Real Estate Marketing Social Media Manager
Real Estate Marketing Social Media Manager

Real Estate Marketing Social Media Manager

Richmond Full-Time 48000 - 64000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Create engaging social media content and innovative marketing materials for real estate listings.
  • Company: Join The Hogan Group, a dynamic and forward-thinking real estate team.
  • Benefits: Competitive salary, creative work environment, and opportunities for growth.
  • Why this job: Make a meaningful impact in real estate marketing while showcasing your creativity.
  • Qualifications: Experience in social media management and a flair for design and storytelling.
  • Other info: In-office position located in Richmond, VA with exciting career development opportunities.

The predicted salary is between 48000 - 64000 £ per year.

The Hogan Group Real Estate • Richmond , VA , US

Posted 3 days ago

Description

Are you creative, ambitious, and eager to make a meaningful impact? The Hogan Group is looking for a Marketing & Social Media Manager who’s eager to shape the voice and brand of one of the country\’s top real estate teams. This isn’t your typical marketing job. We want someone who thinks outside the box, thrives on fresh ideas, and knows how to turn engagement into growth.

In this role, you’ll work directly with the President of the company to take our marketing to the next level. You’ll own our social media presence across Facebook, Instagram, TikTok, and YouTube, building on proven campaigns while constantly experimenting with new strategies that resonate with today’s audience. You’ll also create sleek, on-brand marketing materials for real estate listings that make our properties stand out from the crowd.

If you’re a trend-savvy professional who loves content creation, storytelling, and staying ahead of what’s hot online, this is your chance to grow with a dynamic, forward-thinking company.

What You’ll Bring:

  • A passion for social media and digital marketing
  • A creative eye for design and storytelling
  • Drive, energy, and a growth mindset

Ready to level up your career? Join The Hogan Group and help us redefine real estate marketing. ** Note- this is an in-office position. Not a remote work position. Please either live in the Richmond, VA area or be willing to transfer**

Responsibilities

  • Be the creative brain behind our TikToks, Reels, Stories, and YouTube drops. If it stops the scroll, it’s your magic.
  • Whip up killer flyers, graphics, and listing videos that make our homes look like total show-stoppers.
  • Launch fun, buzz-worthy campaigns that get people talking, sharing, and sliding into our DMs.
  • Keep an eye on the numbers (views, likes, leads) and tweak things so we’re always leveling up.
  • Stay on top of the latest trends, memes, and tools, and bring that fresh energy into our brand every day.
  • Pump up our Google presence (reviews, SEO, all that good stuff) so clients —and AI—can’t miss us.
  • Team up with our agents and leadership to make sure our brand vibe is consistent, polished, and strong across the board.
  • Keep the content calendar tight so posts always feel fresh, timely, and on point.
  • Plan and manage company events that create buzz, strengthen our community, and highlight The Hogan Group’s brand.
  • Keep the company website fresh and up to date so it always reflects who we are.

Qualifications

  • Solid experience running social media accounts (bonus points if you’ve grown a brand or personal page on TikTok, Instagram, or YouTube).
  • A creative eye for design and storytelling…Canva, Adobe, or similar tools are your playground.
  • Strong writing skills with a knack for captions that people actually read.
  • Comfortable with video editing, short-form content, and keeping up with what’s trending.
  • Basic knowledge of SEO, Google Business tools, and analytics. You know how to get content seen.
  • Highly organized with the ability to juggle multiple projects and still hit deadlines.
  • Hungry to learn, grow, and bring fresh energy to a fast-paced, fun environment.

Compensation

$60,000 – $80,000 yearly

About The Hogan Group Real Estate

Founded in 2010 by Mike Hogan, The Hogan Group Real Estate has grown into one of the most forward-thinking and dynamic teams in the industry. Our tech-driven approach and data-focused systems have fueled consistent year-over-year growth, empowering agents to build thriving, high-performing businesses.

With our main administrative headquarters located in Richmond’s vibrant Libby Mill area, and sales offices in Charlottesville and Williamsburg, we support agents across Virginia. By handling the heavy lifting of marketing and admin tasks, we give our agents the freedom to focus on what they do best, building relationships and closing deals. Join us and elevate your real estate career.

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Real Estate Marketing Social Media Manager employer: WizeHire, Inc

The Hogan Group is an exceptional employer that fosters a vibrant and innovative work culture in the heart of Richmond, VA. With a focus on creativity and growth, employees are encouraged to think outside the box and contribute fresh ideas, while benefiting from hands-on mentorship from leadership. The company not only prioritises employee development through engaging projects but also offers a dynamic environment where marketing professionals can thrive and make a meaningful impact in the real estate industry.
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Contact Detail:

WizeHire, Inc Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Real Estate Marketing Social Media Manager

✨Tip Number 1

Get your social media game on point! Start by showcasing your creativity through engaging posts and stories that reflect your personality. Use platforms like TikTok and Instagram to share your unique take on real estate marketing, and don’t forget to tag The Hogan Group when you do!

✨Tip Number 2

Network like a pro! Attend local events or workshops related to real estate and marketing. This is a great way to meet industry professionals and show off your passion for the field. Plus, who knows? You might just bump into someone from The Hogan Group!

✨Tip Number 3

Keep an eye on trends! Stay updated with the latest social media trends and tools. Experiment with new content styles and formats that resonate with audiences. Show us how you can bring fresh ideas to the table when you apply through our website!

✨Tip Number 4

Don’t be shy about reaching out! If you have questions about the role or want to express your enthusiasm, drop us a message. We love hearing from passionate candidates who are eager to make an impact in the real estate marketing space.

We think you need these skills to ace Real Estate Marketing Social Media Manager

Social Media Management
Content Creation
Graphic Design
Video Editing
SEO Knowledge
Analytics
Creative Storytelling
Project Management
Trend Awareness
Writing Skills
Event Planning
Brand Consistency
Organisational Skills
Digital Marketing

Some tips for your application 🫡

Show Your Creative Side: This role is all about creativity, so don’t hold back! Use your application to showcase your unique style and ideas. Whether it’s through a portfolio of your work or a fun video introduction, let us see what makes you stand out.

Tailor Your Application: Make sure to customise your application for this specific role. Highlight your experience with social media and marketing, and how it aligns with our vision at The Hogan Group. We want to see how you can contribute to our brand!

Be Authentic: We love genuine personalities! When writing your cover letter or answering questions, let your true self shine through. Share your passion for real estate marketing and why you’re excited about this opportunity with us.

Apply Through Our Website: To make sure your application gets the attention it deserves, apply directly through our website. It’s the best way for us to keep track of your application and ensure it reaches the right people. We can’t wait to hear from you!

How to prepare for a job interview at WizeHire, Inc

✨Show Off Your Creativity

This role is all about thinking outside the box, so come prepared with examples of your creative work. Bring a portfolio or showcase some of your best social media campaigns that really made an impact. Highlight how your unique ideas can elevate The Hogan Group's brand.

✨Know Your Numbers

Be ready to discuss metrics and analytics related to your past social media efforts. Talk about how you've used data to tweak campaigns for better engagement. This shows you understand the importance of performance and are keen on continuous improvement.

✨Stay Trendy

Familiarise yourself with the latest trends in social media and digital marketing. Be prepared to share your thoughts on current trends and how they could be applied to The Hogan Group’s strategy. This will demonstrate your passion for the industry and your proactive approach.

✨Ask Insightful Questions

Prepare thoughtful questions about the company’s current marketing strategies and future goals. This not only shows your interest in the role but also gives you a chance to assess if the company aligns with your career aspirations. It’s a two-way street!

Real Estate Marketing Social Media Manager
WizeHire, Inc
Location: Richmond
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