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- Tasks: Handle media enquiries, write press releases, and create engaging social media content.
- Company: Join Walsall Council and help tell the story of our community.
- Benefits: Competitive salary, permanent position, and opportunities for career development.
- Why this job: Make a real impact in public sector communications and enhance the council's reputation.
- Qualifications: Strong writing skills and creativity in developing marketing campaigns.
- Other info: Dynamic role with opportunities to build relationships with journalists.
The predicted salary is between 28600 - 32400 £ per year.
Overview
Senior Communications & Marketing Executive – Ref: RT02925. Walsall Council is seeking a talented communications professional to join our team and help tell the story of our people, our place and our council. This fixed post is for a Press and Media Officer on a permanent basis, reporting to the senior communications team. The role is suitable for journalists looking to develop a career in public sector communications and may be suitable for those with strong writing skills who want to work in the public sector.
Salary G7: £32,654 – £37,035 per annum (pay award pending). This post is designated as a politically restricted (sensitive) post and requires accurate spoken English in verbal communication with customers.
Closing date: 7th September 2025.
Key responsibilities
- Handling media enquiries.
- Researching and writing press releases and liaising with relevant officers, senior managers and Members.
- Supporting project teams and assisting with the planning and delivery of communications and marketing campaigns.
- Creating engaging multimedia content for social media.
Job Information
Job Description and Employee Specification for the Senior Communications and Marketing Executive: Communications, Marketing and Brand. See the Information for Applicants leaflet for further information. Do not attach a CV; please ensure you complete the work history and qualifications sections of your application form and provide a detailed supporting information statement describing how your skills, abilities and experience meet the criteria.
We kindly request that recruitment agencies do not contact us regarding this vacancy. We are not accepting agency applications or referrals at this time.
Requirements and expectations
The candidate will:
- have strong writing skills and the ability to generate and place good news stories to enhance the reputation of the council;
- be able to research and write news releases and respond to media enquiries;
- develop contacts and build relationships with journalists;
- be creative and able to develop ideas for social media and marketing campaigns.
Additional information
This post is covered by the Government’s Code of Practice on the English Language Fluency Duty for public sector workers. The post holder will be required to communicate verbally with customers in accurate spoken English.
Note: This position is designated as politically restricted (sensitive).
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Senior Communications & Marketing Executive - Ref: RT02925 employer: WMJobs
Contact Detail:
WMJobs Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Communications & Marketing Executive - Ref: RT02925
✨Tip Number 1
Network like a pro! Reach out to people in the communications and marketing field, especially those already working in public sector roles. Attend events, join online forums, and don’t be shy about asking for informational interviews.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best writing, press releases, and any multimedia content you've developed. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching Walsall Council and understanding their communication style. Be ready to discuss how your experience aligns with their goals and how you can help tell their story effectively.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Make sure to tailor your supporting statement to highlight how your skills meet the job criteria – this is your chance to shine!
We think you need these skills to ace Senior Communications & Marketing Executive - Ref: RT02925
Some tips for your application 🫡
Show Off Your Writing Skills: Since strong writing skills are a must for this role, make sure your application reflects that. Use clear, engaging language and showcase your ability to craft compelling narratives. Remember, this is your chance to demonstrate how you can enhance the council's reputation through your words!
Tailor Your Supporting Statement: Don’t just copy and paste your previous applications! Take the time to tailor your supporting information statement to highlight how your experience aligns with the job requirements. Be specific about your skills and how they relate to handling media enquiries and creating multimedia content.
Research the Council: Before you hit submit, do a bit of homework on Walsall Council. Understanding their values, recent projects, and community initiatives will help you craft a more personalised application. Plus, it shows us that you're genuinely interested in the role and the organisation!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the easiest way for us to receive your application and ensures you don’t miss any important updates. Plus, it keeps everything nice and organised on our end!
How to prepare for a job interview at WMJobs
✨Know Your Audience
Before the interview, research Walsall Council and its communications strategy. Understand their recent campaigns and how they engage with the community. This will help you tailor your responses and show that you're genuinely interested in their work.
✨Showcase Your Writing Skills
Since strong writing skills are crucial for this role, prepare a portfolio of your best press releases or articles. Be ready to discuss your writing process and how you adapt your style for different audiences, especially in a public sector context.
✨Prepare for Media Scenarios
Anticipate questions about handling media enquiries and crafting news stories. Think of examples from your past experience where you've successfully managed media relations or created engaging content. This will demonstrate your practical knowledge and problem-solving abilities.
✨Engage with Social Media Strategies
Be prepared to discuss your ideas for social media and marketing campaigns. Think creatively about how you can enhance the council's online presence and engage with the community. Showing your enthusiasm for innovative communication methods will set you apart.