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- Tasks: Lead and optimise direct response marketing campaigns across multiple platforms.
- Company: Join Wise, a global tech company revolutionising money management.
- Benefits: Competitive salary, inclusive culture, and opportunities for professional growth.
- Other info: Dynamic, diverse environment with a focus on innovation and collaboration.
- Why this job: Make a real impact in digital marketing while developing your skills and leading a team.
- Qualifications: Experience in programmatic advertising and leading junior teams is essential.
The predicted salary is between 60000 - 80000 £ per year.
Wise is a global technology company, building the best way to move and manage the world’s money. Min fees. Max ease. Full speed. Whether people and businesses are sending money to another country, spending abroad, or making and receiving international payments, Wise is on a mission to make their lives easier and save them money.
We’re looking for a proactive, data-driven Marketing Senior Manager who enjoys developing juniors and has a real passion for CTV and programmatic advertising. This role is a unique opportunity to join a team who have developed in-house capabilities across different ad platforms to help millions discover our app and web products and save money using Wise! The challenge is big and the learning curve is steep, but you’ll be well supported by a friendly, growing, resilient team. This position is based in London (with at least 3 days per week in office).
This is an all-round, hands-on performance marketing role — you’ll be leading, scaling, and executing on direct response campaigns, using your strategic, coaching, analytical and creative skills to efficiently optimise activity, lead your people and help the team drive growth globally.
- Helping to lead and develop junior members of the team
- Working on CTV and programmatic activity across platforms and regions
- Evaluating creative performance and working with our Creative team to produce best-in-class assets to get the Wise story out there
- Ensuring testing processes are regularly being done (lift testing, creative, landing page, multi-cell, ad copy and more)
- Deeply understands attribution and relevant metrics to predict risks and fix infrastructure issues
- Making full use of automation solutions available, implementing processes and practices that maximise operational efficiencies whilst identifying opportunities for process improvement, and providing recommendations
- Working closely with analysts and marketing platform engineers to spot issues with data as well as opportunities to improve campaign performance
- Driving cross-functional initiatives that impact the broader Wise mission and economics
You’ll love this role if you…
- Have experience leading a junior team and running large, successful direct response programmatic campaigns for a fast-growing business or agency, ideally across multiple markets and languages
- Are able to make autonomous decisions - You’ll have the autonomy to use what you know and learn to prioritise, take decisive actions and execute freely with the goal of improving performance
- Have experience working with an MMM as part of your attribution framework
- Are a team player with strong communication skills to help lead and drive others to become better at what they do
- Have a strong analytical mindset. This means being very comfortable and confident in gathering actionable insights from data and explaining them clearly
- Are passionate about digital marketing and know what levers to pull when optimising a campaign against specific KPIs
- Have experience running programmatic mobile, display and/or video ads on a DSP
- Are proactive and able to prioritise projects on impact, with a low level of supervision
Additional skills we would value:
- Experience with Looker, Lightdash, Tableau or a similar data visualisation tool
- Experience running programmatic activity in-house or for a client running direct response campaigns with a bottom-funnel goal
- Experience utilising AI tools to create actionable efficiencies
For everyone, everywhere. We're people building money without borders — without judgement or prejudice, too. We believe teams are strongest when they are diverse, equitable and inclusive. We're proud to have a truly international team, and we celebrate our differences. Inclusive teams help us live our values and make sure every Wiser feels respected, empowered to contribute towards our mission and able to progress in their careers.
If you want to find out more about what it's like to work at Wise visit Wise.Jobs. Keep up to date with life at Wise by following us on LinkedIn and Instagram.
Paid Display Senior Manager in London employer: Wise
Contact Detail:
Wise Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Display Senior Manager in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy to reach out on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your past campaigns and successes. This is your chance to shine and demonstrate how you can bring value to Wise as a Paid Display Senior Manager.
✨Tip Number 3
Prepare for interviews by researching Wise’s mission and values. Be ready to discuss how your experience aligns with their goals, especially in CTV and programmatic advertising. Tailor your answers to show you’re the perfect fit for their team!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in joining the Wise team and contributing to our mission of making money management easier for everyone.
We think you need these skills to ace Paid Display Senior Manager in London
Some tips for your application 🫡
Show Your Passion: When writing your application, let your enthusiasm for digital marketing shine through! We want to see that you’re genuinely excited about the role and how you can contribute to our mission at Wise.
Be Specific with Your Experience: Make sure to highlight your experience with programmatic campaigns and leading teams. Use specific examples to demonstrate how you've successfully driven growth in previous roles. We love seeing concrete achievements!
Tailor Your Application: Don’t just send a generic application! Tailor your CV and cover letter to reflect the skills and experiences mentioned in the job description. Show us how you fit into our team and what unique qualities you bring.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy!
How to prepare for a job interview at Wise
✨Know Your Stuff
Before the interview, dive deep into Wise's mission and values. Understand their approach to programmatic advertising and CTV. Being able to discuss how your experience aligns with their goals will show that you're genuinely interested and prepared.
✨Showcase Your Leadership Skills
Since this role involves leading a junior team, be ready to share specific examples of how you've developed others in previous roles. Highlight your coaching style and any successful campaigns you've led, especially those that required collaboration across teams.
✨Data is Your Best Friend
Brush up on your analytical skills! Be prepared to discuss how you've used data to drive campaign performance. Bring examples of metrics you've tracked and how you've made decisions based on those insights. This will demonstrate your data-driven mindset.
✨Be Ready to Discuss Automation
Wise values operational efficiency, so come armed with ideas on how you've implemented automation in past roles. Talk about specific tools or processes you've used to streamline workflows and improve campaign outcomes. This shows you're proactive and forward-thinking.