At a Glance
- Tasks: Lead and optimise direct response campaigns in a dynamic marketing environment.
- Company: Join Wise, a global tech company revolutionising money management.
- Benefits: Competitive salary, inclusive culture, and opportunities for professional growth.
- Other info: Diverse and inclusive team with a focus on personal and professional development.
- Why this job: Make a real impact on global marketing strategies while developing your skills.
- Qualifications: Experience in programmatic advertising and leading junior teams is essential.
The predicted salary is between 60000 - 80000 £ per year.
hackajob is collaborating with Wise to connect them with exceptional professionals for this role.
Wise is a global technology company, building the best way to move and manage the world’s money. Min fees. Max ease. Full speed.
Whether people and businesses are sending money to another country, spending abroad, or making and receiving international payments, Wise is on a mission to make their lives easier and save them money.
As part of our team, you will be helping us create an entirely new network for the world's money. For everyone, everywhere.
We’re looking for a proactive, data-driven Marketing Senior Manager who enjoys developing juniors and has a real passion for CTV and programmatic advertising. This role is a unique opportunity to join a team who have developed in-house capabilities across different ad platforms to help millions discover our app and web products and save money using Wise! The challenge is big and the learning curve is steep, but you’ll be well supported by a friendly, growing, resilient team. This position is based in London (with at least 3 days per week in office).
So what’s the role?
- This is an all-round, hands-on performance marketing role — you’ll be leading, scaling, and executing on direct response campaigns, using your strategic, coaching, analytical and creative skills to efficiently optimise activity, lead your people and help the team drive growth globally.
- Helping to lead and develop junior members of the team.
- Working on CTV and programmatic activity across platforms and regions.
- Evaluating creative performance and working with our Creative team to produce best-in-class assets to get the Wise story out there.
- Ensuring testing processes are regularly being done (lift testing, creative, landing page, multi-cell, ad copy and more).
- Deeply understands attribution and relevant metrics to predict risks and fix infrastructure issues.
- Making full use of automation solutions available, implementing processes and practices that maximise operational efficiencies whilst identifying opportunities for process improvement, and providing recommendations.
- Working closely with analysts and marketing platform engineers to spot issues with data as well as opportunities to improve campaign performance.
- Driving cross-functional initiatives that impact the broader Wise mission and economics.
Qualifications
You’ll love this role if you…
- Have experience leading a junior team and running large, successful direct response programmatic campaigns for a fast-growing business or agency, ideally across multiple markets and languages.
- You are able to make autonomous decisions - You’ll have the autonomy to use what you know and learn to prioritise, take decisive actions and execute freely with the goal of improving performance.
- Have experience working with an MMM as part of your attribution framework.
- Are a team player with strong communication skills to help lead and drive others to become better at what they do.
- Have a strong analytical mindset. This means being very comfortable and confident in gathering actionable insights from data and explaining them clearly.
- You are passionate about digital marketing and know what levers to pull when optimising a campaign against specific KPIs.
- Have experience running programmatic mobile, display and/or video ads on a DSP.
- Are proactive and able to prioritise projects on impact, with a low level of supervision.
Additional skills we would value:
- Experience with Looker, Lightdash, Tableau or a similar data visualisation tool.
- Experience running programmatic activity in-house or for a client running direct response campaigns with a bottom-funnel goal.
- Experience utilising AI tools to create actionable efficiencies.
For everyone, everywhere. We're people building money without borders— without judgement or prejudice, too. We believe teams are strongest when they are diverse, equitable and inclusive.
We're proud to have a truly international team, and we celebrate our differences. Inclusive teams help us live our values and make sure every Wiser feels respected, empowered to contribute towards our mission and able to progress in their careers.
If you want to find out more about what it's like to work at Wise visit Wise.Jobs.
Keep up to date with life at Wise by following us on LinkedIn and Instagram.
Paid Display Senior Manager in Leeds employer: Wise
Wise is an exceptional employer that prioritises the well-being and professional growth of its employees. With a dynamic work culture that fosters innovation and collaboration, team members are encouraged to develop their skills while contributing to meaningful resilience strategies on a global scale. Located in a vibrant city, Wise offers competitive benefits and unique opportunities for career advancement, making it an ideal place for those seeking a rewarding and impactful career.
StudySmarter Expert Advice🤫
We think this is how you could land Paid Display Senior Manager in Leeds
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Wise and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Wise are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Wise on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Wise. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Paid Display Senior Manager in Leeds
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Wise. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Wise:Show us that you’ve done your homework! In your application, briefly mention what you admire about Wise’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Wise
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Wise will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Wise, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
