At a Glance
- Tasks: Create and manage exciting marketing campaigns that drive growth and attract quality leads.
- Company: Join a dynamic team at the forefront of talent assessment solutions.
- Benefits: Enjoy a competitive salary, hybrid working model, and a collaborative culture.
- Other info: Work in a vibrant environment with opportunities for career advancement.
- Why this job: Make a real impact in a growing global business while developing your marketing skills.
- Qualifications: Experience in B2B demand generation and strong analytical skills are essential.
The predicted salary is between 28800 - 43200 £ per year.
An exciting opportunity has arisen for an experienced Demand Generation Manager to join a dynamic and innovative organisation at the forefront of talent assessment solutions. Based in Thames Ditton, this role is perfect for a results-driven marketer who thrives in a fast-paced B2B environment.
You will play a pivotal role in developing and executing data-driven marketing campaigns that fuel the sales pipeline and drive growth across global markets. Reporting into the Head of Marketing, you will collaborate closely with product, sales, and content teams to attract and convert high-quality leads.
Key Responsibilities
- Develop and manage integrated demand generation campaigns across digital, email, content, and events channels
- Plan and execute lead nurturing strategies to convert prospects through the funnel
- Own marketing automation and CRM processes (e.g., HubSpot, Salesforce) to track, optimise, and report on campaign performance
- Collaborate with sales to align marketing efforts with pipeline and revenue goals
- A/B test messaging, creative, and calls-to-action to optimise engagement
- Manage external agencies and vendors where appropriate
- Monitor and analyse KPIs, providing regular performance reports and insights
About You
- Proven track record in B2B demand generation, ideally within SaaS, HR tech, or professional services
- Strong understanding of marketing automation platforms (e.g., HubSpot, Pardot)
- Skilled in lead lifecycle management, data segmentation, and funnel optimisation
- Highly analytical, with a results-driven mindset and keen attention to detail
- Excellent communicator and collaborator
- Comfortable working in a hybrid environment with 3 days per week in Thames Ditton
What’s on Offer
- Competitive salary and benefits
- Hybrid working model (3 days office, 2 remote)
- A collaborative and purpose-driven culture
- The chance to make a tangible impact in a growing global business
Apply now to take the next step in your marketing career and contribute to a company transforming the way organisations understand and develop talent.
Demand Generation Manager in London employer: Wiser Elite
Join a leading global technology organization that values innovation and collaboration, offering a vibrant work culture in the heart of London. As an Account Executive, you'll benefit from extensive career growth opportunities while working with cutting-edge Power BI solutions in a fast-paced environment that encourages professional development and teamwork.
StudySmarter Expert Advice🤫
We think this is how you could land Demand Generation Manager in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Wiser Elite and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Wiser Elite are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Wiser Elite on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Wiser Elite. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Demand Generation Manager in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Wiser Elite. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Wiser Elite:Show us that you’ve done your homework! In your application, briefly mention what you admire about Wiser Elite’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Wiser Elite
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Wiser Elite will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Wiser Elite, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
