and commercial awareness
- An excellent communicator who effectively engages with both internal and external stakeholders
- Strong organizational and motivational skills
- Progressive and creative
- Excellent organisation and planning skills with the ability to manage and drive projects from design to execution
- Strong IT skills including Social Media, MS Office, Adobe Photoshop, Premiere Pro and other Creative Suite tools strongly preferred
- Ability to establish and maintain effective working relationships both internally and externally
- Excellent oral and written communication skills and fluent in English and local language
- Ability to multi‐task, while maintaining attention to detail
- Normal office environment, travel within the region will be required
- Must be willing to spend occasional nights away
- Must be prepared to work occasional weekends if needed
The above statements are intended to describe the general nature and level of work being performed and are not intended to be an exhaustive list of all responsibilities, duties and skills which may be required.
Wolverine Worldwide, Inc. is committed to creating a company that is as diverse as our consumers. We value the differences in one another and believe our differences make us stronger. Our diverse and inclusive corporate culture starts with the recruitment process. We are committed to being an equal opportunity employer. We aim to create equal opportunities for our associates, customers, and suppliers regardless of race, color, religion, sex, national origin, age, disability, sexual orientation, gender identity, or any other legally protected characteristic.
Trade Marketing Manager (UK) - Saucony in London employer: Wolverine Europe, Ltd. (United Kingdom)
At Saucony, we are passionate about running and dedicated to creating the best products for runners. Our vibrant work culture fosters collaboration and innovation, allowing employees to thrive in their roles while building strong relationships with wholesale partners. With a commitment to diversity and inclusion, we offer meaningful growth opportunities and a supportive environment that inspires our team to excel both personally and professionally.
Contact Details:
Wolverine Europe, Ltd. (United Kingdom) Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Trade Marketing Manager (UK) - Saucony in London
✨Network Like a Pro
Get out there and connect with people in the industry! Attend running events, trade shows, or local meetups. Building relationships can open doors that a CV just can't.
✨Show Your Passion
When you get the chance to chat with potential employers, let your love for running and the brand shine through. Share your experiences and how they relate to the role – it’ll make you memorable!
✨Tailor Your Approach
Do your homework on Saucony and its competitors. When you’re networking or interviewing, reference specific campaigns or products that resonate with you. It shows you’re genuinely interested and informed.
✨Apply Through Our Website
Don’t forget to apply directly through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re proactive and keen to join the team.
We think you need these skills to ace Trade Marketing Manager (UK) - Saucony in London
Some tips for your application 🫡
Show Your Passion for Running:At Saucony, we live and breathe running, so make sure your application reflects your passion for the sport. Share your personal experiences with running and how they inspire your work. This will help us see that you truly understand our brand and what drives us.
Tailor Your Application:Don’t just send a generic CV and cover letter! Take the time to tailor your application to the Trade Marketing Manager role. Highlight your relevant experience in the outdoor/sports/footwear industry and how it aligns with our goals at Saucony. We love seeing candidates who put in the effort!
Be Clear and Concise:When writing your application, keep it clear and to the point. Use bullet points where possible to make your skills and experiences stand out. We appreciate well-organised applications that are easy to read, so don’t be afraid to show off your strong communication skills!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, you’ll get to explore more about our company culture and values while you’re at it!
How to prepare for a job interview at Wolverine Europe, Ltd. (United Kingdom)
✨Know Your Runners
Before the interview, dive deep into Saucony's brand ethos and their target audience. Understand what makes runners tick and how Saucony caters to their needs. This knowledge will help you connect with the interviewers and show that you're genuinely passionate about the brand.
✨Showcase Your Marketing Savvy
Prepare specific examples of successful trade marketing campaigns you've led in the past. Be ready to discuss how you developed strategies that resonated with consumers and strengthened partnerships. This will demonstrate your ability to execute the role effectively.
✨Communicate Clearly
As an excellent communicator, practice articulating your thoughts clearly and concisely. Use the STAR method (Situation, Task, Action, Result) to structure your responses, especially when discussing your experience with stakeholders and project management.
✨Be Ready to Collaborate
Since collaboration is key in this role, think of examples where you've successfully worked with cross-functional teams. Highlight your organisational skills and how you’ve motivated others to achieve common goals, as this will resonate well with the team-oriented culture at Saucony.