Digital Communications & Engagement Officer

Wirral Council is a place where you can genuinely make a difference, guided by strong organisational values that shape everything we do. Our values - ambitious, professional, resident-focused and accountable, act as our organisational DNA, influencing how we work, lead and support one another every day. We take pride in delivering great services, acting with integrity, building positive relationships, and always putting residents first, creating a supportive and inclusive culture where everyone can “be the best we can be”. With our beautiful surroundings, ambitious future plans, and a commitment to empowering staff to #BeTheDifference, Wirral Council offers an inspiring environment to grow your career and make a lasting impact.

About the role: Be the voice of the council online. Digital channels are at the heart of how we communicate with our residents. In this role, you’ll help make sure our messages reach people clearly, quickly and creatively. As a Digital Communications & Engagement Officer, you’ll be one of the council’s key online voices. You’ll manage our social media channels day-to-day and play a part in everything from urgent public updates to celebrating major local events. No two days look the same. A big part of your work will involve taking complex information about services, projects and local issues and turning it into clear, simple and engaging content that everyone can understand.

About the candidate: We’re looking for someone who brings the right mix of creativity, curiosity and confidence. Here are the essential skills you’ll need:

• A way with words - You can write with flair, tell a story, and adapt your tone for different platforms and audiences.
• A genuine interest in social media and tech - You keep up with trends, algorithms and what works online.
• Content creation skills - Whether it’s polishing a video or editing a photo, you’re always looking for fresh, creative ideas.
• Strong organisation - It’s a fast-paced role, so you’ll need to plan ahead and manage your time effectively.
• Analytical thinking - You understand the value of data and can use insights to refine and improve content.
• Customer focus - You’ll help lead our social media inbox and respond in ways that are helpful, thoughtful and aligned with our values.
• People skills - You can build relationships, offer guidance, and make good judgements, including when social media isn’t the right tool for the job.

For more information about the role or for an informal chat, please email Sally Clark at sallyclark@wirral.gov.uk.

Working at Wirral: You’ll also want to know what it’s like to work here so, as a start: Our values are more than just pieces of paper on our walls! We’ve all played a role in developing these, so they reflect the immense pride we have in what we do, what matters to us, what inspires us and inform how we think, approach things and behave. We believe in ensuring staff are well looked after, staff wellbeing is a priority for us. We’re serious about recognising and rewarding people for the great things they do. You’ll benefit from our track record of developing, growing and investing in our people. We have a range of staff benefits including staff discounts, enrolment into the local government pension scheme (an excellent defined benefit scheme), immediate life cover and ill-health protection. We have a strong flexible working approach, hybrid working, family-friendly employment initiatives and an annual leave package starting with 28 days leave plus public holidays. We have an inclusive, engaged culture, everyone has a voice, everyone is valued for their contribution and understands the role they play in delivering our strategic priorities. Each voice is heard, each contribution valued. We embrace diversity in our workforce and recognise it is critical to our success. We support an inclusive culture that champions differences and nurtures a sense of belonging. We encourage people from diverse backgrounds, who share our values and our commitment to inclusion to apply for roles with us. We want you to be your best at work, we create the conditions to help you thrive and we mirror this in our recruitment process.

If you’d like us to do anything differently during the recruitment process to make it barrier-free and as accessible as possible please contact recruitment@wirral.gov.uk.

Please note that in accordance with the Council’s policy, employees who are in a formal redeployment situation will be considered in the first instance for all vacancies. It is Council policy not to re-appoint any employee who has left under the terms of the Council's Early Voluntary Retirement (EVR) scheme or who have left with a voluntary severance (VS) package, unless in exceptional circumstances. Applications will be accepted until midnight on the closing date. We reserve the right to close this vacancy earlier than the specified date should we receive sufficient applications. Applications can only be accepted through the Jobs page following registration. Forms received via the post will not be processed. All applicants invited to interview must evidence their right to work in the UK. Details of required documents can be found by clicking the link at the bottom of the Jobs page. The job description and other supporting documents will not be accessible once the vacancy closing date has passed so if a copy is required you should download it now. We do not accept applications or CVs from recruitment agencies, unless otherwise stated. Therefore, any candidates submitted via a recruitment agency will not be considered for this role.

How to apply: Please apply online by clicking the link below.