SEO Specialist (Programmatic)

Wise is a global technology company, building the best way to move and manage the world’s money. Min fees. Max ease. Full speed. Whether people and businesses are sending money to another country, spending abroad, or making and receiving international payments, Wise is on a mission to make their lives easier and save them money.

We’re looking for an experienced SEO Specialist to join our growing SEO Product team. This role is a unique opportunity to tackle a wide variety of SEO challenges on our multi-million URL website as you’ll be working closely with developers, analysts, and content specialists to support and grow our website further. We have built an ecosystem of scalable SEO products that help millions of potential customers make better decisions about their finances.

Your mission:

• Own the end to end production of new programmatic SEO landing pages using our scalable CMS, from ideation and data collection to content production, maintenance and expansion.
• Research and analyse opportunities and turn them into a prioritised roadmap.
• Design and run SEO and CRO experiments.
• Understand our prospective customers: who they are and what they are interested in.
• Improve our product landing pages.
• Drive organic traffic to valuable landing pages and deliver an excellent experience for our users.
• Measure opportunity and impact, and make data-driven decisions.
• See the results of your work making a difference to people in their everyday lives.

This role will give you the opportunity to:

• Drive real business impact from the work you release.
• Learn exciting new technical skills that will enable you to implement your SEO recommendations yourself.
• Opportunity to work with engineers, analysts and designers in our product team.
• Make significant contributions to SEO guild (SEO projects across the whole company).

A bit about you:

• You’re able to turn keyword research into pages that drive business impact.
• You have experience working in an SEO agency or as an in-house SEO.
• You were responsible for planning and implementing the SEO strategy for large multi-language websites or parts of them.
• You have experience working on programmatic SEO and content production.
• You have a track record of growing user acquisition through growing traffic to a website.
• You are organised and have a strong attention to detail.
• You have hands‑on experience with both content and technical SEO.
• You know how to measure your own performance.
• You know how to prioritise based on opportunity size and business impact.
• You are familiar with international SEO best practices and crawl management techniques for large sites.
• Confident user of tools such as Google Analytics, Google Search Console, Screaming Frog, OnCrawl, Ahrefs, BI data tools such as Lightdash and keyword tracking tools.
• You are not afraid to learn new things.

Some extra skills that would be awesome:

• You can conduct multilingual keyword research and/or speak multiple languages.
• You have successfully conducted user research or formed decisions based on user research data.
• You have previously worked closely with developers.

For everyone, everywhere. We're people building money without borders — without judgement or prejudice, too. We believe teams are strongest when they are diverse, equitable and inclusive. We're proud to have a truly international team, and we celebrate our differences. Inclusive teams help us live our values and make sure every Wiser feels respected, empowered to contribute towards our mission and able to progress in their careers.

If you want to find out more about what it's like to work at Wise visit Wise.Jobs. Keep up to date with life at Wise by following us on LinkedIn and Instagram.