At a Glance
- Tasks: Own the CRM strategy to drive growth through referrals and pricing.
- Company: Join Wise, a leading fintech company in London.
- Benefits: Competitive salary, flexible working hours, and opportunities for professional growth.
- Other info: Dynamic team environment with a focus on innovation and creativity.
- Why this job: Make a real impact on customer engagement and commercial success.
- Qualifications: Experience in CRM strategy and strong collaboration skills.
The predicted salary is between 59400 - 72600 £ per year.
Wise is seeking a Senior CRM Manager in London to own the CRM strategy across Invite and Pricing, driving commercial growth through referrals and price leadership.
You will lead lifecycle management, segmentation, incentives, and customer engagement across email, push, and in‑app channels.
You will collaborate with Product, Analytics, UX Research, Designers, Copywriters and Engineers to optimise campaigns, improve deliverability, localisation, and testing.
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Senior CRM Strategist: Growth, Referrals & Pricing employer: Wise Australia Investments
Wise is an exceptional employer that fosters a collaborative and innovative work culture in the heart of London. With a strong focus on employee growth, you will have access to continuous learning opportunities and the chance to work alongside talented professionals from diverse backgrounds. The company values creativity and initiative, making it an ideal place for those looking to make a meaningful impact in the field of CRM strategy.
Contact Details:
Wise Australia Investments Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Senior CRM Strategist: Growth, Referrals & Pricing
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Wise Australia Investments and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Wise Australia Investments are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Wise Australia Investments on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Wise Australia Investments. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior CRM Strategist: Growth, Referrals & Pricing
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Wise Australia Investments. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Wise Australia Investments:Show us that you’ve done your homework! In your application, briefly mention what you admire about Wise Australia Investments’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Wise Australia Investments
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Wise Australia Investments will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Wise Australia Investments, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
