At a Glance
- Tasks: Manage Google Ads Grant to boost visibility and attract supporters for a mission-driven charity.
- Company: A small, impactful charity focused on supporting Black-heritage students.
- Benefits: Gain hands-on experience in digital marketing while making a real difference.
- Why this job: Use your Google Ads skills to help a worthy cause and drive meaningful change.
- Qualifications: Experience with Google Ads and a passion for supporting charitable missions.
- Other info: Opportunity to train others and enhance your digital marketing expertise.
The predicted salary is between 28800 - 48000 £ per year.
Overview
We are seeking an experienced Google Ads strategist to manage our Google Ads Grant to boost visibility, drive engagement, and attract supporters. This is an ideal role for someone with digital marketing or Google Ads experience.
What difference will you make?
We have the ambition of scaling to support 1000 Black-heritage students each year. By raising awareness of our work, the opportunities to support it and sharing our message more widely, your input will be integral to us achieving this goal.
What are we looking for?
We’d love you to apply if you have
- Experience with Google Ads, especially Google Ad Grants
- Strong understanding of keyword strategy, advert copywriting and campaign optimisation
- An ability to work independently and offer guidance to non-specialist staff
- Knowledge of Google Analytics or other tracking tools (a bonus, but not required)
- Enthusiasm for supporting our mission
What will you be doing?
We are looking for an enthusiastic volunteer that will support us to take full advantage of our Google Ads Grant, which offers eligible charities up to $10,000/month of free search advertising.
You will lead on the design of campaigns, helping us to attract more supporters, volunteers, and event attendees through targeted online advertising.
This role would be ideal for someone with a background in digital marketing, PPC advertising, or nonprofit comms who wants to make a direct impact for a small, mission-led charity.
Key Responsibilities
- Conduct keyword research aligned with With Insight\’s goals (e.g., fundraising, volunteer recruitment, event promotion)
- Write compelling ad copy and set up campaigns in Google Ads
- Monitor performance and optimise campaigns to increase reach and click-through rates
- Train a member of our team to maintain or understand campaign basics
- Provide brief reports on ad performance and impact
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Google Ads Digital Marketing Consultant employer: With Insight
Contact Detail:
With Insight Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Google Ads Digital Marketing Consultant
✨Tip Number 1
Network like a pro! Reach out to your connections in the digital marketing space, especially those who have experience with Google Ads. A friendly chat can lead to insider tips or even job leads that aren’t advertised.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your Google Ads campaigns, including any successful projects you've worked on. This will give potential employers a taste of what you can do and set you apart from the crowd.
✨Tip Number 3
Prepare for interviews by brushing up on common Google Ads questions and scenarios. We recommend practising your responses with a friend or in front of a mirror to build confidence and ensure you nail it when it counts.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our mission to support Black-heritage students.
We think you need these skills to ace Google Ads Digital Marketing Consultant
Some tips for your application 🫡
Show Your Google Ads Skills: Make sure to highlight your experience with Google Ads, especially if you've worked with Google Ad Grants before. We want to see how you can leverage your skills to help us boost visibility and attract supporters.
Craft Compelling Copy: Since you'll be writing ad copy, give us a taste of your writing style in your application. Show us that you can create engaging content that resonates with our mission and audience.
Demonstrate Your Independence: We’re looking for someone who can work independently, so share examples of how you've successfully managed campaigns on your own. This will show us that you can take the lead and guide others when needed.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. We can’t wait to hear from you!
How to prepare for a job interview at With Insight
✨Know Your Google Ads Inside Out
Make sure you brush up on your Google Ads knowledge before the interview. Be ready to discuss your experience with Google Ad Grants, keyword strategies, and campaign optimisation. Having specific examples of successful campaigns you've managed will really impress them!
✨Show Your Passion for the Mission
This role is all about making a difference, so let your enthusiasm shine through! Talk about why supporting Black-heritage students matters to you and how you can contribute to their goals. A genuine connection to the mission can set you apart from other candidates.
✨Prepare to Train and Guide
Since part of the role involves training non-specialist staff, think about how you would approach this. Prepare examples of how you've successfully communicated complex ideas in the past. This shows you can not only do the job but also help others understand it.
✨Bring Data to the Table
If you have experience with Google Analytics or other tracking tools, be sure to mention it! Even if it's not required, showing that you can analyse data and report on ad performance will demonstrate your analytical skills and commitment to optimising campaigns.