At a Glance
- Tasks: Architect and manage our data ecosystem for marketing, ensuring compliance and driving impactful campaigns.
- Company: Join Wise, a global tech leader revolutionising how money moves worldwide.
- Benefits: Competitive salary, inclusive culture, and opportunities for career progression.
- Other info: Work with diverse teams and contribute to a mission-driven company that values inclusivity.
- Why this job: Be at the forefront of marketing technology and make a real difference in a dynamic environment.
- Qualifications: Experience in marketing tech, data infrastructure, and strong communication skills required.
The predicted salary is between 80000 - 100000 £ per year.
Wise is a global technology company, building the best way to move and manage the world’s money. As part of our team, you will be helping us create an entirely new network for the world's money. The Marketing Platform team owns the technical infrastructure behind how Wise acquires and communicates with customers, spanning tracking and attribution, CRM tooling, paid channel integrations, and data privacy compliance.
Day to day, you will act as the architect of our data ecosystem, ensuring that tracking infrastructure remains accurate and compliant while driving a roadmap that holds up in a privacy-regulated, multi-market environment. Working closely with the Marketing Martech lead, you will empower our marketing teams by architecting our Customer Data Products, providing the foundational platform that enables data to flow from internal warehouses to global ad platforms.
You are responsible for transforming the marketing stack into a high-visibility Customer Data Platform, ensuring the transparency and accuracy required to prove ROI on global campaigns and translating technical risks into clear business impacts for executive leadership.
- CRM & Marketing Channel Support: Act as the primary PM interface for CRM and marketing teams, translating operational needs into well-scoped technical requirements. Support Braze as our lifecycle marketing platform, including SDK deployment and behavioural signal capture. Maintain vendor data pipelines, and the customer rate-alerts product.
- Privacy, Compliance & Data Governance: Manage data retention and deletion obligations across the stack, including ATT, SKAdNetwork, and platform-specific protocols such as Meta AMM, and own incident response when data or compliance issues arise. Maintain a clear picture of the marketing technology stack: how components interact, where dependencies and risks sit, and what the roadmap should be. Lead vendor evaluations, navigate legal and security reviews, and drive signal expansion to new ad platforms, building frameworks scalable enough to onboard new channels without bespoke engineering each time. Translate technical changes into business impact for senior stakeholders, including quantifying platform or compliance risk in Contribution Margin terms.
Proven PM experience in marketing technology, data infrastructure, or a similarly technical domain. Ability to think architecturally: you can map how tools and services interact as a system, identify where the risks are, and reason about building trade-offs. Experience with data products is a plus, but systems thinking is the bar. Solid grasp of tracking and attribution fundamentals: event pipelines, pixel and SDK integrations, mobile measurement, and how data flows from device to ad platform. Working knowledge of GDPR, DMA, ATT, and how privacy regulation shapes what marketing technology can and cannot do. Demonstrable experience working closely with CRM and paid marketing teams, with a genuine understanding of what they need from the platform. Strong cross-functional communicator, able to align engineering, analytics, legal, and marketing stakeholders on complex technical topics. Hands-on experience with Braze, Singular, or Google Tag Manager, including server-side. Background in data pipeline work or warehouse-to-platform integrations.
We're people building money without borders — without judgement or prejudice, too. Inclusive teams help us live our values and make sure every Wiser feels respected, empowered to contribute towards our mission and able to progress in their careers.
Product Marketing Executive - Technology in London employer: Wise
Wise is an exceptional employer that prioritises the well-being and professional growth of its employees. With a dynamic work culture that fosters innovation and collaboration, team members are encouraged to develop their skills while contributing to meaningful resilience strategies on a global scale. Located in a vibrant city, Wise offers competitive benefits and unique opportunities for career advancement, making it an ideal place for those seeking a rewarding and impactful career.
StudySmarter Expert Advice🤫
We think this is how you could land Product Marketing Executive - Technology in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Wise and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Wise are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Wise on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Wise. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Product Marketing Executive - Technology in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Wise. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Wise:Show us that you’ve done your homework! In your application, briefly mention what you admire about Wise’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Wise
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Wise will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Wise, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
