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- Tasks: Lead and optimise direct response campaigns in a dynamic marketing role.
- Company: Join Wise, a global tech company revolutionising money management.
- Benefits: Competitive salary, inclusive culture, and opportunities for career growth.
- Other info: Diverse and inclusive team environment with strong support for personal development.
- Why this job: Make a real impact in digital marketing while developing your skills.
- Qualifications: Experience in leading teams and running successful programmatic campaigns.
The predicted salary is between 62000 - 88000 £ per year.
Wise is a global technology company, building the best way to move and manage the world’s money. Min fees. Max ease. Full speed. Whether people and businesses are sending money to another country, spending abroad, or making and receiving international payments, Wise is on a mission to make their lives easier and save them money. As part of our team, you will be helping us create an entirely new network for the world's money. For everyone, everywhere.
We’re looking for a proactive, data-driven Marketing Senior Manager who enjoys developing juniors and has a real passion for CTV and programmatic advertising. This role is a unique opportunity to join a team who have developed in-house capabilities across different ad platforms to help millions discover our app and web products and save money using Wise! The challenge is big and the learning curve is steep, but you’ll be well supported by a friendly, growing, resilient team. This position is based in London (with at least 3 days per week in office).
This is an all-round, hands-on performance marketing role — you’ll be leading, scaling, and executing on direct response campaigns, using your strategic, coaching, analytical and creative skills to efficiently optimise activity, lead your people and help the team drive growth globally.
- Helping to lead and develop junior members of the team
- Working on CTV and programmatic activity across platforms and regions
- Evaluating creative performance and working with our Creative team to produce best-in-class assets to get the Wise story out there
- Ensuring testing processes are regularly being done (lift testing, creative, landing page, multi-cell, ad copy and more)
- Deeply understands attribution and relevant metrics to predict risks and fix infrastructure issues
- Making full use of automation solutions available, implementing processes and practices that maximise operational efficiencies whilst identifying opportunities for process improvement, and providing recommendations
- Working closely with analysts and marketing platform engineers to spot issues with data as well as opportunities to improve campaign performance
- Driving cross-functional initiatives that impact the broader Wise mission and economics
You’ll love this role if you…
- Have experience leading a junior team and running large, successful direct response programmatic campaigns for a fast-growing business or agency, ideally across multiple markets and languages
- Are able to make autonomous decisions - You’ll have the autonomy to use what you know and learn to prioritise, take decisive actions and execute freely with the goal of improving performance
- Have experience working with an MMM as part of your attribution framework
- Are a team player with strong communication skills to help lead and drive others to become better at what they do
- Have a strong analytical mindset. This means being very comfortable and confident in gathering actionable insights from data and explaining them clearly
- Are passionate about digital marketing and know what levers to pull when optimising a campaign against specific KPIs
- Have experience running programmatic mobile, display and/or video ads on a DSP
- Are proactive and able to prioritise projects on impact, with a low level of supervision
Additional skills we would value:
- Experience with Looker, Lightdash, Tableau or a similar data visualisation tool
- Experience running programmatic activity in-house or for a client running direct response campaigns with a bottom-funnel goal
- Experience utilising AI tools to create actionable efficiencies
For everyone, everywhere. We're people building money without borders — without judgement or prejudice, too. We believe teams are strongest when they are diverse, equitable and inclusive. We're proud to have a truly international team, and we celebrate our differences. Inclusive teams help us live our values and make sure every Wiser feels respected, empowered to contribute towards our mission and able to progress in their careers.
If you want to find out more about what it's like to work at Wise visit Wise.Jobs.
Paid Display Senior Manager employer: Wise
Contact Detail:
Wise Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Display Senior Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your past campaigns and successes. This will help you stand out and give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its culture. Be ready to discuss how your experience aligns with their mission and values. We want to see your passion for digital marketing shine through!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in joining our team at Wise.
We think you need these skills to ace Paid Display Senior Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the role of Paid Display Senior Manager. Highlight your experience with programmatic advertising and leading teams, as these are key aspects of the job. We want to see how your skills align with our mission at Wise!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for digital marketing and how you’ve successfully driven growth in previous roles. Let us know why you’re excited about the opportunity to work with Wise and how you can contribute to our team.
Showcase Your Analytical Skills: Since this role requires a strong analytical mindset, be sure to include examples of how you've used data to drive decisions in past campaigns. We love seeing candidates who can gather insights and explain them clearly, so don’t hold back!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, you’ll get to explore more about what makes Wise a great place to work!
How to prepare for a job interview at Wise
✨Know Your Stuff
Before the interview, dive deep into Wise's mission and values. Understand their approach to programmatic advertising and CTV. Being able to discuss how your experience aligns with their goals will show that you're genuinely interested and prepared.
✨Showcase Your Leadership Skills
Since this role involves leading a junior team, be ready to share specific examples of how you've developed others in your previous roles. Highlight your coaching style and any successful campaigns you've led, especially those that required collaboration across teams.
✨Be Data-Driven
Prepare to discuss your analytical mindset. Bring examples of how you've used data to optimise campaigns and improve performance. Be ready to explain attribution frameworks you've worked with and how they’ve influenced your decision-making.
✨Ask Insightful Questions
At the end of the interview, have a few thoughtful questions ready. Inquire about the team's current challenges in programmatic advertising or how they measure success. This shows your enthusiasm for the role and helps you gauge if it's the right fit for you.