At a Glance
- Tasks: Lead SEO analytics to drive growth and optimise product performance.
- Company: Wise, a global tech company revolutionising money management.
- Benefits: Competitive salary, inclusive culture, and opportunities for career progression.
- Other info: Join a diverse team committed to building money without borders.
- Why this job: Make a real impact on global money movement while developing your analytical skills.
- Qualifications: Experience in product or marketing analytics; advanced SQL skills required.
The predicted salary is between 55000 - 65000 £ per year.
Wise is a global technology company, building the best way to move and manage the world’s money. Min fees. Max ease. Full speed. Whether people and businesses are sending money to another country, spending abroad, or making and receiving international payments, Wise is on a mission to make their life easier and save them money. As part of our team, you will be helping us create an entirely new network for the world's money. For everyone, everywhere.
We are looking for a Senior Product Analyst to support our SEO product, one of the most cost effective acquisition channels at Wise. Currency converter or Cost of living are some examples of the type of product that we proudly built. You should be passionate about our mission of Money Without Borders as this role can have a critical impact on the mission.
You will work with a product team to build scalable SEO product programs and partner up with marketing teams to drive strategy and growth by providing data driven insights and recommendations. In this role, you will have a unique opportunity to work with a rich dataset and uncover insights as well as build tools to help people around the world be aware of Wise.
Your mission: At Wise our mission is ‘Building the best way to move and manage the world’s money. Min fees. Max ease. Full speed.' Whether our customers are sending money to another country, spending money abroad, or making and receiving international business payments, Wise is on a mission to make their lives easier and save them money.
In SEO Product, growth comes from acquiring new organic traffic, improving landing page conversion, and scaling what works across markets and programmes. You’ll partner closely with Product, SEO specialists, UX, and Engineering to identify the highest-impact opportunities, solve the biggest problems, and turn insights into measurable growth.
Here’s how you’ll be contributing:
- Own the SEO product analytical domains including all of the keyword tracking; systematically make recommendations to increase traffic and optimise landing page conversion.
- Contribute to, own, create and track OKRs for your team, keeping them accountable throughout the quarter.
- Own measurement, attribution & incrementality in SEO product: partner with your team to define how we quantify organic impact and control for incremental effects—including in a ‘zero‑click’ / LLM-driven world where clicks alone understate value; align on success metrics and controls, and report performance clearly to marketing stakeholders.
- Optimise performance per country/program by running A/B tests and SEO split-tests and deep analysis into segments (RFM), lifetime values (LTVs), return on investment etc.
- Improve how your channel forecasts performance and inputs recommendations to the investment framework.
- Own data pipelines by identifying what data and modeling needs to be collected, automated and maintained, ensuring data quality and readiness.
About you:
- You have a background working in either product or marketing analytics; experience with attribution and incrementality/uplift measurement is a plus.
- You have advanced SQL skills; Python/R skills are advantageous; familiar with data pipelines (we use dbt).
- You’ve successfully set up and run A/B tests before and have a strong understanding of testing and experimental design.
- Able to demonstrate that you can tell a story and proactively give guidance on strategy based on insights.
- You are familiar with common marketing concepts (how different channels work, Payback, CAC, LTV, Contribution Margin, etc.).
- You have experience with data visualisation tools (Looker, PowerBI, Tableau etc.) and demonstrate storytelling ability with data.
- SEO experience is preferred but not required.
Please note we are not able to offer visa sponsorship for this level.
For everyone, everywhere. We're people building money without borders — without judgement or prejudice, too. We believe teams are strongest when they are diverse, equitable and inclusive. We're proud to have a truly international team, and we celebrate our differences. Inclusive teams help us live our values and make sure every Wiser feels respected, empowered to contribute towards our mission and able to progress in their careers.
If you want to find out more about what it's like to work at Wise visit Wise.Jobs.
SEO Growth Analytics Lead employer: Wise
Wise is an exceptional employer that champions a diverse and inclusive work culture, empowering employees to contribute meaningfully to our mission of 'Money Without Borders'. With a focus on employee growth, we offer opportunities to work with rich datasets and cutting-edge tools in a collaborative environment, ensuring that every team member feels valued and respected. Located in a vibrant international setting, Wise provides a unique chance to make a global impact while enjoying the benefits of a supportive and innovative workplace.
StudySmarter Expert Advice🤫
We think this is how you could land SEO Growth Analytics Lead
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend meetups, and connect with current Wise employees on LinkedIn. A friendly chat can sometimes lead to opportunities that aren’t even advertised!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal project that highlights your SEO analytics expertise. This is a great way to demonstrate your passion for the role and what you can bring to the table.
✨Tip Number 3
Prepare for the interview by diving deep into Wise’s mission and products. Understand how SEO plays a role in their growth strategy and come armed with ideas on how you can contribute to their goals.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of the Wise team.
We think you need these skills to ace SEO Growth Analytics Lead
Some tips for your application 🫡
Show Your Passion for the Mission:When you're writing your application, make sure to express your enthusiasm for Wise's mission of 'Money Without Borders'. We want to see how you connect with our goals and how your skills can help us achieve them.
Tailor Your Experience:Don’t just send a generic application! Highlight your relevant experience in product or marketing analytics, especially any work with SEO. We love seeing how your background aligns with what we’re looking for.
Be Data-Driven:Since this role is all about insights and recommendations, include examples of how you've used data to drive decisions in your previous roles. We appreciate candidates who can tell a story with data!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at Wise
✨Know Your SEO Stuff
Make sure you brush up on your SEO knowledge before the interview. Understand the latest trends, tools, and techniques in SEO analytics. Be ready to discuss how you've used data to drive growth in previous roles, especially in relation to keyword tracking and landing page optimisation.
✨Showcase Your Analytical Skills
Prepare to demonstrate your advanced SQL skills and any experience with Python or R. Have examples ready where you've successfully set up A/B tests or worked with data pipelines. This will show that you can handle the technical aspects of the role and contribute effectively to the team.
✨Tell a Compelling Story
During the interview, focus on your ability to tell a story with data. Prepare examples where your insights led to actionable strategies. This is crucial for the role, as you'll need to communicate findings clearly to marketing stakeholders and help shape their strategies.
✨Align with Wise's Mission
Familiarise yourself with Wise's mission of 'Money Without Borders' and think about how your skills can contribute to this goal. Be prepared to discuss why you're passionate about making money management easier for everyone and how you can help drive growth through SEO.
