Media Planning & Buying Lead (12m FTC)
Media Planning & Buying Lead (12m FTC)

Media Planning & Buying Lead (12m FTC)

London Full-Time 43200 - 72000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead global media buying strategies across TV, OOH, and Radio.
  • Company: Wise is a tech company revolutionising how we manage money globally.
  • Benefits: Enjoy a flat structure, autonomy, and the chance to make a real impact.
  • Why this job: Join a talented team and drive innovative media strategies in a fast-growing scale-up.
  • Qualifications: Experience in media strategy, data-driven, and comfortable with both traditional and programmatic buying.
  • Other info: Diversity and inclusion are at our core; we celebrate differences and empower all team members.

The predicted salary is between 43200 - 72000 £ per year.

Company Description

Wise is a global technology company, building the best way to move and manage the world’s money. Min fees. Max ease. Full speed. Whether people and businesses are sending money to another country, spending abroad, or making and receiving international payments, Wise is on a mission to make their lives easier and save them money. As part of our team, you will be helping us create an entirely new network for the world's money. For everyone, everywhere.

Job Description

We’re looking for a data-driven individual with a strong media buying track record, particularly focused on TV/CTV, OOH/DOOH and Radio (Terrestrial and Digital), ideally matured across various international markets. You will focus on leading media buying on a global scale, working towards full funnel goals. We live, breathe, and think growth, efficiency and excellence in execution and are looking for someone who can drive the media strategy, brief and deliver quality media executions and push channel innovation.

Expectations for this role include:

  • Briefing and guiding the development of media plans, in collaboration with multiple third-party media agencies and internal teams (constantly reviewing our setup, managing and negotiating terms & balancing options around in-housing vs. outsourcing)
  • Supporting the definition of test & learn agendas, in terms of channel mix, flighting options (bursts vs. always-on) and R&F levels
  • Monitoring performance against forecast, identifying improvement areas and driving in-flight optimizations
  • Ensuring post-campaign analysis are conducted and learnings are codified and shared to support further refinements of subsequent flights

Qualifications

You’ll love this role if you…

  • Have experience driving media strategy and execution across international markets, equally comfortable working with agencies and internal teams
  • You are data driven and have a true passion for media, balancing traditional and more addressable/programmatic buying methods
  • You are aware of the evolution of the media landscape and the need to embrace technology, both to effectively buy and to accurately measure outcomes, with specific reference to DSPs and attention providers / post campaign analysis tools

We’re a little different to what you might be used to though. At Wise we’re on a mission. A mission to empower our users to make smarter financial decisions based on transparent information. In order to do so we empower and trust our teams to take ownership over decision making and execution within their area of ownership, ensuring they can execute on the things that will have the greatest impact for our users.

What’s in it for you?

You’ll be part of a team of exceptionally talented marketers who consistently break new ground in the way they engage customers. Within Wise we operate in a flat structure, you’ll be in charge of your own workload and focus areas, giving you the chance to have a huge impact in one of the UK’s fastest growing & most successful scale-ups.

How we work

At Wise our strategy emerges from the collective brainpower of all our people, who are organised in dozens of independent, autonomous teams. Teams stay closest to our customers, so they decide what problems to solve and where to spend the most time. You’ll experience radical levels of ownership and empowerment within your role. Plus the opportunity to see the direct impact of your work on our customers.

Additional Information

For everyone, everywhere. We're people building money without borders — without judgement or prejudice, too. We believe teams are strongest when they are diverse, equitable and inclusive. We're proud to have a truly international team, and we celebrate our differences. Inclusive teams help us live our values and make sure every Wiser feels respected, empowered to contribute towards our mission and able to progress in their careers.

Media Planning & Buying Lead (12m FTC) employer: Wise

Wise is an exceptional employer that fosters a culture of empowerment and innovation, allowing employees to take ownership of their work and make a significant impact in the fast-paced world of financial technology. With a flat organisational structure and a commitment to diversity and inclusion, team members are encouraged to collaborate and share ideas, ensuring personal growth and professional development in a supportive environment. Located in London, you'll be part of a talented team that is dedicated to transforming the way people manage their money, all while enjoying the benefits of working in one of the UK's most dynamic scale-ups.
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Contact Detail:

Wise Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Media Planning & Buying Lead (12m FTC)

✨Tip Number 1

Familiarise yourself with the latest trends in media buying, especially in TV/CTV, OOH/DOOH, and Radio. Understanding the nuances of these channels will help you speak confidently about your strategies during interviews.

✨Tip Number 2

Network with professionals in the media planning and buying space. Attend industry events or webinars to connect with others who work at companies like Wise, as personal connections can often lead to job opportunities.

✨Tip Number 3

Prepare to discuss your experience with data-driven decision-making. Be ready to share specific examples of how you've used data to optimise media campaigns and drive results in previous roles.

✨Tip Number 4

Research Wise's mission and values thoroughly. Being able to articulate how your personal values align with theirs will demonstrate your genuine interest in the company and its goals during the interview process.

We think you need these skills to ace Media Planning & Buying Lead (12m FTC)

Media Buying Expertise
Data-Driven Decision Making
Experience with TV/CTV, OOH/DOOH, and Radio
International Market Knowledge
Media Strategy Development
Collaboration with Third-Party Agencies
Performance Monitoring and Optimisation
Post-Campaign Analysis
Understanding of DSPs and Measurement Tools
Channel Innovation
Negotiation Skills
Test & Learn Agendas
Adaptability to Evolving Media Landscape
Strong Communication Skills

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in media planning and buying, especially in TV/CTV, OOH/DOOH, and Radio. Use specific metrics to demonstrate your success in previous roles.

Craft a Compelling Cover Letter: In your cover letter, express your passion for media strategy and how your data-driven approach aligns with Wise's mission. Mention any international market experience and your ability to work collaboratively with agencies and internal teams.

Showcase Your Knowledge of the Media Landscape: Demonstrate your understanding of the evolving media landscape in your application. Discuss your familiarity with DSPs, programmatic buying, and post-campaign analysis tools to show you are up-to-date with industry trends.

Highlight Your Problem-Solving Skills: Provide examples of how you've identified performance improvement areas in past campaigns and the optimisations you implemented. This will showcase your analytical skills and ability to drive results.

How to prepare for a job interview at Wise

✨Showcase Your Media Expertise

Make sure to highlight your experience in media planning and buying, especially in TV/CTV, OOH/DOOH, and Radio. Be prepared to discuss specific campaigns you've worked on and the strategies you employed to achieve success.

✨Demonstrate Data-Driven Decision Making

Since the role requires a data-driven approach, come equipped with examples of how you've used data to inform your media strategies. Discuss any tools or methodologies you've used for performance monitoring and optimisation.

✨Understand the Company Culture

Familiarise yourself with Wise's mission and values. Be ready to explain how your personal values align with theirs, particularly around empowerment, ownership, and innovation in the media landscape.

✨Prepare for Collaborative Scenarios

As the role involves working with both internal teams and external agencies, think of examples where you've successfully collaborated across different groups. Highlight your communication skills and ability to manage relationships effectively.

Media Planning & Buying Lead (12m FTC)
Wise
Location: London
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  • Media Planning & Buying Lead (12m FTC)

    London
    Full-Time
    43200 - 72000 £ / year (est.)
  • W

    Wise

    1000+
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